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coping.jpg

Rosie Darling - Coping [Review]

November 06, 2020 by Travis Erwin in Music, Singer/Songwriter, Commercial

Rating: 4.5 out of 5

“Here is your chance to catch a rising star and tell your friends you were listening way back when.

Rosie Darling has that rare ability to bring vocal power and keep the tender and emotional edge so that you feel every word even more than you appreciate the big incredible talent. This track merely hints at even more vocal capabilities, but you certainly come away understanding they are in there. More importantly, you come away feeling every last word of this track about the discovery your own emotional capabilities. ”
— Travis Erwin (LA on Lock Blogger)
November 06, 2020 /Travis Erwin
rosiedarling, coping, laonlock
Music, Singer/Songwriter, Commercial
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    Otto - Tell Me Something (I Don't Know) [Music Video Review]

    November 05, 2020 by Kreadiv Kesh in Commercial, Music Videos

    Rating: 5 out of 5

    “Otto may look young but his talent is everlasting. His debut single ‘Tell Me Something’ gives an antique feel while his love is seen overshadowing him. He admires her and how she makes him smile. Otto adds to the production with a hand clap within a classic beat. ”
    — Kreadiv Kesh (LA On Lock Blogger)
    The song is an apology letter to a friend, reminiscing upon some of the moments and words that were once shared between us. It opens up a conversation about ...
    November 05, 2020 /Kreadiv Kesh
    LaonLock
    Commercial, Music Videos
    Comment
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      withyouinmind.jpg

      Conor Michael Smith - With You In Mind [Review]

      October 30, 2020 by Travis Erwin in Music, Hip-Hop, Conscious, Commercial, R&B

      Rating: 5 out of 5

      “There are a lot of pissed-off angry voices out there and everyone of them brings merit, though Conor Michael Smith brings a passion and ernest that unexpectedly hits harder than most.

      The emotions of the production behind him, especially that violin along with a hard hitting flow, really gripped me. Smith is part of a movement in this country that is demang change and this track is one of the anthems for that charge.”
      — Travis Erwin (LA on Lock Blogger)
      Download & Stream "With You In Mind" here: Apple MEWZIK https://music.apple.com/us/album/with-you-in-mind-single/1537422449 Spotify https://open.spotify.com/...
      October 30, 2020 /Travis Erwin
      conormichaelsmith, withyouinmind, laonlock
      Music, Hip-Hop, Conscious, Commercial, R&B
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        cinderella.jpg

        Ella Collier - Cinderella [Review]

        October 30, 2020 by Travis Erwin in Music, Pop, Trap, Commercial

        Rating: 4.5 out of 5

        “Ella Collier offers a darker and more sinister spin of the fairytale with her version of ‘Cinderella.’

        Coming with a Trap beat and Pop style vocals, Collier unfurls her take on the timeless tale with an alluring seduction that feels part Circus Ringmaster and part sexy siren as she lures you to lean in and listen to every last word.”
        — Travis Erwin (LA on Lock Blogger)
        October 30, 2020 /Travis Erwin
        ellacollier, cinderella, laonlock
        Music, Pop, Trap, Commercial
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          caughtup.jpg

          JUICYPEAR - Caught Up [Review]

          October 30, 2020 by Travis Erwin in Music, Funk, Electro Pop, Commercial

          Rating: 4 out of 5

          “Coming with that wavy tranquil West Coast vibe, JUICYPEAR drops this soulful Pop track on us reminding of the power music has over all of our lives.

          ’Caught Up’ is about those moments you are swept away to another time or place or mood by the music filling your ears. This track brings that power, as well as the observation making it complete the circle of engagement for me as a listener.”
          — Travis Erwin (LA on Lock Blogger)
          October 30, 2020 /Travis Erwin
          juicypear, caughtup, laonlock
          Music, Funk, Electro Pop, Commercial
          Comment
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            thrive.jpg

            GREYA - Thrive [Review]

            October 30, 2020 by Travis Erwin in Music, Electro Pop, Commercial

            Rating: 4 out of 5

            “Love is hard enough when both parties are fully invested, but sadly many relationships are lopsided in their dedication and resolve. Being stuck in such a situation where the the one you’re committed to only wants to dip their toes in, makes you hope they will one day jump in and swim.

            The tough emotional journey of coming to the conclusion you are treading water alone is never easy. GREYA does a masterful job of expressing those emotions in ‘Thrive’ a track about finding your courage and resolve in the face of a one-sided relationship. Powerful vocals and well-established Pop sensibilities carries this track forward and hold the listener for the duration.”
            — Travis Erwin (LA on Lock Blogger)
            October 30, 2020 /Travis Erwin
            greya, thrive, laonlock
            Music, Electro Pop, Commercial
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              maze.jpg

              VALDIS - Maze [Review]

              October 30, 2020 by Travis Erwin in Music, Commercial

              Rating: 4 out of 5

              “The beat leads the way through this ‘Maze’ from VALDIS. The track has a nice Pop Funk vibe, and the vocal tone is the perfect accompaniment to the hard bass.

              Lyrically, the track is about having to turn around and start over again and again, and this is track is simply one you will want to play over and over again so there is a bit of synchronicity in that fact. ”
              — Travis Erwin (LA on Lock Blogger)
              October 30, 2020 /Travis Erwin
              valdis, maze, laonlock
              Music, Commercial
              Comment
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                don;tyoudarkenmydoor.jpg

                Stark x Kestra - (Don't You) Darken My Door [Review]

                October 30, 2020 by Travis Erwin in Music, Soul, Commercial

                Rating: 4.5 out of 5

                “London songwriter and producer Stark, teams up with Soul singer Kestra on this track which jumps right in and grabs hold with both fists.

                If Adele and Amy Winehouse were fused into one explosive performance, ‘Darken My Door’ is what I imagine that track would sound like. Big and bold and so full of talent, this is a track that demands your attention.”
                — Travis Erwin (LA on Lock Blogger)
                October 30, 2020 /Travis Erwin
                stark, kestra, don'tyoudarkenmydoor, laonlock
                Music, Soul, Commercial
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                  lonelyones.jpg

                  LOVA - Lonely Ones [Review]

                  October 24, 2020 by Travis Erwin in Music, Commercial

                  Rating: 4 out of 5

                  “LOVA offers this track up to all the ‘Lonely Ones.’ The shy, the timid, the ones who simply get caught in the shadows for whatever reason.

                  The track speaks from the heart with tender and emotional vocals to anyone that has ever felt left out and left behind while the world rushes about around them. This song feels genuine as it speaks of the emotions involved with being one of those who want to be visible, but for whatever reason just don’t quite know how.”
                  — Travis Erwin (LA on Lock Blogger)
                  Music video by LOVA performing Lonely Ones (Audio). © 2020 Universal Music AB http://vevo.ly/E5k16W
                  October 24, 2020 /Travis Erwin
                  lova, lonelyones, laonlock
                  Music, Commercial
                  Comment
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                    iwill.jpg

                    HAYL - I Will [Review]

                    October 23, 2020 by Travis Erwin in Music, Electro Pop, Commercial

                    Rating: 4 out of 5

                    “Having the confidence to know who you are, and not letting another person swoop in and try to change you in ways that defy your essence, is a tough thing at times. Especially if you truly have feelings for that person.

                    ’I Will’ is a true Pop ode to that very thing. HAYL is confident and bold in her approach to saying I will not sacrifice who I am, for someone else’s ideas of who they want me to be.”
                    — Travis Erwin (LA on Lock Blogger)
                    October 23, 2020 /Travis Erwin
                    hayl, iwill, laonlock
                    Music, Electro Pop, Commercial
                    Comment
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                      audriix.jpg

                      Audriix Deep Breaths [Review]

                      October 21, 2020 by Kreadiv Kesh in Electro Pop, Commercial

                      Rating: 3.5 out of 5

                      “Get up and start dancing. Audriix’s new single ‘Deep Breaths’ has a paced yet up beat sound to it. The electro pop artist explains how its time to manifest reality. She isn’t the one to settle down or give in. She chooses to express herself and not calm down. ”
                      — Kreadiv Kesh (LA On Lock Blogger)

                      October 21, 2020 /Kreadiv Kesh
                      LaonLock
                      Electro Pop, Commercial
                      Comment
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                        choke.jpg

                        Royal & The Serpent - "Choke" [Music Video Review]

                        October 17, 2020 by Travis Erwin in Music Videos, Commercial

                        Rating: 4 out of 5

                        “Royal & The Serpent offers this sultry track that feels like Justin Timberlake meets Pink with a dash of the Black Eyed Peas on the side. The beat is infectious and the hook seductive though in the end I did crave a bit more than was here lyrically. The video is engaging and entertaining as well.”
                        — Travis Erwin (LA on Lock Blogger)
                        'get a grip' available now: https://royalandtheserpent.lnk.to/getagripID Subscribe for more official content from Royal & The Serpent: https://royalandtheser...
                        October 17, 2020 /Travis Erwin
                        royal&theserpent, choke, laonlock
                        Music Videos, Commercial
                        Comment
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                          help.jpg

                          Sarah Barrios - Help ft. Rence [Review]

                          October 17, 2020 by Travis Erwin in Music, Lyric Video, Electro Pop, Commercial

                          Rating: 4 out of 5

                          “This is the rare song that did not immediately capture my interest, but came with enough talent to keep me invested in and listening close until suddenly I realized that I was completely enthralled and eager for the next line.

                          The emotion hear feels genuine, and the performances refused to let me go while that personal attachment grew and built.

                          Sarah Barrios does the heavy lifting but don’t sleep on the interlude provide by Rence, as his voice added a nice touch.”
                          — Travis Erwin (LA on Lock Blogger)
                          October 17, 2020 /Travis Erwin
                          sarahbarrios, rence, help, laonlock
                          Music, Lyric Video, Electro Pop, Commercial
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                            playloud.jpg

                            Moncrieff - PLAYLOUD [Music Video Review]

                            October 17, 2020 by Travis Erwin in Music Videos, Commercial

                            Rating: 4.5 out of 5

                            “We featured this track a while back here on LA on Lock, and while it is rare that we post tracks twice, Moncrieff’s single, ‘PLAYLOUD’ now has a video that adds to impact of the track. Consider this a push to get out and vote as the time has come for everyone to express their opinion by casting their vote in the upcoming elections.

                            Here is my original take on this track and I stand by that assessment as I offer you a chance to watch the video ...

                            Make no mistake, the world is jacked up. Moncrieff knows it and gives us an energetic take on the state of affair. This is a call to arms to everyone that feels angry, frustrated and alienated by the greed and and bungling job of politicians the world over. The track is not preachy, but rebellious in an uplifting and entertaining way that hooks you in spirit and vibe. ”
                            — Travis Erwin (LA on Lock Blogger)
                            The Official Video for PLAYLOUD. Stream Here: https://moncrieff.fanlink.to/playloud IG: https://www.instagram.com/_moncrieff 2020 has turned the world upside...
                            October 17, 2020 /Travis Erwin
                            moncrieff, playloud, laonlock
                            Music Videos, Commercial
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                              fairtheewell.jpg

                              ØZWALD - Fair Thee Well [Review]

                              October 16, 2020 by Travis Erwin in Music, Commercial, Alternative

                              Rating: 4 out of 5

                              “I like the blending of the Retro 60s vibe, with the contemporary mood this set of lyrics left me with. The track stays mellow throughout, though it well established an emotional brand of melancholy that served the song well. The smooth harmonies and easy groove melodically make it an easy track to stay with and fall into.”
                              — Travis Erwin (LA on Lock Blogger)
                              October 16, 2020 /Travis Erwin
                              ØZWALD, fairtheewell, laonlock
                              Music, Commercial, Alternative
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                                black hole.jpg

                                Eiza Murphy - Black Hole [Review]

                                October 15, 2020 by Travis Erwin in Music, Electro Pop, Commercial, Singer/Songwriter

                                Rating: 4 out of 5

                                “The more I listened to this track, the deeper I fell into the emotions behind it. Eiza Murphy delivers a hauntingly emotional vocal performance, though for me it was the power of the songwriting that most captivated me and held my attention over and over again. The piano and build of the music perfectly matched the mood and emotion of the words. ”
                                — Travis Erwin (LA on Lock Blogger)
                                October 15, 2020 /Travis Erwin
                                elizamurphy, blackhole, laonlock
                                Music, Electro Pop, Commercial, Singer/Songwriter
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                                  transparent.jpg

                                  Eva Snyder - Transparent [Review]

                                  October 12, 2020 by Travis Erwin in Music, Electro Pop, Commercial

                                  Rating: 4 out of 5

                                  “Eva Snyder has the kind of vocal tone that makes you lean in from the very first note, and her latest single, ‘Transparent’ holds you there with the honesty of its writing and an energetic arrangement and delivery.

                                  Like a conversation with a close friend this track feels candid and in that we find bits of our own fears, insecurities and feelings.”
                                  — Travis Erwin (LA on Lock Blogger)
                                  October 12, 2020 /Travis Erwin
                                  evasnyder, transparent, laonlock
                                  Music, Electro Pop, Commercial
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                                    fine.jpg

                                    Stupkid - Fine [Review]

                                    October 12, 2020 by Travis Erwin in Music, Rap, Contemporary R&B, Commercial

                                    Rating: 4 out of 5

                                    “Listening to this track gives you the same sensation you get while walking along the boardwalk on a warm sunny day ... when the scent of the ocean is in the air, the buskers are playing your favorite song, and the girls are all smiling your way.

                                    Carefree and energetic are the two words that come to mind here so kick back and listen to feel the warm sun no matter where you happen to be.”
                                    — Travis Erwin (LA on Lock Blogger)
                                    October 12, 2020 /Travis Erwin
                                    stupkid, fine, laonlock
                                    Music, Rap, Contemporary R&B, Commercial
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                                      somesortagoodbye.jpg

                                      Abigail Fierce - Some Sorta Goodbye [Review]

                                      October 10, 2020 by Travis Erwin in Music, Singer/Songwriter, Folk, Commercial

                                      Rating: 4 out of 5

                                      “Abigail Fierce has that same sort of sultry vocal tone that catapulted Stevie Nicks and Fleetwood Mac into stardom though Fierce delivers more of a Folksy singer/songwriter vibe here on this track. ‘Some Sorta Goodbye’ is about looking for the end of a relationship straight from the very beginning. The expectation things will end badly, so the act of self-sabotage keeps the loss from being on someone else’s terms. ”
                                      — Travis Erwin (LA on Lock Blogger)
                                      October 10, 2020 /Travis Erwin
                                      abigailfierce, somesortagoodbye, laonlock
                                      Music, Singer/Songwriter, Folk, Commercial
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                                        onelookonetouch.jpg

                                        Izzy Staden - One Look One Touch [Review]

                                        October 09, 2020 by Travis Erwin in Music, Commercial

                                        Rating: 4 out of 5

                                        “The energy and progression of this track swept me up and carried me along. The falling in love trope may be the most popular one in all of music, but still the emotion of being lovestruck is as powerful of an emotion as any of us can experience, so time and time again it is a refrain that speak to the masses.

                                        Izzy Staden puts her own unique perspective on the matter here, with a rapid Pop style delivery that makes you feel the rising euphoria quite well. ”
                                        — Travis Erwin (LA on Lock Blogger)
                                        October 09, 2020 /Travis Erwin
                                        izzystaden, onelookonetouch, laonlock
                                        Music, Commercial
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