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Jamie Miller - It Is What It Is [Music Video Review]

May 01, 2022 by Travis Erwin in Music Videos, Commercial

Rating: 4 out of 5

“Jamie Miller unleashes a track which feels a bit like the male counterpoint to GAYLE’s smash hit ‘ABCDEFU.’

Miller boldly delivers ‘It Is What It Is,’ with more of a pure Pop sound and a touch less attitude, but he does so with confidence and energy and that makes it both powerful and engaging. A fun track to join in and belt out as the build is infectious, and easily hooks the listener. ”
— Travis Erwin ~ LA on Lock Blogger
May 01, 2022 /Travis Erwin
jamiemiller, itiswhatitis, laonlock
Music Videos, Commercial
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    Anna Thompson x Nicky Buell - AM I THE DRAMA? [Review]

    April 30, 2022 by Travis Erwin in Music, Electro Pop, Commercial

    Rating: 4.5 out of 5

    “A dark twisty track about revenge, or at least contempt between best friends turned lovers, and ultimately into exes in every possible way. Both voices are uniquely talented and sell the emotion well. The funky groove is sinister in its composition, adding to the brooding vibes of the track.

    ’Am I The Drama?’ is the question of the day and this track makes it clear the drama is tangible between these two. ”
    — Quote Source
    April 30, 2022 /Travis Erwin
    annathompson, nickybuell, amithedrama, laonlock
    Music, Electro Pop, Commercial
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      Maddie Poppe - One That Got Away [Review]

      April 30, 2022 by Travis Erwin in Music, Indie Rock, Commercial, Adult Contemporary

      Rating: 4 out of 5

      “This track made me think Bruno Mars meets Taylor Swift. The beat and groove are all Pop Funk, but lyrically, I hear some comparisons to the emotion Swift routinely delivers. Maddie Poppe incorporates the best elements of both on this track.

      ’One That Got Away’ is a snappy single that pulls the listener along with smooth grace and ease. As we enter the cusp of fun and sun, this track delivers the solid summer vibes we all need.”
      — Travis Erwin ~ LA on Lock Review
      April 30, 2022 /Travis Erwin
      maddiepoppe, onethatgotaway, laonlock
      Music, Indie Rock, Commercial, Adult Contemporary
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        Kelaska - Tightrope [Review]

        April 29, 2022 by Travis Erwin in Music, Indie Pop, Indie Rock, Commercial

        Rating: 4.5 out of 5

        “The need to fit in and conform overcomes us all at times, but it is easy to lose yourself while trying to please the world around us.

        Kelaska offers an emotional track about that very struggle. Walking that ‘Tightrope’ is a dicey proposition but falling in on this track is anything but as the build and emotional vulnerability sell the track early before the tempo shift and a sort of fierce determination takes hold. ”
        — Travis Erwin ~ LA on Lock Blogger
        April 29, 2022 /Travis Erwin
        kelaska, tightrope, laonlock
        Music, Indie Pop, Indie Rock, Commercial
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          LVRBOY - when you love someone [Review]

          April 29, 2022 by Travis Erwin in Music, Indie Pop, Electro Pop, Commercial

          Rating: 4 out of 5

          “Despite our best efforts some relationships simply do not work. This is especially tough when there isn’t one great reason just a simple parting of the hearts. LVRBOY takes on this very kind of ending with ‘when you love someone’ and that is not enough to salvage a future together. Coming with a smooth grove and emotional build, this Electro Pop track speaks to and from the heart. ”
          — Travis Erwin ~ LA on Lock Blogger
          April 29, 2022 /Travis Erwin
          lvrboy, whenyoulovesomeone, laonlock
          Music, Indie Pop, Electro Pop, Commercial
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            Steven Curtis - Patience [Review]

            April 22, 2022 by Travis Erwin in Lyric Video, Commercial, Adult Contemporary

            Rating: 4 out of 5

            “Steven Curtis captures a tender beautiful track about being patient with ourselves and not comparing our success or failures with others. This is especially tough to do in these the days of special media and instant gratification. The balance of being a responsible adult and chasing your dreams is a tough one to juggle and sometimes it does indeed take , ‘Patience.’ ”
            — Travis Erwin ~ LA on Lock Blogger
            April 22, 2022 /Travis Erwin
            stevencurtis, patience, laonlock
            Lyric Video, Commercial, Adult Contemporary
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              Elle Baez - Mister Possessive [Review]

              April 22, 2022 by Travis Erwin in Music, Contemporary R&B, Electro Pop, Commercial

              Rating: 4 out of 5

              “Elle Baez conveys power and confidence and attitude infused declarations in ‘Mister Possessive.’ the track is about taking control and walking away when need be or simply being the master of your won fate and desires. The track has a power R&B feel but really transcends genre with its confidence and verve. ”
              — Travis Erwin ~ LA on Lock Blogger
              April 22, 2022 /Travis Erwin
              ellebaez, misterpossessive, laonlock
              Music, Contemporary R&B, Electro Pop, Commercial
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                Lorelei Marcell - Need Me [Review]

                April 22, 2022 by Travis Erwin in Music, Electro Pop, Indie Pop, Commercial

                Rating: 4 out of 5

                “Loralei Marcell has the kind of emotive voice that instantly pulls a listener in and holds them tight to the lyrical build. This track is about the power of love and how complex walking away can be np matter how much it needs to be done. ‘Need Me’ mirrors the mind and our need t be loved as well as our need to escape at times even when there are plenty of reasons to stay. ”
                — Travis Erwin ~ LA on Lock Blogger
                April 22, 2022 /Travis Erwin
                loreleimarcell, needme, laonlock
                Music, Electro Pop, Indie Pop, Commercial
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                  Victoria Anthony - Kinda Into You [Music Video Review]

                  April 15, 2022 by Travis Erwin in Music Videos, Commercial

                  Rating: 4 out of 5

                  “Victoria Anthony drops this fun Pop track about falling for that new person and admitting to them and herself that she is ‘Kinda Into You.’

                  A fun, relatable track with nice energy and hook you can sing along to after the first chorus. This is the kind of track that can take over and be the sound of a particular summer.

                  And what better way to kick off the coming summer, than by catching Victoria Anthony live at The Echo on May 14th. For those not in or around LA, check out her other tour dates.”
                  — Travis Erwin ~ LA on Lock Blogger
                  April 15, 2022 /Travis Erwin
                  victoriaanthony, kindaintoyou, laonlock
                  Music Videos, Commercial
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                    Natalie Shay - Two Sparks [Music Video Review]

                    April 13, 2022 by Travis Erwin in Music Videos, Commercial, Indie Pop, Pop

                    Rating: 4.5 out of 5

                    “From the very first note, Natalie Shay emotes the passion and emotion and those elements combined with the theatrical build of this track truly lends to hook and hold the listener for the duration.. The writing is power as is the performance, making this a single hit all the right notes both literally and figuratively. ”
                    — Travis Erwin ~ LA on Lock Blogger
                    April 13, 2022 /Travis Erwin
                    natalieshay, twosparks, laonlock
                    Music Videos, Commercial, Indie Pop, Pop
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                      GAYLE - e-z (Feat. UPSAHL and Blu DeTiger) [Music Video Review]

                      April 08, 2022 by Travis Erwin in Music, Commercial, Pop, Rock

                      Rating: 4 out of 5

                      “No longer a stranger to our blog readers or the world, GAYEL is blowing up in a big way and ‘e-z’ is yet another stellar track off her EP. Joined this time by UPSAHL and Blu DeTiger, GAYLE once again delivers in your face attitude is that trademark husky yet sultry tone that pulls the listener in immediately.

                      A word from the artist herself ...

                      ’e-z is my way of making fun of the way that people make fun of my generation. I’ve been obsessed with UPSAHL and Blu DeTiger for years and I’m so excited that we got to collaborate on this together.’ - GAYLE”
                      — Travis Erwin ~ LA on Lock Blogger
                      April 08, 2022 /Travis Erwin
                      gayle, upsahl, blu detiger, e-z, laonlock
                      Music, Commercial, Pop, Rock
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                        Dacris x AnaiD - Imagine (Help For Kerem) [Music Video Review]

                        April 02, 2022 by Travis Erwin in Music, Commercial

                        Rating: No Rating This Time, Just Heartfelt Hope

                        “As a curator and music reviewer my goal is to help those who appreciate good music discover new artists and songs. But sometimes music goes beyond the entertainment level and speak to the soul or gives us new insight. It can touch our lives in numerous ways and be there in our time of need. Sometimes it does all of that. This track is about love and understanding and helping someone in need. Now I will turn it over to the artists ...

                        When I heard the story about Kerem I knew that I want to help him. He is suffering from SMA type 1 and needs the most expensive medical treatment in the world. This song is to raise money to donate and to get his story into your mind. As father I can relate to the suffer and sorrow Kerems parents are going through. So I put all my heart into this lyrical story. I hope you like ‘IMAGINE.’”
                        — Travis Erwin ~ LA on Lock Blogger
                        April 02, 2022 /Travis Erwin
                        dacris, anaid, imagine, laonlock
                        Music, Commercial
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                          Liv Charette - Red Flags White [Review]

                          March 25, 2022 by Travis Erwin in Music, Electro Pop, Commercial

                          Rating: 4 out of 5

                          “Liv Charette simply exudes talent and confidence, and this track hooks right from the first line. ‘Red Flags White’ is a modern dating anthem or more of a moving forward anthem. Just allowing yourself to have some fun and accept the things you cant change or at least not allowing them to stop a bit of fun.

                          The big bold talent and delivery brings the track to life and this song feels like a declaration of diva status.”
                          — Travis Erwin ~ LA on Lock Blogger
                          March 25, 2022 /Travis Erwin
                          livcharette, redflagswhite, laonlock
                          Music, Electro Pop, Commercial
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                            Roet - Dad's Song[Music Video Review]

                            March 24, 2022 by Kreadiv Kesh in Commercial, Music Videos

                            Rating: 4 out of 5

                            “Losing a parent isn’t easy. Roet “Dad’s Song” expresses how the artist feels in the passing of this dad. Located in his home he shows us memories as he reveals to us his feelings. The song is short but you can feel and relate to him through his music.”
                            — Kreadiv Kesh [LA On Blogger]
                            “I didn’t set off to start a project about mental health. But shortly after starting Roet, I had three friends kill themselves in the span of about a year and half. Each time I felt like I couldn’t write about anything else and the way those songs gave an outlet to my friends that had lost a loved one quickly became important me. I’ve had my own experiences with depression, suicide attempts, family issues, you name it but I do feel like I’ve come out the other side of that (at least for now). So mental health is something I have a lot of opinions about and Roet has become my outlet for that, using my own life experience as the canvas to paint on.”
                            — Roet
                            March 24, 2022 /Kreadiv Kesh
                            LAOnlock
                            Commercial, Music Videos
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                              Haiden - Sorry To Your Next Ex [Review]

                              March 18, 2022 by Travis Erwin in Music, Commercial

                              Rating: 4.5 out of 5

                              “Taking a unique approach to the conventional break-up song, Haiden unleashes a lyrical masterpiece with ‘Sorry To Your Next Ex.’ The irony and wordplay are the perfect dig for that ex that put you through an ordeal. Like a backhanded compliment, the track slap with force and hooks the listener emotionally if they have ever been there. The Pop delivery is contemporary and spot on. ”
                              — Travis Erwin ~ LA on Lock Blogger
                              March 18, 2022 /Travis Erwin
                              haiden, sorrytoyournextex, laonlock
                              Music, Commercial
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                                Kelsey Gill - Rob Me Blind [Review]

                                March 16, 2022 by Travis Erwin in Music, Commercial

                                Rating: 4 out of 5

                                “Kelsey Gill starts the track off with a hearty bit of attitude, and then unleashes her vocal range and talent to set the hook. The sound reminded me a bit of Christina Aguilera with a touch mor of a soulful Pop groove lurking to create a different vibe. Lyrically, the track feels tight and holds the attention of the listener, but for me it was the groove and rhythm that really shined alongside the vocal talent to make the song come alive.”
                                — Travis Erwin ~ LA on Lock Blogger
                                March 16, 2022 /Travis Erwin
                                kelseygill, robmeblind, laonlock
                                Music, Commercial
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                                  Alexis Gerred - Unbreakable (feat. MiG Ayesa) [Music Video Review]

                                  March 11, 2022 by Travis Erwin in Music Videos, Pop, Rock, Commercial

                                  Rating: 4 out of 5

                                  “This track is a throwback in some ways, as the sound is reminiscent of the glory days of hair bands, but Alexis Gerred still manages to bring this energetic Rock anthem home with a contemporary vibe.

                                  There are hints of Red Hot Chili Peppers to the arrangement and tempo, and the track is one that is simply hard to turn away from. A perfect add for your motivational playlists, or anytime you simply want to rock out. ”
                                  — Travis Erwin ~ LA on Lock Blogger
                                  March 11, 2022 /Travis Erwin
                                  alexisgerred, mig ayesa, unbreakable, laonlock
                                  Music Videos, Pop, Rock, Commercial
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                                    Casey Derhak - Get Back [Review]

                                    March 11, 2022 by Kreadiv Kesh in Music Videos, Commercial

                                    Rating: 4 out of 5

                                    “Get Back” is a smooth track. Between enjoying the memories and dealing with heartbreak Casey aims to want more and get back to the way things were. Different scenarios play with ways to get back what they had but it remains a puzzle. ”
                                    — Kreadiv Kesh [LA On Block Blogger]
                                    March 11, 2022 /Kreadiv Kesh
                                    LAOnlock
                                    Music Videos, Commercial
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                                      Jackson Guthy - Like I Did [Review]

                                      March 04, 2022 by Travis Erwin in Music, Commercial, Indie Pop, Singer/Songwriter

                                      Rating: 4.5 out of 5

                                      “There is an inherent sadness to this track but given that Jackson Guthy is singing about the waning days days of a relationship that is almost a given. ‘Like I Did’ is a last ditch question to a lover in a final effort to get back to the former happiness and euphoria the couple once felt.

                                      Delivered with an emotive rasp and a building piano melody the track feels timeless in both its sound, and emotions. ”
                                      — Travis Erwin ~ LA on Lock Blogger
                                      March 04, 2022 /Travis Erwin
                                      jacksonguthy, likeidid, laonlock
                                      Music, Commercial, Indie Pop, Singer/Songwriter
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                                        Jeff Tunes - Rooftop [Review]

                                        March 04, 2022 by Travis Erwin in Music, Commercial, Adult Contemporary, Pop, Rock

                                        Rating: 4 out of 5

                                        “This track from Jeff Tunes reminds me a bit of Uncle Cracker. ‘Rooftop’ is one of those tranquil jams that feels perfect for summer. Light and airy the tune sweeps you up and in and is almost impossible not to sing along with by the second chorus. A smooth groove that carries you along and puts a bit of spring in your step. ”
                                        — Travis Erwin ~ LA on Lock Blogger
                                        March 04, 2022 /Travis Erwin
                                        jefftunes, rooftop, laonlock
                                        Music, Commercial, Adult Contemporary, Pop, Rock
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