“Estella Dawn is back with a provocative and sultry Alt Pop track. ‘I like It Rough’ is bold and direct. It’s the kind of in your face track that might seem one-dimensional but the writing is sharp and their is a definite undercurrent and bite that speaks of more than meets the eye. ”
“The visual keeps the focus on the artist, using minimal locations and limited camera angles to highlight her presence. The track itself carries a gritty, post-punk edge, with empowering lyrics that confront the artist’s concerns about the world and its decisions directly.”
“YOu might not yet have heard of Kings Elliot, but this Swiss artists is one to take a deep dive in on. ‘What If This World’ is the fourth release from her upcoming ‘Born Blue’ album, and each time the emotional depth and introspective intelligence comes through in a new way.
This is an artist your feel as much as you hear and we can’t wait to hear more here at LA on Lock. ”
“The minefield of dating is rough and even when we escape an explosive ex, we must deal with the sharpnel of our previous blow ups. ‘Insecure’ from EĐĐIE lights the fuse on that very set of dynamics.
The Indie Pop track has a nice nostalgic sound musically and is performed with emotive precision to make certain the listener feels every line.”
“Avery Cochran’s “Shapeshifting on a Saturday Night” is an infectious track that blends smooth indie vibes with a touch of dreamy pop. The song captures the feeling of transformation and fluidity—both emotional and social, that often happens when the weekend hits. The visual itself gives pop retro infused with dreamy.”
“The track kicks off with an upbeat burst of instrumentation, instantly pulling you into its rhythm before easing into vivid storytelling of a summer road trip. While there’s a familiar quality to its melody, it’s the kind of familiarity that works in its favor, making it easy to imagine this song sliding seamlessly into the soundtrack of a feel-good movie.”
“This electro-pop track will have you grabbing your headphones and dancing around while you clean, or lying in bed singing along. It blends emotion and seduction in a way that’s irresistibly alluring.”
“TSKI teams up with Donna Tella on this Future Bass track with definite Pop sensibilities. The vocal side soars and carries the track forward ont he wings of the Pop performance, but the musical beat and build offers its own surprises and the drops certainly pay off in a satisfying way.”
“Let me introduce you to ... Karhys — a Maltese-Italian singer, songwriter, and producer.
Her latest offering is a light and breezy Pop track. ‘Peace of Mind’ feels like Summer and the smooth groove is perfect to move to drink in hand beside the pool or under the lights.”
“From her original home in Puerto Rico to a stop in New York City, before ultimately landing in Los Angeles, Cely Riva has taken an enriching musical path.
This track takes a look at financial stress through an honest and earnest vocal delivery. The track has a glorious Pop vibe with some singer/songwriter sensibilities to make us really feel the struggle and emotion. ”
“exPorter is keeping the Alt Rock sound alive and well. These Southern California rockers latest release, ‘Letting Go’ feels like a blend of Green Day esque vocals with a Pop Punk musical style that is right at home in 2025 but still harkens back to the early 2000s.
Of course good music is timeless and this track delivers an inescapable build to put it in that category.”
“The track gave me ‘Under the Bridge’ Vibes in a way, though the writing and vocals stand on their own without comparison.
Chavar Dontae might not be reinventing the wheel here, but he is certainly leaning into truth, vulnerability and of course human emotion to give us a truly great song we can feel to our bones.
’Rain’ is a timeless kind of song that I will be adding to multiple playlists of my own. This is music you can feel, and I pay no higher compliment to any art than that.”
“Break ups inspire nearly as many songs as new found love and one could argue they are even more passionate. ‘You’re The Worst’ from Eva James is such a track. Artfully written and performed, the track is an in your face ode to love gone bad.
This is in your face Indie Pop for all of us fed up and pissed off by shitty relationships and even worse people.”
“Hailing from New Zealand, the duo that is Made You Look gives us a stream of consciousness set of lyrics about the reflecting that goes on after a breakup. There is a dreamy ethereal quality to the delivery which is perfect for the lyrics, but also brings a bounceful energy that feels uplifting that brighter times are ahead.”
“Estella Dawn knows how to sell emotion and here on ‘Move Down Lover’ the sultry track straddles the line between sultry Soul Pop and an Alt R&B vibe. Dawn is occupying the same musical space as artists like Teddy Swims on this track but she does so with power, confidence and originality that is clearly her own.”
“Given the tumultuous times we are facing, I frankly do not think enough artists are addressing the political issues of today.
Sam Varga never thought he’d write about politics but recognized the time to speak up was upon us. ‘Minute Man’ is a genre fusing track that takes on the world we live in with artful precision while still maintaining that Commercial entertainment that brings more ears to such an important message.
It’s time the musical landscape did more to address the current state of affairs, so kudos to Sam Varga for stepping up and delivering.”
“Hypnautic is one half of the popular hip hop group Top Flite Empire. ‘Memories’ is a lyrical bomb just waiting to explode in your ears and heart. The track definitely is a tweener in terms of genre but that does not diminish the impact of the talent or writing.
A track to feel and complex enough to give you new nuance each new listen.”
“What’s not to love about a groove-filled jam from Roots of Creation, Afroman, and Edo.G? I mean come one you can feel this one right from the start. ‘Ride Or Die Chick’ is a mantra tof stubborn love and dedication. An ode to loyalty perhaps even when it isn’t deserved.
And the easter eggs of hits gone by is a nice addition. This is talented artists having a good time and it shows.”
“Up From Here comes with a Pop Punk style of sound on their latest song, ‘Under Your Spell.’
Maybe it’s just me, but Pop Punk and summer go together like suntan lotion and the swimming pool. Two things that simply feel right in tandem. This track has plenty of talent and a nice energy to keep listeners invested in the build.”
“Seems like every summer has a S-P-E-L-L-I-N-G hit song. ‘B.IT.E Me’ is lined up to take that mantle this year. Rising Aussie star, POLLY unleashes some post break-up fury in delightful fashion on this Alt Pop reminder to never piss off a songwriter. ”