Noochie - “Confidence” ft. Rich Homie Quan [Video]
The secret is out, and everybody in hip-hop nation knows: Washington, D.C. has got it going on. If you’re a fan of beats, rhymes, cultural ferment, and musical creativity, the country’s capital has become the place to be. Wale, GoldLink, Shy Glizzy, Chaz French, and other audacious new voices from D.C. have become national figures. To that list, go ahead and add another name: Noochie, an OY Music emcee whose scalding verses and deft wordplay have set the DMV (that’s shorthand for D.C., Maryland, and Northern Virginia) on fire. Recently signed to Atlantic Records and in current collaborations with Grammy Award-winning Producer, Om’Mas Keith, Noochie is about to sear his powerful lyrics into the national consciousness.
If you’re a fan of DMV hip-hop, you may know Noochie best for “Gutta”, a monstrous banger with a trap beat, an irresistible flow, and an uplifting message. That song first became a viral hit in 2016, and eighteen months after its release, it still hasn’t cooled down. It’s no exaggeration to say that after “Gutta”, Noochie had his whole city behind him. “Confidence,” his latest single, builds on the success of his prior singles and mixtapes, and extends their positive themes. Assisted by multiplatinum-selling Atlanta rapper and singer Rich Homie Quan, Noochie pays tribute to independent women and their drive to succeed – women who he admires for being “on that Michelle Obama s**t”. As always, his verses are playful, quick-witted, audacious, and delivered with absolute conviction.
HotBoy Slick - "Everyday" [Video]
Hotboy Slick is an up-and-coming rapper out of Baltimore, Maryland. If you are not familiar he recently released a single with Shy Glizzy called “Drug Musik.”
“Everyday” is about Hotboy’s life and his city. Hotboy describes what goes on in his city and what he goes through daily from his own point of view. “Gotta do it for my homies, all the ones resting in peace. The sh*t I been through got my head f*cked up so much that I can’t sleep.”
DANSU - "RUN" [Video]
Tokyo based indiepop act DANSU received international attention with their catchy debut single Do Do Do. For their follow up single RUN they flew to Israël with nothing but a really bad idea, a huge radio hit, and a green bucket.
Jussie Smollett - "Freedom" [Video]
Jussie Smollett is a singer/songwriter/performer/actor/director and artist currently starring in the hit FOX television show Empire. "Freedom" is the first release from his upcoming album due out later this spring.
The video stars critically acclaimed actress Tika Sumpter (Southside With You, Ride Along) and Tony and Grammy award winner, Cynthia Erivo (The Color Purple). This magical visual truly is a celebration of love.
Hollywood YC - "New Wave" ft. Paid N Full Rocky [Video]
Atlanta Rapper, Hollywood YC, drops official music video to "New Wave," the unreleased single from his upcoming sequel project, Hollywood Ave 2.0 (FEB 2018). It can be said that Atlanta hip-hop goes deep, both the scene and the music, and it is always changing. ATL hip-hop stays ahead of the curve, placing them as tastemakers of the hip-hop community. With the new wave of hip-hop that's spilling into our ears and hearts these days, we see a smoother, more melodic tone to things. Artists like Metro Boomin, Rich Homie Quan, and Fetty Wap, have given us a new wave of ATL rap, along with the underground scene too, with artists such as Hollywood YC, who put forward a more euphonic sound.
MAPPS, BILLIONZ, J VON - "HAPPY HOUR" [Video]
Rating: 5 out of 5
Tritonal - "Call Me" [Video]
2017 coming to an end means capping off another monumental year for Austin, TX's Tritonal. The year saw Chad Cisneros and Dave Reed taking their unmatched presence to major festivals around the world, including a main stage performance at New York City's Electric Zoo and Chicago’s Lollapalooza. After the undeniable successes of “Blackout”, “Hung Up”, “Strangers" and most recently, “Good Thing” they've returned with yet another incredible video for their newest single, "Call Me".
After amassing over 53 million streams on Spotify in 2016, Tritonal has more than doubled their bounty in 2017, boasting over 120 million total streams. The group's fans, better known as, "Tritonians", have shown undying admiration for their original music as well as widely successful collaborations ("Untouchable" with Cash Cash and "Until You Were Gone" with The Chainsmokers) and striking remixes for peers such as Armin van Buuren and Rudimental. Their Adam Lambert "Ghost Town" remiexed reached millions of listeners on iTunes, SoundCloud, and Sirius Radio via their Tritonia podcast.
Lipsia Exudes Swag in “Borracho” Music Video
While most of you probably haven’t heard of Lipsia, it’s important that you do. The Angolan singer has been creating some very dope tracks for a while now, and is showing no signs of slowing down.
While the single version of “Borracho” was released in September of 2017, it was only a matter of time before a video would come out. Then, on December 22nd, it happened. Just in time for the holidays, Lipsia released the crazy, swagger-filled music video for “Borracho” to fans’ delight.
The video showcases Lipsia in her truest form: a performer of the highest caliber. Lipsia seems at home with the cameras focused solely on her, as she goes from shot to shot, demanding the audience’s attention with each cut.
If the video for “Borracho” is any indication on where Lipsia is headed in 2018, we’re excited. Check out the video below to see exactly what we mean.
Anna Oakley (AO) - "Slick (All of It)" [Video]
Check out this energetic music video from Anna Oakley! She comes heavy with some hot bars + features some swaggy dancers in the video to hype it up even more! Tune in below!
#LAOnLockExclusive: Spiffie Luciano - "Scale" [Video]
Spiffie Luciano gives the fans a new visual for "Scale"; a song that was featured on his "Better Dayz Comin" album! Tune in below!
#HeartOfALion Album Coming Soon!
Clyde Kelly - "Levitate" [Video]
Clyde Kelly drops off the official video for his latest single "Levitate." Watch as he raps his way through the streets and skate parks of Philadelphia. The song, originally released on September 29, is inspired by CK's meditation practice. This is his first music video release!
We've had this single in back to back rotation on LA On Lock Radio & the fans love it!
Tune in below!
NyoMii - "Fokus" [Video]
NyoMii delivers a high energy performance in the "Fokus" music video; along with a great vocal presence for a great listen from start to finish. Tune in below!
EB Rebel - "Club 27" [Video]
Dope Visual + Real Lyrics. Tune into EB Rebel.
Trey RX - "FiRST SIGHT" [Video]
Check out this creative visual from Trey RX. Tune in below & comment.
#LAOnLockExclusive: Macharo - "Teflon" ft. B Pac [Video]
Macharo drops another fresh visual for his new single "Teflon" ft. B Pac!
Beat produced by N3 On The Track, Music Video directed by Damion Jackson. Tune in below!
Chillaa - "Calamari" [Video]
Chillaa drops another hot visual to an even hotter single! "Calamari, no more Mickey D's"; a true statement in reference to the come up. Tune in & comment below!
Malcolm Voltaire - "Off the Court" [Video]
Malcolm Voltaire drops a visual for his single "Off The Court". We found this visual very interesting being the fact that it features footage of him cutting his dreads; which seem to have a nice amount of length too. Check it out!