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iwill.jpg

HAYL - I Will [Review]

October 23, 2020 by Travis Erwin in Music, Electro Pop, Commercial

Rating: 4 out of 5

“Having the confidence to know who you are, and not letting another person swoop in and try to change you in ways that defy your essence, is a tough thing at times. Especially if you truly have feelings for that person.

’I Will’ is a true Pop ode to that very thing. HAYL is confident and bold in her approach to saying I will not sacrifice who I am, for someone else’s ideas of who they want me to be.”
— Travis Erwin (LA on Lock Blogger)
October 23, 2020 /Travis Erwin
hayl, iwill, laonlock
Music, Electro Pop, Commercial
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    audriix.jpg

    Audriix Deep Breaths [Review]

    October 21, 2020 by Kreadiv Kesh in Electro Pop, Commercial

    Rating: 3.5 out of 5

    “Get up and start dancing. Audriix’s new single ‘Deep Breaths’ has a paced yet up beat sound to it. The electro pop artist explains how its time to manifest reality. She isn’t the one to settle down or give in. She chooses to express herself and not calm down. ”
    — Kreadiv Kesh (LA On Lock Blogger)
    October 21, 2020 /Kreadiv Kesh
    LaonLock
    Electro Pop, Commercial
    Comment
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      help.jpg

      Sarah Barrios - Help ft. Rence [Review]

      October 17, 2020 by Travis Erwin in Music, Lyric Video, Electro Pop, Commercial

      Rating: 4 out of 5

      “This is the rare song that did not immediately capture my interest, but came with enough talent to keep me invested in and listening close until suddenly I realized that I was completely enthralled and eager for the next line.

      The emotion hear feels genuine, and the performances refused to let me go while that personal attachment grew and built.

      Sarah Barrios does the heavy lifting but don’t sleep on the interlude provide by Rence, as his voice added a nice touch.”
      — Travis Erwin (LA on Lock Blogger)
      October 17, 2020 /Travis Erwin
      sarahbarrios, rence, help, laonlock
      Music, Lyric Video, Electro Pop, Commercial
      Comment
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        black hole.jpg

        Eiza Murphy - Black Hole [Review]

        October 15, 2020 by Travis Erwin in Music, Electro Pop, Commercial, Singer/Songwriter

        Rating: 4 out of 5

        “The more I listened to this track, the deeper I fell into the emotions behind it. Eiza Murphy delivers a hauntingly emotional vocal performance, though for me it was the power of the songwriting that most captivated me and held my attention over and over again. The piano and build of the music perfectly matched the mood and emotion of the words. ”
        — Travis Erwin (LA on Lock Blogger)
        October 15, 2020 /Travis Erwin
        elizamurphy, blackhole, laonlock
        Music, Electro Pop, Commercial, Singer/Songwriter
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          presse-1-hatw-1593617939387.jpg

          Henry and the Waiter - Hidden Spirit [Music Video Review]

          October 13, 2020 by Kreadiv Kesh in Music Videos, Electro Pop

          Rating: 4 out of 5

          “Flashing Lights and Hidden Spirits!!

          In an empty room with just the right lighting you can see a ‘Hidden Spirit’. Henry and the Waiter brings electro pop with a suspense yet upbeat melody. In what seems like a solo video you can find dance cameo’s swinging side to side.”
          — Kreadiv Kesh (LA On Lock Blogger)
          October 13, 2020 /Kreadiv Kesh
          LaOnLock
          Music Videos, Electro Pop
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            transparent.jpg

            Eva Snyder - Transparent [Review]

            October 12, 2020 by Travis Erwin in Music, Electro Pop, Commercial

            Rating: 4 out of 5

            “Eva Snyder has the kind of vocal tone that makes you lean in from the very first note, and her latest single, ‘Transparent’ holds you there with the honesty of its writing and an energetic arrangement and delivery.

            Like a conversation with a close friend this track feels candid and in that we find bits of our own fears, insecurities and feelings.”
            — Travis Erwin (LA on Lock Blogger)
            October 12, 2020 /Travis Erwin
            evasnyder, transparent, laonlock
            Music, Electro Pop, Commercial
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              cheapwineandvodka.jpg

              Cloudy June - Cheap Wine & Vodka [Review]

              October 02, 2020 by Travis Erwin in Music, Electro Pop, Indie Pop, Commercial

              Rating: 4 out of 5

              “Cloudy June is fast becoming one of my favorite voices that we feature here on LA on Lock. Per usual June’s writing delivers emotion and impact to match the talented performance. The blend of light and heavy is intriguing on this track, as it mirrors the complexities of our emotions.”
              — Travis Erwin (LA on Lock Blogger)
              October 02, 2020 /Travis Erwin
              cloudyjune, cheapwine&vodka, laonlock
              Music, Electro Pop, Indie Pop, Commercial
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                allnight.jpg

                Dance Yourself Clean x Coquí - All Night [Review]

                September 30, 2020 by Travis Erwin in Music, Electro Pop

                Rating: 4 out of 5

                “Most of us are sick of being quarantined at home, but someday the world will return to normal and the doors will be thrown up and and we can all return to the night life we crave.

                ’All Night’ is the kind of track that will motivate us to hit the dance floor and soak up the night alongside our friends when that day comes.”
                — Travis Erwin (LA on Lock Blogger)
                September 30, 2020 /Travis Erwin
                danceyourselfclean, coqui, allnight, laonlock
                Music, Electro Pop
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                  magnetic.jpg

                  Bashaya Soul - Magnetic [Review]

                  September 24, 2020 by Travis Erwin in Music, Electro Pop, EDM, Commercial

                  Rating: 3.5 out of 5

                  “A Disco era throwback with enough of an Electro Pop contemporary vibe to make it feel fresh and contemporary.

                  One of these days we will all be able to return to the dance floor, and ‘Magnetic’ from Bashaya Soul should be one of the tracks spun to get us up and moving when that day arrives.”
                  — Travis Erwin (LA on Lock Blogger)
                  September 24, 2020 /Travis Erwin
                  bashayasoul, magnetic, laonlock
                  Music, Electro Pop, EDM, Commercial
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                    fadeaway.jpg

                    dezabel - Fade Away [Review]

                    September 19, 2020 by Travis Erwin in Music, Alternative, Contemporary R&B, Electro Pop

                    Rating: 4 out of 5

                    “Combining the the talents of LA area singer and songwriter, Jazelle Paris, and Zurich based producer, Bilgi, ‘Fade Away’ is a mesmerizing track that I ironically expect to do anything but fade away.

                    Paris not only supplied the vocals but also wrote the lyrics and melodies to the Electro Pop track that captures the fleeting thoughts and feelings of a high octane relationship slipping away into the night.”
                    — Travis Erwin (LA on Lock Blogger)
                    September 19, 2020 /Travis Erwin
                    dezabel, fadeaway, laonlock
                    Music, Alternative, Contemporary R&B, Electro Pop
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                      cristina-hart-promo-shot-6-1588678912015.jpg

                      Cristina Hart - Bad Girlfriend [Review]

                      September 18, 2020 by Kreadiv Kesh in Electro Pop, Commercial

                      Rating: 3.5 out of 5

                      “Are you a good or bad girlfriend?

                      Christina Hart’s new single points out that sometimes we have flaws and baggage but its ok. In her new electro- pop single ‘Bad Girlfriend’ she points out the pros and cons of being with her. This is the opposite of crushing but more of a heads up of what type of person you are loving.”
                      — Kreadiv Kesh (LA On Lock Blogger)
                      September 18, 2020 /Kreadiv Kesh
                      LaonLock
                      Electro Pop, Commercial
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                        PSA.jpg

                        jpk - PSA [Review]

                        September 12, 2020 by Travis Erwin in Music, Electro Pop

                        Rating: 3.5 out of 5

                        “I loved the writing here. There is a power and truth to these lyrics that will really make you stop and think. The arrangement of the track and production did not quite rise to the same level as the songwriting for me, but there is clear talent hear and the words need to be heard and thought about as we look to better define our thoughts and ideas in regards to women.”
                        — Travis Erwin (LA on Lock Blogger)
                        September 12, 2020 /Travis Erwin
                        jpk, psa, laonlock
                        Music, Electro Pop
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                          damnright.jpg

                          AUDREY NUNA - damn right [Music Video Review]

                          September 12, 2020 by Travis Erwin in Music Videos, Contemporary R&B, Rap, Electro Pop

                          Rating: 4 out of 5

                          “AUDREY NUNA brings the verve and talent to ‘damn right’ ... her fresh new satirical track about talking shit.

                          NUNA said, ‘ I find it amusing when people spend time talking shit about people who don’t even know they exist.’

                          Talk shit on this rising artist all you want, but it won’t stop her rise. Here the track comes with a nice Rap flow, but is definitely a mixed genre track with R&B and Pop styling all coming to the show. The video is a very literal interpretation of the lyrics. ”
                          — Travis Erwin (LA on Lock Blogger)
                          September 12, 2020 /Travis Erwin
                          audreynuna, damnright, laonlock
                          Music Videos, Contemporary R&B, Rap, Electro Pop
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                            undercover.jpg

                            Gabrielle Current - Undercover [Review]

                            September 09, 2020 by Travis Erwin in Music, Neo-Soul, R&B, Electro Pop

                            Rating: 4 out of 5

                            “Smooth and sultry, this Jazz infused R&B track by Gabrielle Current is pure unadulterated emotion, which is ironic given that the lyrics are all about going ‘Undercover’ to protect your emotions from the dangers of falling in love.

                            The vocal delivery is sensual and soft ... but so very mesmerizing, and that steady beat backing a piano heavy melody keeps the listener under the spell of the music.”
                            — Travis Erwin (LA on Lock Blogger)
                            September 09, 2020 /Travis Erwin
                            gabriellecurrent, undercover, laonlock
                            Music, Neo-Soul, R&B, Electro Pop
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                              gooddaybadday.jpg

                              Anna Straker Feat. Gabrielle Aplin - Good Days, Bad Days [Music Video Review]

                              September 04, 2020 by Travis Erwin in Music, Electro Pop

                              Rating: 4.5 out of 5

                              “Strong songwriting coupled with an emotive vocal delivery. What’s not to love?

                              ’Good Days, Bad Days’ is a Pop song with depth and talent behind it. A track you can laugh to, cry to, or simply move to and still enjoy the talent and production. This track runs the gamut in all the best ways. ”
                              — Travis Erwin (LA on Lock Blogger)
                              September 04, 2020 /Travis Erwin
                              annastraker, gabrielleaplin, gooddaysbaddays, laonlock
                              Music, Electro Pop
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                                lois.jpg

                                Scott Helman - Lois [Review]

                                September 04, 2020 by Travis Erwin in Music, Electro Pop

                                Rating: 4 out of 5

                                “Clever wordplay and an energetic vocal delivery are the beacons in this ode to Lois Lane. Actually, the track is an ode to the women that empower us all to soar to greater heights.

                                Scott Helman utilizes a repetitive tone to deliver some words that style will land for some, and no doubt miss for others, but the spirit of this song was refreshing for me and the writing shined bright in my eyes. Here’s to ‘Lois’ delivering a punch to the charts that even the Man of Steel could appreciate.”
                                — Travis Erwin (LA on Lock Blogger)
                                September 04, 2020 /Travis Erwin
                                scotthelman, lois, laonlock
                                Music, Electro Pop
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                                  loseyou.jpg

                                  PRIZM - Lose You [Review]

                                  September 04, 2020 by Travis Erwin in Music, Electro Pop

                                  Rating: 4 out of 5

                                  “PRIZM unleashes an energy-filled Electro Pop anthem with their latest single ‘Lose You.’

                                  Conjuring hints of the Pop classics from the 80’s and 90’s, this single is able to captivate with an infectious hook and groove that is quite inescapable. Pure Pop fun with enough lyrical resonance to speak to us all.”
                                  — Travis Erwin (LA on Lock Blogger)
                                  September 04, 2020 /Travis Erwin
                                  prizm, loseyou, laonlock
                                  Music, Electro Pop
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                                    everyroom.jpg

                                    Olivia Grasso - Every Room [Review]

                                    September 04, 2020 by Travis Erwin in Music, Electro Pop, Commercial

                                    Rating: 4 out of 5

                                    “A big, boisterous track that at times reminded me of Kelly Clarkson, ‘Every Room’ is a triumph for Olivia Grasso.

                                    Grasso has an energy about her vocals, and an uplifting spirit behind her songwriting, which combine to make this energetic track come alive. ”
                                    — Travis Erwin (LA on Lock Blogger)
                                    September 04, 2020 /Travis Erwin
                                    oliviagrasso, everyroom, laonlock
                                    Music, Electro Pop, Commercial
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                                      drifting.jpg

                                      Emily Vu - Drifting [Review]

                                      August 29, 2020 by Travis Erwin in Music, Commercial, Electro Pop

                                      Rating: 4 out of 5

                                      “Being caught in a relationship that isn’t truly going anywhere, can leave a person feeling a bit untethered, even when the times you spend together provide more good than bad. ‘Drifting,’ from Emily Vu, captures such feelings in Electro Pop glory. There is a bit of a Taylor Swift vibe both lyrically and in the performance, but Vu comes across a bit more tender and understanding in her honest assessment of where life has taken the relationship. ”
                                      — Travis Erwin (LA on Lock Blogger)
                                      August 29, 2020 /Travis Erwin
                                      emilyvu, drifitng, laonlock
                                      Music, Commercial, Electro Pop
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                                        chasing shadows.jpg

                                        Michelle Ray - Chasing Shadows [Review]

                                        August 28, 2020 by Travis Erwin in Music, Electro Pop, Commercial

                                        Rating: 4 out of 5

                                        “Michelle Ray incorporates a classic vocal sound while giving us a fresh contemporary Electro Pop single titled, ‘Chasing Shadows.’ The vocal talent shines bright here with hints of Timberlake, Bruno Mars, and even vintage Diana Ross. There is a definite throwback vibe with a Disco era energy to the overall arrangement. The track is groovy fun in all the best ways.”
                                        — Travis Erwin (LA on Lock Blogger)
                                        August 28, 2020 /Travis Erwin
                                        michelleray, chasingshadows, laonlock
                                        Music, Electro Pop, Commercial
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