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magichour.jpg

Flow'etic - Magic Hour ft. Bernz [Review]

July 06, 2020 by Travis Erwin in Music, Hip-Hop, Conscious

Rating: 4.5 out of 5

“That melody comes at you soft and golden, just like the ‘Magic Hour’ of light around dusk, when you feel like everything is perfect and the coming night is going to be legit.

Flow’etic captures that times with a solid groove and vocal flow that matches that time of the day to perfection. This track is a mood, a ride, a groove that you need to take. ”
— Travis Erwin (LA on Lock Blogger)
July 06, 2020 /Travis Erwin
flow'etic, bernz, magichour, laonlock
Music, Hip-Hop, Conscious
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    avatars-000337984981-bml2hc-t300x300.jpg

    Joe P. the MC -PayPal [Review]

    July 06, 2020 by Kreadiv Kesh in Conscious, Hip-Hop

    Rating: 3.5 out of 5

    “In world where Tik-Tok is on the rise and everyone is getting their own money Joe P, The MC new single ‘PayPal’ is a perfect song to play. When someone wants your service they need to hit your ‘Paypal’. Nothing in life is free and paypal has been proven to be better for handling business than other service. The beat is illmatic and the song is a vibe.”
    — Kreadiv Kesh (LA On Lock Blogger)
    July 06, 2020 /Kreadiv Kesh
    LaonLock
    Conscious, Hip-Hop
    Comment
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      sabotage.jpg

      BBXO - Sabotage [Music Video Review]

      July 03, 2020 by Travis Erwin in Music Videos, Hip-Hop, Conscious, Commercial

      Rating: 4 out of 5

      “Remember Right Said Fred and the ‘I’m Too Sexy’ bluster? Well BBXO has just given us the very antithesis of that long ago single.

      ’Sabotage’ does rely on an infectious rhythm and delivery, but the truth behind the lyrics hits with a blunt force, and while you can move and sing along to this single, you also get a smack upside the head from it for behaviors we all tend to do.”
      — Travis Erwin (LA on Lock Blogger)
      July 03, 2020 /Travis Erwin
      bbxo, sabotage, laonlock
      Music Videos, Hip-Hop, Conscious, Commercial
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        roshambo.jpg

        Thrills - ROSHAMBO [Music Video Review]

        July 03, 2020 by Travis Erwin in Music Videos, Rap, Hip-Hop, Conscious

        Rating: 4 out of 5

        “Thrills come out with it in such a straight forward fashion here on this single, that it is impossible to look away. Call it verve or boldness or flat out confidence, but the strength of the writing is all the more powerful for the unflinching delivery.

        This is a set of lyrics that demands you listen over and over again to pick up all of the thoughts and nuance behind them. ”
        — Travis Erwin (LA on Lock Blogger)
        July 03, 2020 /Travis Erwin
        thrills, roshambo, laonlock
        Music Videos, Rap, Hip-Hop, Conscious
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          detached.jpg

          E-Los - Detached [Review]

          July 03, 2020 by Travis Erwin in Music, Rap, Hip-Hop, Conscious, Contemporary R&B

          Rating: 4 out of 5

          “E-Los drops this soulful blend of Hip-Hop and R&B. that just grabs hold of you. The groove is smooth and steady, and the emotion shines through in the performance making the well-written lyrics fell alive. The pace is slow, but that works here because it give you time to feel every word being laid down. ”
          — Travis Erwin (LA on Lock Blogger)
          July 03, 2020 /Travis Erwin
          E-Los, detached, laonlock
          Music, Rap, Hip-Hop, Conscious, Contemporary R&B
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            believeinme.jpg

            The Image - Believe In Me [Music Video Review]

            July 03, 2020 by Travis Erwin in Music Videos, Hip-Hop, Conscious, Commercial, Singer/Songwriter

            Rating: 4.5 out of 5

            “Imagination! As an idea people might call imagination a flight of fancy best utilized by little kids. But as a principle, imagination is at the heart of everything from innovation to who we are as people.

            ’Believe In Me’ is a track that is as nuanced and deliberate as you imagine it to be. And the masked duo comprising The Image fall in the same category. The video here is spectacular and I encourage you to listen and watch and decide for yourself what your imagination is telling you to believe in. ”
            — Travis Erwin (LA on Lock Blogger)
            July 03, 2020 /Travis Erwin
            theimage, believeinme, laonlock
            Music Videos, Hip-Hop, Conscious, Commercial, Singer/Songwriter
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              dancesongs.jpg

              Marques Martin - Dance Songs [Music Video Review]

              July 02, 2020 by Travis Erwin in Music Videos, Hip-Hop, Conscious

              Rating: 4 out of 5

              “I love music that brings a different prospective or angle, and Marques Martin does exactly that here in this track.

              Pursuing a life as a creative artist of any kind comes with naysayers and doubters, and ‘Dance Songs’ address that in a smart emotional way rather than the usual angry defiance so prevalent when dealing with so-called haters.

              Truth is most don’t hate you for expressing yourself, they simply dismiss the chance you might be good or have a genuine shot to actually carve out your place in the business.

              The smooth easy flow of this track is real and intelligent and true to the mindset. ”
              — Travis Erwin (LA on Lock Blogger)
              July 02, 2020 /Travis Erwin
              marquesmartin, dancesongs, laonlock
              Music Videos, Hip-Hop, Conscious
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                views.jpg

                Shiva - Views [Review]

                June 26, 2020 by Travis Erwin in Music, Hip-Hop, Conscious

                Rating: 4 out of 5

                “This track just hits different. With a swagger and a bit of fold school vibe laid over the top of a subtle funk that pulls you along.

                Much like every album Shiva has released, K.A.L.A. delivers a story. This particular song, ‘Views,’ is the beginning stages of the story where the main characters observes the lack of soul within the world around him. His veil is lifted and he can see people for who they are and he just goes with it. Coasting among the injustice as a part of his process.”
                — Travis Erwin (LA on Lock Blogger)
                June 26, 2020 /Travis Erwin
                shiva, views, laonlock
                Music, Hip-Hop, Conscious
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                  invitation.jpg

                  Rapta - Invitation [Review]

                  June 26, 2020 by Travis Erwin in Music, Hip-Hop, Conscious, Autotune

                  Rating: 4 out of 5

                  “The beat backing this track is deceptively funky and really drives this flow without overpowering it. Rapta also infuses a bit of funk into this flow in select spots which really drives that hook home and adds an energy that breathes life into the otherwise smooth steady delivery.

                  ’Invitation’ is a single that builds and pulls at you until you have no choice to wrap it all the way around your body and move.”
                  — Travis Erwin (LA on Lock Blogger)
                  June 26, 2020 /Travis Erwin
                  rapta, invitation, laonlock
                  Music, Hip-Hop, Conscious, Autotune
                  Comment
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                    theydon;t know.jpg

                    Monz x Darrell Medellin - They Don't Know (Feat. Darrell Medellin) [Review]

                    June 17, 2020 by Travis Erwin in Music, Rap, Hip-Hop, Conscious

                    Rating: 4 out of 5

                    “The life of an artist is a struggle that the general world doesn’t fully understand or appreciate. The passion of pursuing your dreams and passion, while trying to make a living comes with some tough decision about dreams for practical logic and this flow captures the spirit of that struggle.

                    A good energy makes the track also fun and entertaining with a lively beat to carry you along. This track was written pre-Covid but the life of musician and other performing artists has only gotten tougher, so please take the passion behind this track and remember to treat the people that provide the soundtracks of our lives right.”
                    — Travis Erwin (LA on Lock Blogger)
                    June 17, 2020 /Travis Erwin
                    monz, darrelmedellin, theydon'tknow, laonlock
                    Music, Rap, Hip-Hop, Conscious
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                      internet.jpg

                      Lauren Sanderson - INTERNET [Review]

                      June 16, 2020 by Travis Erwin in Music, Commercial, Conscious, Hip-Hop

                      Rating: 4 out of 5

                      “The ‘INTERNET’ is that proverbial double edge sword offering good and bad. Connecting the world and making it a smaller place but distracting us from the face to face social interactions that make humanity ... well human.

                      This track bangs with Lauren Sanderson delivering snappy and edgy vocals over a winding beat and production that feels energetic and alive. ”
                      — Travis Erwin (LA on Lock Blogger)
                      June 16, 2020 /Travis Erwin
                      laurensanderson, internet, laonlock
                      Music, Commercial, Conscious, Hip-Hop
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                        breathe.jpg

                        DJ Zenas - Breathe (feat. TaiMarie) [Review]

                        June 15, 2020 by Travis Erwin in Music, Hip-Hop, Conscious, Contemporary R&B

                        Rating: 4 out of 5

                        “This track offers up a take on current events by splicing in sound clips with a smooth groove and a Hip-hop flow that feels genuine emotionally.

                        DJ Zenas stays with a mellow chill vibe for what is certainly rambunctious and tumultuous times and this juxtaposition makes for an interesting listen and allows for reflection and thought.”
                        — Travis Erwin (LA on Lock Blogger)
                        June 15, 2020 /Travis Erwin
                        djzenas, breathe, taimarie, laonlock
                        Music, Hip-Hop, Conscious, Contemporary R&B
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                          survivorsgult.jpeg

                          Focus The Truth - Survivor's Guilt [Music Video Review]

                          June 14, 2020 by Travis Erwin in Music Videos, Rap, Hip-Hop, Conscious
                          “Powerful! Both in the immediacy of the video, and in the vocal flow that comes straight at you.

                          Lyrically, the track is strong truth delivered with passion and verve. An old school beat backs the vocal flow and I especially like that retro 70’s flair added into the musical layer. The words and lyrics and overall vibe is contemporary, but the layers add a depth to the history of the systemic racism, generations in the building. The writing and performance is an intelligent thought provoking response and counter statement.”
                          — Travis Erwin (LA on Lock Blogger)
                          June 14, 2020 /Travis Erwin
                          focusthetruth, survivor'sguilt, laonlock
                          Music Videos, Rap, Hip-Hop, Conscious
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                            someday.jpg

                            Da$Htone - "Someday" feat. Alma Cook & Ethan Butler [Music Video Review]

                            June 11, 2020 by Travis Erwin in Music Videos, Hip-Hop, Conscious

                            Rating: 5 out of 5

                            “This is the very song we all need right now. As a stand alone single, ‘Someday’ would be a fun uplifting listen from a talented artist, but Da$Htone did not stop there. In a video that incorporates all of his community of greater Chicago, Da$Htone enlists the help of everyday folks and that took the spirit of this track to new heights.

                            The takeaway is a feel-good vibe and an engaging fun track that simply strikes the perfect tone right about now.”
                            — Travis Erwin (LA on Lock Blogger)
                            June 11, 2020 /Travis Erwin
                            Da$Htone, almacook, ethanbutler, someday, laonlock
                            Music Videos, Hip-Hop, Conscious
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                              blacklivesmatter.jpg

                              Dax - BLACK LIVES MATTER [Music Video Review]

                              June 09, 2020 by Travis Erwin in Music Videos, Rap, Hip-Hop, Conscious

                              Rating: 4.5 out of 5

                              “Dax is no stranger to LA on Lock, nor has ever been one to hold back or stay quiet. His take on what the world needs, ‘BLACK LIVE MATTER’ is a triumph of hope and truth.

                              Listen and feel these words. Listen and be part of the solution. Listen and demand more from your self, and from society.

                              Racism is ugly, music and compassion, and society that does not stand for bigotry are beautiful. Kudos for Dax on spreading beauty and love.”
                              — Travis Erwin (LA on Lock Blogger)
                              June 09, 2020 /Travis Erwin
                              dax, blacklivesmatter, laonlock
                              Music Videos, Rap, Hip-Hop, Conscious
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                                soberkid.jpg

                                Selli - Sober Kid [Music Video Review]

                                June 09, 2020 by Travis Erwin in Music Videos, Hip-Hop, Conscious, Autotune

                                Rating: 3.5 out of 5

                                “Breaking up with someone you deeply care about, not because you want to, but because you have to, is a tough situation. Addiction ruins lives in so many ways and here on ‘Sober Kid,’ Selli details such a relationship. Along with the regret that comes after such a necessary act.

                                The imagery of the video is powerful, and the track itself shines brightest in its quieter, pensive moments. The writing is spot on, and though at times the autotune filters out some of the emotion, the overall performance remains quite gripping.”
                                — Travis Erwin (LA on Lock Blogger)
                                June 09, 2020 /Travis Erwin
                                selli, soberkid, laonlock
                                Music Videos, Hip-Hop, Conscious, Autotune
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                                  babywassup.jpg

                                  Chase Martin - Baby Wassup? [Review]

                                  June 06, 2020 by Travis Erwin in Music, Rap, Hip-Hop, Conscious

                                  Rating: 4 out of 5

                                  “This track is basically a upbeat fuck you. The beat is light, but the words direct. Call it instant Karma for those who treat your bad, and do you wrong.

                                  Chase Martin pulls no punches, but sometimes directness serves the truth just how you need to hear it. The energy of the track makes it stand out and come alive.”
                                  — Travis Erwin (LA on Lock Blogger)
                                  June 06, 2020 /Travis Erwin
                                  chasemartin, babywassup?, laonlock
                                  Music, Rap, Hip-Hop, Conscious
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                                    Don;tbringmedown.jpg

                                    Harmonee - Don't Bring Me Down [Review]

                                    May 29, 2020 by Travis Erwin in Music, Rap, Hip-Hop, Conscious, Commercial

                                    Rating: 4 out of 5

                                    “Meshing a Hip-Hop vibe with an Electronic sound, Harmoneee drops ‘Don’t Bring Me Down.’ The production and arrangement keep the track moving forward at a tranquil pace that meanders, but never lags.

                                    Lyrically, the track is a positive reaffirmation that tough times, hard times, anxious times — do not have to define you. That you can keep on moving forward and overcome the roadblocks until you get to the other side. ”
                                    — Travis Erwin (LA on Lock Blogger)
                                    May 29, 2020 /Travis Erwin
                                    harmonee, don'tbringmedown, laonlock
                                    Music, Rap, Hip-Hop, Conscious, Commercial
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                                      nofriends.jpg

                                      Caspa - No Friends [Review]

                                      May 26, 2020 by Travis Erwin in Music, Hip-Hop, Conscious

                                      Rating: 3.5 out of 5

                                      “Caspa drops his latest single, ‘No Friends,’ a track that is all about mood and vibe. The 21 year old hails from the Bahamas, and there is a laid back island feel to the flow, but lyrically, the track has a heavier truth about the fakeness that is so pervasive in this world. The vocals are delivered with a steady deliverance, and the emotion comes through without the production side of the track getting in the way of the rawness.”
                                      — Travis Erwin (LA on Lock Blogger)
                                      May 26, 2020 /Travis Erwin
                                      caspa, nofriends, laonlock
                                      Music, Hip-Hop, Conscious
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                                        shine.jpg

                                        Kevin Brown - Shine! [Review]

                                        May 25, 2020 by Travis Erwin in Music, Rap, Hip-Hop, Conscious, Commercial

                                        Rating: 4 out of 5

                                        “Kevin Brown keeps it positive in the face of haters and fake friends. ‘Shine!’ is about keeping your light on bright, despite a world filled with those trying to push you back into the dark.

                                        The production here is lively and energetic, and Brown’s attitude truly does shine through in his vocal flow. This track would make a nice addition to your motivational playlists.”
                                        — Travis Erwin (LA on Lock Blogger)
                                        May 25, 2020 /Travis Erwin
                                        kevinbrown, shine!, laonlock
                                        Music, Rap, Hip-Hop, Conscious, Commercial
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