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10things.jpg

Chloe Lilac - 10 Things [Music Video Review]

September 03, 2021 by Travis Erwin in Music, Music Videos, Electro Pop, Singer/Songwriter, Indie Pop

Rating: 4 out of 5

“Chloe Lilac does not pull any punches in her latest single, ‘10 Things.’ Never piss of a writer and especially a songwriter as they can and will use those emotions to fight back. The writing here is strong and the emotion behind the delivery works well in this revenge track of sorts. There is a Pop, almost Punk vibe that hooks the listener in and keep them invested in the lyrical build. ”
— Travis Erwin ~ LA on Lock Blogger
September 03, 2021 /Travis Erwin
chloelilac, 10things, laonlock
Music, Music Videos, Electro Pop, Singer/Songwriter, Indie Pop
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    veronica.jpg

    Leah Kate - Veronica [Music Video Review]

    August 20, 2021 by Travis Erwin in Music Videos, Electro Pop

    Rating: 4 out of 5

    “Leah Kate offers up this wryly written and memorable track about a chance meeting between two lovers of the same man. The groove and build are fun and energetic, and the Pop vibes sparkle on this single which brings to life every players worst nightmare. Kate’s emotive Diva energy brings the track to life, as well as a smile to your face.”
    — Travis Erwin ~ LA on Lock Blogger
    August 20, 2021 /Travis Erwin
    leahkate, veronica, laonlock
    Music Videos, Electro Pop
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      reachout.jpg

      ellie d. - Reach Out [Review]

      August 18, 2021 by Travis Erwin in Music, Electro Pop, Adult Contemporary

      Rating: 4 out of 5

      “Riding a talented vocal tone, and a strong emotional set of lyrics, ellie d. offers up a new single, ‘Reach out.’ The track highlights a relationship that has faded and now one party is wondering if they should reach out and see what’s up, or if they should let go and move on. This is a dilemma most of us have faced, and the track feels both real and emotional. ”
      — Travis Erwin ~ LA on Lock Blogger
      August 18, 2021 /Travis Erwin
      ellie.d, reachout, laonlock
      Music, Electro Pop, Adult Contemporary
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        hotnow.jpg

        Anna Thompson - Hot Now [Music Video Review]

        August 13, 2021 by Travis Erwin in Music, Electro Pop, Adult Contemporary, Commercial

        Rating: 4 out of 5

        “Anna Thompson is definitely, ‘Hot Now,’ and this track takes a few different angles on what that means to her past and present. From facing the judgmental people she knew in high school, who snubbed her and now want to be friends to the fake and flashy friends fame attracts, Thompson takes the emotion of not knowing who you can trust and who wants to be friends for the right reasons, versus merely using you and your rising stardom to their own benefit. The track is about being caught in the middle of these two dichotomies. ”
        — Travis Erwin ~ LA on Lock Blogger
        August 13, 2021 /Travis Erwin
        annathompson, hotnow, laonlock
        Music, Electro Pop, Adult Contemporary, Commercial
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          thehypothetical.jpg

          Caroline Romano - The Hypothetical [Review]

          August 12, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Pop, Rock

          Rating: 4.5 out of 5

          “Is the idea of a perfect romance and relationship real, or more of mythological utopia that lives on in ‘The Hypothetical’ daydreams of our brain? That is the question Caroline Romano unleashes with this high energy almost demanding track.

          The lyrical hooks and razor edged melody slice through the psyche on this track making it an attitude and vibe as much as a commentary on how we fantasize our relationships going.”
          — Travis Erwin ~ LA on Lock Blogger
          August 12, 2021 /Travis Erwin
          carolineromano, thehypothetical, laonlock
          Music, Electro Pop, Commercial, Pop, Rock
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            I.jpg

            Kiera Selbe - I [Review]

            August 12, 2021 by Travis Erwin in Music, Electro Pop, Commercial

            Rating: 4 out of 5

            “Kiera Selbe began writing he lyrics of ‘I’ at thirteen, before she really knew what love would feel like. Flash forward and the now 16 year old talent has a bit more life experience to draw on which enabled her to complete the song and bring it to life. Her emotive talent, both in the writing and the performance, stands out from start to finish making Selbe a name to watch as she grows even more and blossom into the full out star that she is destined to become with such rare talent. ”
            — Travis Erwin ~ LA on Lock Blogger
            August 12, 2021 /Travis Erwin
            kieraselbe, i, laonlock
            Music, Electro Pop, Commercial
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              wasteyourtime.jpg

              Jackson+Sellers - Waste Your Time [Review]

              August 11, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Americana, Pop

              Rating: 4 out of 5

              “Jackson+Sellers reminds me of Lucinda Williams both in sound and attitude. That take no shit, take no prisoners vibe rises to the top of this jaded, yet righteous track.

              ’Waste Your Time’ is an ode to whatever brand of idiocy you’ve dealt with, though most people will apply the sentiments towards a bad relationship. The rowdy edge to this track brings it to life and makes the pointed commentary land hard right on the chin of the time wasters of this world. ”
              — Travis Erwin ~ LA on Lock Blogger
              August 11, 2021 /Travis Erwin
              jackson+sellers, wasteyourtime, laonlock
              Music, Electro Pop, Commercial, Americana, Pop
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                societytalk.jpg

                Electra Mustaine - Society Talk [Review]

                August 09, 2021 by Travis Erwin in Music, Electro Pop

                Rating: 4 out of 5

                “Electra Mustaine certainly has the musical DNA as the daughter of Dave Mustaine, but her style and sound certainly differs from the bands her famous father was part of. ‘Society Talk’ conjured comparisons to early Gwen Stefani for me though there are certainly other contemporary Pop Stars that inspired Mustaine’s sound. That said, the writing delivers a pointed message taking this track beyond catchy status and into the realm of societal commentary. Still, te arrangement is one that is hard not to fall in and join because it is pure musical energy and attitude.”
                — Travis Erwin ~ LA on Lock Blogger
                August 09, 2021 /Travis Erwin
                electramustaine, societytalk, laonlock
                Music, Electro Pop
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                  noregrets.jpg

                  Nea x SHY Martin - No Regrets [Music Video Review]

                  August 06, 2021 by Travis Erwin in Music Videos, Electro Pop, Commercial, Bedroom

                  Rating: 4 out of 5

                  “Straight out of the Swedish countryside, longtime friends Nea and SHY Martin wrote ‘No Regrets’ after working together for years as songwriters writing for others. This time they decided to keep the summer smash for themselves and the passion and emotional connection shines through in this Pop delight.

                  The airy build and progression makes it a fun and uplifting track and you will have no regrets adding the single to your own playlists.”
                  — Travis Erwin ~ LA on Lock Blogger
                  August 06, 2021 /Travis Erwin
                  nea, shymartin, noregrets, laonlock
                  Music Videos, Electro Pop, Commercial, Bedroom
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                    withyou.jpg

                    Muro (feat Bobby John) - With You [Review]

                    August 06, 2021 by Travis Erwin in Music, Commercial, Adult Contemporary, Electro Pop

                    Rating: 4 out of 5

                    “Featuring the vocal talent of Bobby John, Muro delivers the single ‘With You.’ The track has a Chainsmokers kind of feel though with just a hint of 80’s vibes backing it all. The progression is energetic and uplifting and carried the listener forward or propels them out to the dancefloor. The build is hard not to connect and fall in as lose yourself in this track’s build. ”
                    — Travis Erwin ~ LA on Lock Blogger
                    August 06, 2021 /Travis Erwin
                    muro, bobbyjohn, withyou, laonlock
                    Music, Commercial, Adult Contemporary, Electro Pop
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                      addicted.jpg

                      Freddie Long - Addicted To Your Love {Review]

                      August 02, 2021 by Travis Erwin in Music, Pop, Singer/Songwriter, Electro Pop

                      Rating: 4 out of 5

                      “Freddie Long is ‘Addicted To Your Love.’ Maybe not you specifically, but he’s addicted to someone’s love and he’s belting out this up-tempo Pop track for both them and you and because the track is entertaining and easy to fall in and sing along with that is a very good thing.

                      Revel in both his love and talent, by adding this track to you summer, or energetic playlists to feel the vibes.”
                      — Travis Erwin ~ LA on Lock Blogger
                      August 02, 2021 /Travis Erwin
                      freddielog, addictedtoyourlove, laonlock
                      Music, Pop, Singer/Songwriter, Electro Pop
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                        DEZI - Sinner [Music Video Review]

                        July 29, 2021 by Kreadiv Kesh in Music, Music Videos, Singer/Songwriter, Commercial, Electro Pop

                        Rating: 4 out of 5

                        “Dezi’s dramatic yet dark new single “Sinner” brings anticipation and seduction. Surrounded by things that are either good or bad for you she sings about how her sins are what makes her happy. From a dramatic beat to a slow motion toward the two mark this is a track that will have you engaged in fantasy. ”
                        — Kreadiv Kesh [LA On Lock Blogger]
                        July 29, 2021 /Kreadiv Kesh
                        LAOnlock
                        Music, Music Videos, Singer/Songwriter, Commercial, Electro Pop
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                          you'retheworst.jpg

                          Grace Otto - You're The Worst [Review]

                          July 26, 2021 by Travis Erwin in Music, Electro Pop, Indie Pop

                          Rating: 4.5 out of 5

                          “Grace Otto is a burgeoning Pop queen. The talent, confidence, and star factor emit in every line she delivers on this breakout track.

                          ’You’re The Worst’ is a big Pop track that feels like Katy Perry, Pink, and Miley Cyrus meshed into one, brand new bad-ass goddess ready to take on the musical world. This is one of those track you just have to hit play to fall in and become immersed in the jaded anger and righteous payback. ”
                          — Travis Erwin ~ LA on Lock Blogger
                          July 26, 2021 /Travis Erwin
                          graceotto, you'retheworst, laonlock
                          Music, Electro Pop, Indie Pop
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                            californiadreaming.jpg

                            Beat The System - California Dreaming [Review]

                            July 23, 2021 by Travis Erwin in Music, Electro Pop, Commercial

                            Rating: 4 out of 5

                            “The tradition of ‘California Dreaming’ is a long one for many musicians and artists, and this track from Beat The System adds to that collection. A fun and light Pop track, this single takes you for a daydreaming ride about sunny skies and glitzy times in the Golden State. The track simply feels like a stroll in the warm sunshine so come along to enjoy the West Coast vibes.”
                            — Travis Erwin ~ LA on Lock Blogger
                            July 23, 2021 /Travis Erwin
                            beatthesystem, californiadreaming, laonlock
                            Music, Electro Pop, Commercial
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                              burnslikefire.jpg

                              Steven Ryan - Burns Like Fire [Review]

                              July 23, 2021 by Travis Erwin in Music, Electro Pop, Commercial

                              Rating: 4 out of 5

                              “With a good bit of passionate gravel in his tone, Steven Ryan belts out ‘Burns Like Fire.’ The track has a retro rock vibe at times, but when he slips into that higher register the single delivers more of a contemporary vibe. Overall the sound is a good mix of new and old.

                              The writing break down the over the top passion of new love when emotion burns hot and the slow burn of being apart from the one you love singes the soul until you can quench it by once again falling in each others arms. ”
                              — Travis Erwin ~ LA on Lock Blogger
                              July 23, 2021 /Travis Erwin
                              Stevenryan, burnslikefire, laonlock
                              Music, Electro Pop, Commercial
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                                omg.jpg

                                Marian Hill - omg [Music Video Review]

                                July 21, 2021 by Travis Erwin in Music, Electro Pop, Indie Electronic

                                Rating: 4 out of 5

                                “Sexy and sultry and funny are not always bed partners, but here on this track from famed Alt-Pop duo, Marian Hill, you will find all three.

                                This track offers a fun little romp with a hint of French allure and an Urban Electro sensuality that feels like the anticipation of a fun night on the town when anything is possible. The track gets you moving and keeps you smiling.”
                                — Travis Erwin ~ LA on Lock Blogger
                                July 21, 2021 /Travis Erwin
                                marianhill, omg, laonlock
                                Music, Electro Pop, Indie Electronic
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                                  in&out.jpg

                                  Jaime Deraz x Bad Boyfriend - In & Out [Review]

                                  July 16, 2021 by Travis Erwin in Commercial, Electro Pop, Music Videos

                                  Rating: 4 out of 5

                                  “Subtly sexy and wryly witty lyrics are behind the build of ‘In & Out,’ which has nothing to do with your burger cravings and everything to do with being blinded by lust.

                                  Jaime Deraz delivers tantalizing vocals in this confessional appraoch to admitting to being interested in her lover only when the two of them are out of their clothes. This is a fun Electro Pop track with a mesmerizing hook and taunting progression.”
                                  — Travis Erwin ~ LA on Lock Blogger
                                  July 16, 2021 /Travis Erwin
                                  jaimederaz, badboyfriend, in&out, laonlock
                                  Commercial, Electro Pop, Music Videos
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                                    bigbadworld.jpg

                                    Anjulie - Big Bad World [Music Video Review]

                                    July 16, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Music Videos

                                    Rating: 4 out of 5

                                    “Anjulie is a Canadian singer/songwriter and performer that possesses the power to hook her listeners and keep them invested in whatever she is singing. ‘Big Bad World’ is a slow building Electro Pop track with lyrical power tp go along with the wide ranging and talented vocals. The comfort of the performance stands in contrast to assertions that the world is at war and a scary place. The juxtaposition makes for engaging art. ”
                                    — Travis Erwin ~ LA on Lock Blogger
                                    July 16, 2021 /Travis Erwin
                                    anjulie, bigbadworld, laonlock
                                    Music, Electro Pop, Commercial, Music Videos
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                                      hatingmyself.jpg

                                      Rachel Bochner - hating myself in the summer [Review]

                                      July 15, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Indie Pop

                                      Rating: 4 out of 5

                                      “I like the fact this otherwise light and airy Pop track takes on a complex personal issue such as body image. Rachel Bochner captures the anxiety and fear that summer time and swimsuit season brings on for a lot of people. Her vocal tone is engaging and the writing pointed, without ever slipping into a heavy handed kind of message.

                                      This is a nice entertaining track, with something vital to say. ”
                                      — Travis Erwin ~ LA on Lock Blogger
                                      July 15, 2021 /Travis Erwin
                                      rachelbochner, hatingmyselfinthesummer, laonlock
                                      Music, Electro Pop, Commercial, Indie Pop
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                                        doublevaxxed.jpg

                                        AJ Smith - Double Vaxxed [Review]

                                        July 09, 2021 by Travis Erwin in Music, Indie Pop, Electro Pop, Adult Contemporary

                                        Rating: 4.5 out of 5

                                        “Hot Vax Summer, finally has an anthem!

                                        AJ Smith drops this catchy track that at times reminded me of Jack White, and of Prince at others. This track is simply fun and energetic and well-written in a punny and ironic sort of way that works, because it mirrors the times we are in.

                                        The world might not have known it needed a ‘Double Vaxxed’ Electro Pop song, but now that it’s here ... we clearly all needed this release. ”
                                        — Travis Erwin ~ LA on Lock Blogger
                                        July 09, 2021 /Travis Erwin
                                        ajsmith, doublevaxxed, laonlock
                                        Music, Indie Pop, Electro Pop, Adult Contemporary
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