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don'tu.jpg

Tiny Jag - d0nt U (with WTM Scoob) [Review]

February 05, 2021 by Travis Erwin in Music, Autotune, Commercial, Rap

Rating: 3.5 out of 5

“Sometimes an artist has enough of that so-called ‘IT’ factor to carry a tune, and that was the case here for me as Tiny Jag conveyed enough passion and attitude to keep me leaning in and listening on a track that did not always do enough to stand out from the fray, arrangement wise.

The talent is unquestioned, and there are some great lines and emotion, but I would have liked to find that one moment to make me truly fall in. That said, the talent and ‘IT’ factored carried me through and I can’t wait to hear more from this artist.”
— Travis Erwin (LA on Lock Blogger)
February 05, 2021 /Travis Erwin
tinyjag, wtmscoob, dontu, laonlock
Music, Autotune, Commercial, Rap
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    whatishelllike.jpg

    Santino x Mir Fontane - What is Hell Like? [Review]

    December 04, 2020 by Travis Erwin in Music, Rap, Hip-Hop, Conscious, Autotune

    Rating: 4 out of 5

    “The unique tone caught me first, and the strong writing kept me leaning in. Both flows deliver a nice bit of passion and emotion and the beat production feels right for the track — hitting hard at times, but staying out of the way where need be.

    ’What is Hell Like?’ ... well I can tell you Hell is not listening to good music and talented artists like this, so the question will have to be answered another day for me.”
    — Travis Erwin (LA on Lock Blogger)
    December 04, 2020 /Travis Erwin
    santino, mirfontane, whatishelllike?, laonlock
    Music, Rap, Hip-Hop, Conscious, Autotune
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      ilied.jpg

      FRKLZ - I Lied [Review]

      November 28, 2020 by Travis Erwin in Music, Commercial, Rap, Autotune

      Rating: 3.5 out of 5

      “We have all got swept up in a moment of passion and spoken in haste, words we don’t truly mean. FRKLZ faces that in the track, ‘I Lied’ which deals with the aftermath of delivering those words you so desperately want to take back.

      The single has a commercial Pop/ Rap feel that works well to deliver the mental anguish of the situation though at times the autotune felt heavy for me.”
      — Travis Erwin (LA on Lock Blogger)
      November 28, 2020 /Travis Erwin
      frklz, ilied, laonlock
      Music, Commercial, Rap, Autotune
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        saidicouldn't.jpg

        Sjr - Said I Couldn't (Intro) [Review]

        November 24, 2020 by Travis Erwin in Music, Autotune, Hip-Hop, Neo-Soul

        Rating: 4 out of 5

        “Tell someone they can’t and they do one of two things — quit — or work harder to prove their doubters wrong.

        Sjr has obviously taken the latter path and honed his craft until it was razor sharp. The flow on ‘Said I Couldn’t’ comes steady and smooth like a Hip-Hop/Soul blend that conveys just the right passion and emotion without allowing the production to get in the way.”
        — Travis Erwin (LA on Lock Blogger)
        November 24, 2020 /Travis Erwin
        sjr, saidicouldn't, laonlock
        Music, Autotune, Hip-Hop, Neo-Soul
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          haha.jpg

          FCG Heem - "Haha" [Music Video Review]

          November 20, 2020 by Travis Erwin in Music Videos, Rap, Hip-Hop, Conscious, Autotune

          Rating: 4 out of 5

          “There are no shortage of tracks calling out haters and naysayers, but FCG Heem gives us a little something different with the laid back easy going vibe of his track, ‘Haha.’ Lyrically the flow is easy to follow and and settle in on and overall the vibe is light and airy coming with an almost island like vibe at times.”
          — Travis Erwin (LA on Lock Blogger)
          November 20, 2020 /Travis Erwin
          fcgheem, haha, laonlock
          Music Videos, Rap, Hip-Hop, Conscious, Autotune
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            lasso.jpg

            Brit Fox x 10Bagz - Lasso (Like A Rodeo) [Review]

            November 20, 2020 by Travis Erwin in Music, Rap, Autotune

            Rating: 4 out of 5

            “Brit Fox has been described as the female Rick Rubin, but truth be told, Fox’s talents stand on their own and need no comparison. Joined here by 10 Bagz, Fox deliver the sultry attitude and energy with a brand new single , ‘Lasso.’

            This is a banger that works for the club or rolling down the boulevard. Coming with energy and a hint of bounce, this track will indeed wrap around you like a placed lasso.”
            — Travis Erwin (LA on Lock Blogger)
            November 20, 2020 /Travis Erwin
            britfox, 10bagz, lasso, laonlock
            Music, Rap, Autotune
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              gotham.jpg

              Dax - GOTHAM [Music Video Review]

              October 31, 2020 by Travis Erwin in Music Videos, Hip-Hop, Conscious, Autotune

              Rating: 4.5 out of 5

              “An early line delivers this message ... What did you expect when dumb people got smart lines.

              I knew right then, Dax was saying something I wanted to hear. ‘GOTHAM’ puts a spin on the famous city of Batman fame by tying it to our everyday lives and the state of our society. DAX, as always, infuses passion into his flow and the writing is sharp and poignant, in this slow tempoed yet oh-so-powerful track. The video is as engaging as the single.”
              — Travis Erwin (LA on Lock Blogger)
              October 31, 2020 /Travis Erwin
              dax, gotham, laonlock
              Music Videos, Hip-Hop, Conscious, Autotune
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                Yung Gravy - Gas Money [Music Video Review]

                October 14, 2020 by Kreadiv Kesh in Hip-Hop, Autotune, Music Videos

                Rating: 4 out of 5

                “During our #LAOnLockExclusive we told you how Yung Gravy’s new album ‘Gasanova’ is lighting up since its release on Friday, October 2nd. Well he has added to the smoke with his new visual ‘Gas Money’. Giving a retro vibe as usual you can see him chillin in the bowling alley as the pin heads play. His rhymes are direct and full of sarcasm which makes him even more groovy.”
                — Kreadiv Kesh (LA On Lock Blogger)

                Gasanova out now on Spotify, Apple Music, and all your favorite streaming services: https://yunggravy.lnk.to/GASANOVA Get exclusive merch: http://smarturl.it...

                October 14, 2020 /Kreadiv Kesh
                LAOnlock
                Hip-Hop, Autotune, Music Videos
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                  oops.jpeg

                  Yung Gravy "oops!" - [Review]

                  October 03, 2020 by Travis Erwin in Music, Rap, Conscious, Hip-Hop, Autotune

                  Rating: 4 out of 5

                  “Make no mistake Yung Gravy knows what he’s doing at the mic, and he knows what he’s doing with your lady. Don’t be fooled by the ‘Oops’ and mocking tone of his latest track, he ain’t playin’ play. This is aa fun lively track full of wry humor and swag in pure Yung Gravy style. Get on board and have some fun by checking out Yung Gravy’s entire new album, Gasanova, which is out now.”
                  — Travis Erwin (LA on Lock Blogger)
                  October 03, 2020 /Travis Erwin
                  yunggravy, oops, laonlock
                  Music, Rap, Conscious, Hip-Hop, Autotune
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                    dearhomie.jpg

                    Benz Paul x The Crushboys - Dear Homie,...I Reject You [Remix]

                    September 25, 2020 by Travis Erwin in Music, Contemporary R&B, Commercial, Autotune

                    Rating: 4.5 out of 5

                    “Sometimes a song strikes the perfect tone to bring forth the vibe of the lyrics, and that is the case here with ‘Dear Homie, ... I Reject You.’

                    In what would could be described as an emotively flat tone, Benz Paul offers the perfect set of vocals to make you feel these particular lyrics. The melancholic distance is the perfect vibe here, and the combination is very engaging as the performance and writing blend to set a mood that grips the listener hard.”
                    — Travis Erwin (LA on Lock Blogger)
                    September 25, 2020 /Travis Erwin
                    benzpaul, thecrushboys, dearhomie, laonlock
                    Music, Contemporary R&B, Commercial, Autotune
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                      moneydance.jpg

                      OuterSpaceAce - Money Dance [Review]

                      July 04, 2020 by Travis Erwin in Music, Commercial, Autotune

                      Rating: 3.5 out of 5

                      “Coming at you with a Hip-Hop ‘Hokey Pokey,’ vibe, OuterSpaceAce makes this track work with stellar wordplay and a progression I simply could not escape from.

                      ’Money Dance’ is infectious without a doubt, though the production did not feel as smooth to me as it could have been if played a bit more straight. That opinion aside, I found myself singing along and moving as this one unfolded.”
                      — Travis Erwin (LA on Lock Blogger)
                      July 04, 2020 /Travis Erwin
                      outerspaceace, moneydance, laonlock
                      Music, Commercial, Autotune
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                        invitation.jpg

                        Rapta - Invitation [Review]

                        June 26, 2020 by Travis Erwin in Music, Hip-Hop, Conscious, Autotune

                        Rating: 4 out of 5

                        “The beat backing this track is deceptively funky and really drives this flow without overpowering it. Rapta also infuses a bit of funk into this flow in select spots which really drives that hook home and adds an energy that breathes life into the otherwise smooth steady delivery.

                        ’Invitation’ is a single that builds and pulls at you until you have no choice to wrap it all the way around your body and move.”
                        — Travis Erwin (LA on Lock Blogger)
                        June 26, 2020 /Travis Erwin
                        rapta, invitation, laonlock
                        Music, Hip-Hop, Conscious, Autotune
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                          soberkid.jpg

                          Selli - Sober Kid [Music Video Review]

                          June 09, 2020 by Travis Erwin in Music Videos, Hip-Hop, Conscious, Autotune

                          Rating: 3.5 out of 5

                          “Breaking up with someone you deeply care about, not because you want to, but because you have to, is a tough situation. Addiction ruins lives in so many ways and here on ‘Sober Kid,’ Selli details such a relationship. Along with the regret that comes after such a necessary act.

                          The imagery of the video is powerful, and the track itself shines brightest in its quieter, pensive moments. The writing is spot on, and though at times the autotune filters out some of the emotion, the overall performance remains quite gripping.”
                          — Travis Erwin (LA on Lock Blogger)
                          June 09, 2020 /Travis Erwin
                          selli, soberkid, laonlock
                          Music Videos, Hip-Hop, Conscious, Autotune
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                            powertrip.jpg

                            Alex Russell x Drama Relax - Power Trip [Review]

                            May 25, 2020 by Travis Erwin in Music, Autotune

                            Rating: 3.5 out of 5

                            “The lyrical progression of this track is its true strength with each line building from the one before it, until they stack up to an engaging hook.

                            Both sets of vocals deliver enough emotion to make the track come alive. Written about the power struggles that occurs in some relationships, this track hits with a realness to go with a production heavy style that works well on this single.”
                            — Travis Erwin (LA on Lock Blogger)
                            May 25, 2020 /Travis Erwin
                            alexrussell, dramarelax, powertrip, laonlock
                            Music, Autotune
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                              trulyhappy.jpg

                              Chuck the Show - Truly Happy [Review]

                              May 08, 2020 by Travis Erwin in Music, Autotune

                              Rating: 4 out of 5

                              “This is the happiest depressing song you will ever hear!

                              Chuck the Show drops some self deprecating humor in this smooth ode to the disappointment we all call life. This is the kind of track that will make you smile while you begrudgingly admit the truth behind the dark cloud of the lyrics.

                              Wryly funny in a Bloodhound Gang kind of way with more of a soulful R&B style groove to most of the vocal flow. ”
                              — Travis Erwin (LA on Lock Blogger)
                              May 08, 2020 /Travis Erwin
                              chucktheshow, trulyhappy, laonlock
                              Music, Autotune
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                                prettypretty.jpeg

                                YP GottiGang x Ju$tin Gray - Pretty Pretty [Music Video Review]

                                April 21, 2020 by Travis Erwin in Music Videos, Autotune

                                Rating: 3.5 out of 5

                                “Some tracks capture you in their beat progression and pull you effortlessly along for the duration. ‘Pretty Pretty’ is such a song and while lyrically there are few surprises, the words are engaging enough that you are compelled to join in and sing along.

                                Delivering a bit of verve and attitude, YP GottiGang and Ju$tin Gray leave us with a track at home in the car with windows down, in the the club, or on that playlist for your girl.”
                                — Travis Erwin (LA on Lock Blogger)
                                April 21, 2020 /Travis Erwin
                                ypgottigang, ju$tingray, prettypretty
                                Music Videos, Autotune
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                                  ilovequarantine.jpeg

                                  Joey Bread - I Love Quarantine [Music Video Review]

                                  April 10, 2020 by Travis Erwin in Music Videos, Rap, Hip-Hop, Conscious, Autotune

                                  Rating: 4 out of 5

                                  “If you are looking for a laugh to get you through this current state of the world then Joey Bread has a sliced you off a track full of self-deprecating humor.

                                  Catchy and funny in the same way ‘Pretty Fly For A White Guy’ was, ‘I Love Quarantine’ is a hearty offering complete with Bread spreading on the fun side of being isolated at home nice and thick.

                                  The video adds another layer to the lyrics and will help keep that smile on your face as you listen to the silver lining of our new lifestyle.”
                                  — Travis Erwin (LA on Lock Blogger)
                                  April 10, 2020 /Travis Erwin
                                  joeybread, ilovequarantine, laonlock
                                  Music Videos, Rap, Hip-Hop, Conscious, Autotune
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                                    kneehigh.jpg

                                    Cam Carter - Knee High (Prod by Van Leeuwen) [Review]

                                    April 03, 2020 by Travis Erwin in Music, Hip-Hop, Commercial, Autotune

                                    Rating: 4 out of 5

                                    “Cam Carter brings a Southern tone to his flow here on this track produced by Van Leeuwen. Carter has been on the rise of the LA scene after making his way out west, but the musical roots of his past are hard to deny. A little bit of that Memphis soul leaks into both his lyrics and the vocal attitude of this track which seems to intensify in energy as it progresses. ”
                                    — Travis Erwin (LA on Lock Blogger)
                                    April 03, 2020 /Travis Erwin
                                    camcarter, vanleeuwen, laonlock
                                    Music, Hip-Hop, Commercial, Autotune
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                                      forgiato.jpg

                                      Jeda N & Kofi - Forgiato [Review]

                                      February 17, 2020 by Travis Erwin in Music, Rap, Autotune

                                      Rating: 4 out of 5

                                      “Some tracks simply deliver a vibe that is tough to fully explain. ‘Forgiato’ from Jeda N & Kofi is exactly such a track.

                                      The beat and rhythm are alluring and engaging and the tone mesmerizing. Lyrically, the track delivers some lines that swing hard, but taking each individual element of this track does not do the entire vibe justice, because together the track is far stronger than any one thread. This is the kind of single that builds within you and stay with your long after the last beat. The kind of track that compels you to play it on repeat.”
                                      — Travis Erwin (LA on Lock Blogger)
                                      February 17, 2020 /Travis Erwin
                                      jedan, kofi, forgiato, laonlock
                                      Music, Rap, Autotune
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                                        top20.jpg

                                        Young Trelle - Top 20 [Music Video Review]

                                        January 04, 2020 by Travis Erwin in Music Videos, Rap, Autotune

                                        Rating: 4 out of 5

                                        “Confidence and defiance are at the forefront of Young Trelle’s lyrics for ‘Top 20.’

                                        Written in response to the fact his name was left off of a top 20 artists list circulating through his hometown of Augusta, Georgia, Young Trelle upped his game by declaring he should be on that list, and also by calling out some that did not belong.

                                        This is the kind of boldness that only works when you have the talent and energy to convince people you are right as he did with this banger.”
                                        — Travis Erwin (LA on Lock Blogger)
                                        January 04, 2020 /Travis Erwin
                                        youngtrelle, top20, laonlock
                                        Music Videos, Rap, Autotune
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