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Lyric Noel - Look Alive [Music Video Review]

December 16, 2021 by Kreadiv Kesh in Commercial, Music Videos

Rating: 4 out of 5

“The strong clapping in the first few seconds will have you clapping and stomping along. Lyric Noel is vocally strong and determined to get her point across in “Look Alive”. The track is about rebirthing yourself and being more powerful than what tried to tear you down. The guitar strings motivate her vocally and assists with her take over in getting what is hers. ”
— Kreadiv Keshia [LA On Lock Blogger]
December 16, 2021 /Kreadiv Kesh
LAOnlock
Commercial, Music Videos
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    Gustaf - Only God Knows [Review]

    December 03, 2021 by Travis Erwin in Music, Commercial

    Rating: 4 out of 5

    “Denmark’s Gustaf has the kind of voice that feels like a conversation with a longtime friend. Beyond that talent, this track also has a nice easy groove and light airy tone tot he musical arrangement making it easy to fall in and connect with. both lyrically and musically.

    This is a nice track that belongs on your playlists for those times you just wanna relax and feel a nice tranquil build. ”
    — Travis Erwin ~ LA on Lock Blogger
    December 03, 2021 /Travis Erwin
    gustaf, onlygodknows, laonlock
    Music, Commercial
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      MIXIE - Run Away [Review]

      December 01, 2021 by Travis Erwin in Music, Indie Pop, Electro Pop, Commercial

      Rating: 4 out of 5

      “Already having made her mark as a model, digital artist, and fashion designer, MIXIE is celebrating her artistic journey into music with her debut single, ‘Run Away.’

      LGBTQI+ to the bone and current Manhattanite, MIXIE is a renaissance girl for the 21st century. Riding pure Pop tones and Commercial vibe musically, this track is right at home with current hits. The energy and lyrical flow hooks in and doesn’t let go. ”
      — Travis Erwin ~ LA on Lock Blogger
      December 01, 2021 /Travis Erwin
      mixie, runaway, laonlock
      Music, Indie Pop, Electro Pop, Commercial
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        Hayk Keys - Party Of One [Review]

        November 24, 2021 by Travis Erwin in Music, Commercial

        Rating: 4 out of 5

        “An accomplished songwriter, Hayk Keys is now writing hits for himself and ‘Party Of One.’ might be the first time you are hearing Keys, but I have a solid hunch it won’t be the last.

        The track delivers an engaging energy and lyrical honesty that resonate and keeps the listener invested in the overall build. A fun Commercial sound that gets in and does the job without a bunch of unnecessary production tricks or gimmicks. ”
        — Travis Erwin ~ LA on Lock Blogger
        November 24, 2021 /Travis Erwin
        haykkeys, partyofone, laonlock, lareview
        Music, Commercial
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          Arlo Boe - 80's Movie [Review]

          November 24, 2021 by Travis Erwin in Music, Electro Pop, Commercial

          Rating: 4 out of 5

          “For a lot of people the 80s were the height of Pop music and this tack from Arlo Boe pays homage to the glorious synth sounds of that era. There is a Flashdance and Footloose feel to this track and it certainly would be right at home alongside those soundtracks but there is still a contemporary edge that lifts this one above being merely a tribute to musical glories of decades past. ”
          — Travis Erwin ~ LA on Lock Blogger
          November 24, 2021 /Travis Erwin
          arloboe, 80'smovie, laonlock
          Music, Electro Pop, Commercial
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            Anja Kotar - Fun For You [Music Video Review]

            November 23, 2021 by Travis Erwin in Music Videos, Commercial

            Rating: 4 out of 5

            “To steal a few words from from Game Of Thrones ... the dating world is dark and full of dangers.

            Okay, so the original line was the night is dark and full of terrors, but we all know most dating is done at night and no matter the time it is certainly fraught with trouble. Anja Kotar knows this and sings about the odd struggle in a fun and expressive way on ‘Fun For You.’ Both the song and video are pure Pop energy that entertains all the way through.”
            — Travis Erwin ~ LA on Lock Blogger
            November 23, 2021 /Travis Erwin
            AnjaKotar, funforyou, laonlock
            Music Videos, Commercial
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              Ryan Riback - (Just Can't) Hate U (feat. Dotter) [Review]

              November 23, 2021 by Travis Erwin in Music, Electro Pop, Commercial

              Rating: 4 out of 5

              “Australian producer, Ryan Riback pushes all the right buttons in giving us this single. ‘(Just Can’t) Hate U’ features the vocals talent of Dotter and the pairing of talent brings the song out to its fullest.

              We’ve all had that person we should hate, but just can’t seem to find that particular emotion so we turn to them far more times that we should. This song is about such a dilemma and the odd mix of feelings that comes with it.”
              — Travis Erwin ~ LA on Lock Blogger
              November 23, 2021 /Travis Erwin
              ryanriback, dotter, justcan'thateu, laonlock
              Music, Electro Pop, Commercial
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                Michelle Ray - Tattoo [Review]

                November 19, 2021 by Travis Erwin in Music, Electro Pop, Singer/Songwriter, Commercial

                Rating: 4.5 out of 5

                “Michelle Ray leaves her mark, just as a ‘Tattoo’ does but Ray does it with a powerful voice and the emotive delivery not many artists are capable of. Big and bold this single has the same vibe you get from Pink, or Adele or other truly expressive vocalists.

                Don’t sleep on this single, because Michelle Ray is a clear star in the making, and this is your chance to buy in early and help spread the word. ”
                — Travis Erwin ~ LA on Lock Blogger
                November 19, 2021 /Travis Erwin
                michelleray, tattoo, laonlock, lareview
                Music, Electro Pop, Singer/Songwriter, Commercial
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                  Ian Oshér - Never Alone [Review]

                  November 19, 2021 by Travis Erwin in Music, Commercial, Electronic, Indie Electronic, Indie Pop

                  Rating: 4 out of 5

                  “Light and upbeat, ‘Never Alone’ from Ian Oshér is one of those songs that grabs you in immediately and refuses to let you go. The LA artists rides a nice calm wave to deliver the track. There is a subtle energy and spark without the track resorting to gimmicks or over production. The simple, straightforward lyrics and arrangement work quite well. ”
                  — Travis Erwin ~ LA on Lock Blogger
                  November 19, 2021 /Travis Erwin
                  ianosher, neveralone, laonlock, LAReview
                  Music, Commercial, Electronic, Indie Electronic, Indie Pop
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                    Taska Black x Dasha - Going Nowhere [Review]

                    November 18, 2021 by Travis Erwin in Music, Commercial

                    Rating: 4 out of 5

                    “Taska Black teams up with Dash on this engaging track. “Going Nowhere’ is a pledge and a promise to stay loyal and true no matter what life throws up as a roadblock.

                    The build is engaging and the progression soft and vulnerable while also also fiercely determined in its tone. The mood of the track perfectly matches the tone of the writing and the build sweeps the listener along with little effort. ”
                    — Travis Erwin ~ LA on Lock Blogger
                    November 18, 2021 /Travis Erwin
                    taskablack, dasha, goingnowhere, laonlock
                    Music, Commercial
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                      Sydney Lauren - Bucket Hat [Review]

                      November 18, 2021 by Travis Erwin in Music, Singer/Songwriter, Commercial, Country

                      Rating: 4 out of 5

                      “Music is a great tool for turning around a bad mood, and ‘Bucket Hat’ from Sydney Lauren is a song all about turning your mindset around and finding a groove that makes you feel better. The energy and vocal performance are easy to relate to and connect with — making this a track capable of turning around your own day. ”
                      — Travis Erwin ~ LA on Lock Blogger
                      November 18, 2021 /Travis Erwin
                      sydneylauren, buckethat, laonlock
                      Music, Singer/Songwriter, Commercial, Country
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                        Fuhr - Goodbye [Review]

                        November 11, 2021 by Travis Erwin in Music, Commercial, Adult Contemporary

                        Rating: 4 out of 5

                        “Fuhr conjures thoughts of Avicii on the track ‘Goodbye.’ Described as a love song that you can dance to, the single comes alive thanks to both a talented vocal performance and a spot on production that adds energy and emotion to layer up the piece and make it truly feel alive. ”
                        — Travis Erwin ~ LA on Lock Blogger
                        November 11, 2021 /Travis Erwin
                        fuhr, goodbye, laonlock
                        Music, Commercial, Adult Contemporary
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                          Kayla DiVenere - PSYCHOPATH [Review]

                          November 06, 2021 by Travis Erwin in Music, Indie Rock, Indie Pop, Commercial

                          Rating: 4.5 out of 5

                          “This is masterfully constructed track. LA’s Kayla DiVenere utilizes not only her vocal talent to instill a mood, but the arrangement plays a huge role in conveying the emotion and feeling behind the well-written lyrics.

                          Coming with a Commercial Pop Punk sound ‘PSYCHOPATH’ delivers an up and down tempo that matches the impact of the writing and keeps the listener guessing what will come next as they lean in and lose the world around them.”
                          — Travis Erwin ~ LA on Lock Blogger
                          November 06, 2021 /Travis Erwin
                          kayladivenere, psychopath, laonlock, LAReview
                          Music, Indie Rock, Indie Pop, Commercial
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                            Doc Marky T x Myah Marie x MVP Mhad - Feelings [Review]

                            November 06, 2021 by Travis Erwin in Music, Commercial

                            Rating: 4 out of 5

                            “We have all been burned by our ‘Feelings,’ and this track is a soft slow building track that makes us feel that rising tide of emotion once again.

                            The vocals are vulnerable and invite you in and the production gets out of the way while still instilling an added layer to to the mood of this smooth track. This is one to add to your playlist you go to when your heart is heavy and the world feels like it has the upper hand.”
                            — Travis Erwin ~ LA on Lock Blogger
                            November 06, 2021 /Travis Erwin
                            docmarkyt, myahmarie, mvpmhad, feelings, laonlock
                            Music, Commercial
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                              Harper Starling - Cannot Tell A Lie [Review]

                              November 05, 2021 by Travis Erwin in Music, Electro Pop, Commercial

                              Rating: 4 out of 5

                              “Look out Pop World, Harper Starling is storming onto the scene with talented pipes and attitude aplenty.

                              ’Cannot Tell A Lie’ is the kind of track that rallies the women fed up with men’s shit, and that makes it a power anthem of sorts, but as a man myself I too can appreciate the talent and energy behind both the performance and the writing.

                              A fun track that has a life all its own!”
                              — Travis Erwin ~ LA on Lock Blogger
                              November 05, 2021 /Travis Erwin
                              harperstarling, cannottellalie, laonlock
                              Music, Electro Pop, Commercial
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                                Jaci Butler - Straight to the Bank [Review]

                                November 05, 2021 by Travis Erwin in Music, Electro Pop, Commercial

                                Rating: 4 out of 5

                                “Jaci Butler comes straight at you with a flow that is more Punk Pop than Hip-Hop. The track grabs and holds you through the entre progression.

                                Get ready to party with this single that takes you ‘Straight to the Bank.’ I was reminded of Gwen Stefani for sure, but Butler brings enough verve and energy of her own to make this track stand out as more than a single inspired by the works of others. This is a fun party vibe and one that works quite well.”
                                — Travis Erwin ~ LA on Lock Blogger
                                November 05, 2021 /Travis Erwin
                                jacibutler, straighttothebank, laonlock
                                Music, Electro Pop, Commercial
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                                  Caroline Romano - Ireland in 2009 [Review]

                                  November 05, 2021 by Travis Erwin in Music, Commercial, Pop, Rock

                                  Rating: 4 out of 5

                                  “An ode to gritty teenage romance, ‘Ireland in 2009’ is packed with soaring vocals, anthemic production and Caroline Romano’s signature unfiltered lyricism. “It’s a story of falling in love in car parks and waking up in your school clothes,” she says. “It’s about being far too young to know anything at all and the all-or-nothing emotions that come with juvenescence.”

                                  For me the song simply has heart and emption and a genuine ”
                                  — Travis Erwin ~ LA on Lock Blogger
                                  November 05, 2021 /Travis Erwin
                                  carolineromano, irelandin2009, laonlock
                                  Music, Commercial, Pop, Rock
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                                    MJ Wood - You Are [Review]

                                    November 04, 2021 by Travis Erwin in Music, Electro Pop, Commercial

                                    Rating: 4 out of 5

                                    “There is an old school feel on the fringe of MJ Wood’s latest single ‘You Are,’ and yet the song feels decidedly contemporary. I hear influences from the past from talented artists such as Phil Collins, but the track still is fresh and original as well, and that is a testament to the artistry and passion behind the song.

                                    Written as a love song to his wife, the lyrics are heartfelt and genuine and that shines in every moment.”
                                    — Travis Erwin ~ LA on Lock Blogger
                                    November 04, 2021 /Travis Erwin
                                    mjwood, youare, laonlock
                                    Music, Electro Pop, Commercial
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                                      Katelyn Tarver - Hurt Like That [Review]

                                      October 22, 2021 by Travis Erwin in Music, Singer/Songwriter, Adult Contemporary, Commercial

                                      Rating: 4.5 out of 5

                                      “Katelyn Tarver is an accomplished singer/songwriter that deserves far more accolades than she has received thus far.

                                      ’Hurt Like That’ is yet another feather in her quiver of talented tracks and both the performance and the writing sparkle here. Give this track a listen, then take a deep dive into Tarver’s library and discover the wonders that awaits you.”
                                      — Travis Erwin ~ LA on Lock Blogger
                                      October 22, 2021 /Travis Erwin
                                      katelyntarver, hurtlikethat, laonlock, LAReview
                                      Music, Singer/Songwriter, Adult Contemporary, Commercial
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                                        AJA - Better Off Without You [Review]

                                        October 22, 2021 by Travis Erwin in Music, Commercial

                                        Rating: 4 out of 5

                                        “Seventeen year old AJA comes with with emphatic energy and verve on the new track, “Better Off Without You.’ The attitude wins the day here in this ode to breaking free from toxic people.

                                        AJA is a young talent but her age does not diminish the power or substance so keep an ye and an ear on this rising talent for years to come. And be sure to add this track to your playlists to call up anytime you are feeling fierce and determined to exorcise the idiots from your own life. ”
                                        — Travis Erwin ~ LA on Lock Blogger
                                        October 22, 2021 /Travis Erwin
                                        aja, betteroffwithoutyou, laonlock
                                        Music, Commercial
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