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SASS - Summer Baby [Music Video Review]

March 29, 2023 by Travis Erwin in Music Videos, Pop, Commercial

Rating: 4 out of 5

“SASS gives us an interesting, genre-bending track with ‘Summer Baby.’ The overall vibe leans tot he Pop side though the track certainly delivers elements of R&B and Folk. The vocal side of the track has an old school Fine Young Cannibals vibe and the blend of these elements creates a unique edge and I can see this track reaching a wide audience with its mix of the familiar into a uniquely new sound. ”
— Travis Erwin ~ LA on Lock Blogger
March 29, 2023 /Travis Erwin
SASS, summer baby, laonlock
Music Videos, Pop, Commercial
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    Three Second Chances - Let Me Down [Music Review]

    March 23, 2023 by Travis Erwin in Adult Contemporary, Music, Electro Pop, Commercial

    Rating: 4 out of 5

    “When you really love or care about someone you tend to overlook their faults and even let them disappoint or hurt you over and over again. ‘Let Me Down’ by Three Second Chances is an Adult Contemporary track that dives into the emotions of being the one affected. The various sets of vocals play well off each other and the build is an easy one to fall in and stick with. The track feels like a bit of a throwback but is certainly contemporary enough to hold modern audiences. ”
    — Travis Erwin ~ LA on Lock Blogger
    March 23, 2023 /Travis Erwin
    threesecondchances, letmedown, laonlock
    Adult Contemporary, Music, Electro Pop, Commercial
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      GAYLE - everybody hates me [Music Review]

      March 10, 2023 by Travis Erwin in Music, Commercial, Pop, Punk, Rock

      Rating: 3.5 out of 5

      “GAYLE has established her talented presence with a string of hits and her latest release, ‘Everybody Hates Me,’ is the next offering from this rising star. The energy is a bit tongue-in-cheek and sarcastic, though the emotions and vulnerability are also lurking there in the mix.

      GAYLE has the ability to create entertaining and fun vibes while still coming with a bit of hard-edged truth to the lyrical content as well.”
      — Travis Erwin ~ LA on Lock Blogger
      March 10, 2023 /Travis Erwin
      gayle, everybodyhatesme, laonlock
      Music, Commercial, Pop, Punk, Rock
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        Lisa Heller - Hollow [Music Review]

        March 10, 2023 by Travis Erwin in Music, Bedroom, Pop, Indie Pop, Commercial

        Rating: 4 out of 5

        “I don’t always connect with the soft distant production values of Bedroom Pop, but some track simply fit well into such a structure and set of dynamics. Lisa Heller’s ‘Hollow’ is such a song as it dips and soars in the same manner our emotions do and the writing, in conjunction with Heller’s talented delivery, brings that all to life on this disarming single. ”
        — Travis Erwin ~ LA on Lock Blogger
        March 10, 2023 /Travis Erwin
        lisaheller, hollow, laonlock
        Music, Bedroom, Pop, Indie Pop, Commercial
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          DONNY D - Maria [Music Review]

          March 03, 2023 by Travis Erwin in Music, Hip-Hop, Commercial

          Rating: 4 out of 5

          “Donny D drops this ode to ‘Maria’ which is personified as a woman here but is a metaphor of course for marijuana. No matter the nature of the relationship we all need a bit of calm comfort now and again. The flow here popes and has a nice balance of energy and anguish to set it all off. The delivery is spot on for both timing and tone and this one that should be appeal to lots of people given the different ways the track can be taken.”
          — Travis Erwin ~ LA on Lock Blogger
          March 03, 2023 /Travis Erwin
          donnyd, maria, laonlock
          Music, Hip-Hop, Commercial
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            Hayley Warner - Breakups Ain't Goodbye [Music Review]

            March 01, 2023 by Travis Erwin in Music, Bedroom, Pop, Singer/Songwriter, Commercial

            Rating: 4 out of 5

            “Can you end a relationship and still be friends? ‘Breakups Ain’t Goodbye’ addresses the emotions when the other person wants a clean break, but you hope to hold on for a while longer even if it is in a different capacity. The vocal delivery is emotive and heartfelt.

            The track has a Bedroom singer/songwriter vibe and lands somewhere between Brandi Carlile and Harry Styles on the musical scope. ”
            — Travis Erin ~ LA on Lock Blogger
            March 01, 2023 /Travis Erwin
            HayleyWarner, breakupsain'tgoodbye, laonlock
            Music, Bedroom, Pop, Singer/Songwriter, Commercial
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              Tara Hack - Bounce [Music Review]

              February 28, 2023 by Travis Erwin in Music, Commercial

              Rating: 4 out of 5

              “Tara Hack delivers plenty of ‘Bounce’ with her new single. A funky little throwback with roots in Disco, the track still manages to feel fresh and contemporary despite that old school sound and rhythm.

              After honing her entertainment skills as a busker in New York City, this artist is primed to break out in a big way. I dare you not to move and groove to this beat and build.”
              — Travis Erwin ~ LA on Lock Blogger
              February 28, 2023 /Travis Erwin
              tarahack, bounce, laonlock
              Music, Commercial
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                Alle The Dreamer - Magic [Music Video Review]

                February 27, 2023 by Travis Erwin in Music Videos, Commercial, Pop

                Rating: 4 out of 5

                “If Miley Cyrus had been a member of Fleetwood Mac, the band would have created something that sounds a lot like this. Luckily, we don’t need that improbable paring to create Pop ‘Magic’ because Alle The Dreamer gives it to us all on her own.

                This track is light and airy, but still delivers a strong dose of emotional substance to grip the listener start to finish.”
                — Travis Erwin ~ LA on Lock Blogger
                February 27, 2023 /Travis Erwin
                allethedreamer, magic, laonlock
                Music Videos, Commercial, Pop
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                  WOVA - Talk Sweet [Review]

                  February 26, 2023 by Kreadiv Kesh in Commercial

                  Rating: 3.5 out of of 5

                  “The way this song comes on with those crystal clear, wavy vocals catches your attention from the gate. The lyrics and the guitar gives you a 90s love type feel. I’d definitely add it to my beach playlist. ”
                  — Kreadiv Kesh [LA On Lock Blogger]
                  February 26, 2023 /Kreadiv Kesh
                  #summer
                  Commercial
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                    Eneli - Far From Anywhere [Music Review]

                    February 24, 2023 by Travis Erwin in Music, Adult Contemporary, Commercial

                    Rating: 4 out of 5

                    “A big, bold soaring number with an epic feel. Eneli delivers it in a vocal tone that reminded me of Miley Cyrus at times. This track is theatrical and hits like a romance taken a dark and emotional turn, but is deep and stubborn enough to survive even the rough times.

                    A sweeping track that delivers an emotional gut punch.”
                    — Travis Erwin ~ LA on Lock Blogger
                    February 24, 2023 /Travis Erwin
                    eneli, farfromanywhere, laonlock
                    Music, Adult Contemporary, Commercial
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                      Only Bricks - Bang! Bang! [Music Review]

                      February 18, 2023 by Travis Erwin in Music, Electro Pop, Dance, Commercial

                      Rating: 4 out of 5

                      “Starting tranquil and almost serene, Only Bricks pulls the trigger about forty-five seconds in, and ‘Bang! Bang!’ the track explodes. The vibe goes back and forth keeping the listener on edge for what’s coming next, creating a danceable track with legs of its own.

                      The talent shines and fortunately the track delivers an arrangement that feels as unique as it does artful. ”
                      — Travis Erwin ~ LA on Lock Blogger
                      February 18, 2023 /Travis Erwin
                      onlybricks, bang!bang!, laonlock
                      Music, Electro Pop, Dance, Commercial
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                        Steven Curtis - Makin' It [Music Video Review]

                        February 18, 2023 by Travis Erwin in Music Videos, Commercial

                        Rating: 4 out of 5

                        “Haters come in many forms but perhaps the worst is the hater that once was your supporter and confidant and likes to say you can’t be successful or find your way without them by your side. Steven Curtis drops this energetic track as declaration of independence over such anchors that hold us back in life and art.

                        ’Makin’ It’ is a salute to finding success your own way without that person you said you never could or would without them. ”
                        — Travis Erwin ~ LA on Lock Blogger
                        February 18, 2023 /Travis Erwin
                        stevencurtis, makin'it, laonlock
                        Music Videos, Commercial
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                          Ceara Cavalieri - Bad Thing [Music Review]

                          February 15, 2023 by Travis Erwin in Music, Commercial, Pop

                          Rating: 3.5 out of 5

                          “Pop with attitude has dominated lately especially from the talented female artists dominating the charts. To that end, Ceara Cavalieri has joined the fray with ‘Bad Thing,’ a track that is easy to sing along with and chant like a mantra for anyone looking to draw lines in the sand.

                          Lyrically, I did want a bit more but I could not deny the infectious beat and chorus so being left wanting more here was far from a dealbreaker for me.”
                          — Travis Erwin ~ LA on Lock Blogger
                          February 15, 2023 /Travis Erwin
                          cearacavalieri, badthing, laonlock
                          Music, Commercial, Pop
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                            The Scarlet Opera - Big City Thing [Music Video Review]

                            January 25, 2023 by Travis Erwin in Music Videos, Commercial, Rock

                            Rating: 5 out of 5

                            “There is something about The Scarlett Opera that puts me in mind of Queen and while it is hard to pinpoint exactly, I think it is a bold uniqueness that simply feels like freedom. Freedom of convention, freedom rules, and freedom of spirit that can only come with you create art for yourself first and an audience second. ‘Big City Thing’ is a flamboyant celebration of artistic freedom that gets in your ears and then in your soul.

                            Rock and Roll with flair and verve and a total disregard for what anybody thinks about that.”
                            — Travis Erwin ~ LA on Lock BLogger
                            January 25, 2023 /Travis Erwin
                            thescarletopera, bigcitything, laonlock, lareview
                            Music Videos, Commercial, Rock
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                              Charlotte Sands - Alright [Music Review]

                              January 25, 2023 by Travis Erwin in Music, Electro Pop, Commercial, Adult Contemporary

                              Rating: 4.5 out of 5

                              “Charlotte Sands wants to be a voice and an inspiration to all the people who consider themselves to be outsiders, freaks, or imply different than the so-called normies of the world, and ‘Alright’ is an anthem of sorts created for that purpose.

                              The soaring vocal talent is accompanied by an emotive delivery and passion that is tangible throughout the track. I felt every word of this track and will be adding it to a number of playlists.”
                              — Travis Erwin ~ LA on Lock Blogger
                              January 25, 2023 /Travis Erwin
                              charlottesands, alright, laonlock
                              Music, Electro Pop, Commercial, Adult Contemporary
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                                Shantaia - Know You [Music Video Review]

                                January 25, 2023 by Travis Erwin in Music Videos, Country, Commercial

                                Rating: 4 out of 5

                                “It is not often that a Pop Country track lands for me, but Shantaia deliver this track with an emotive strength that lands with genuine emotional resonance that transcends genre and rises above the fray of Mainstream Country. ‘Know You’ has an almost 90’s Country feel that reminds me of the days when Shania, Martina, Trisha, and Faith dominated the Country landscape. ”
                                — Travis Erwin ~ LA on Lock Blogger
                                January 25, 2023 /Travis Erwin
                                shantaia, knowyou, laonlock
                                Music Videos, Country, Commercial
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                                  Lorelei Marcell x Hardcastle - Flashbacks [Music Review]

                                  January 21, 2023 by Travis Erwin in Music, Indie Electronic, Indie Pop, Commercial

                                  Rating: 4.5 out of 5

                                  “Art is often born of heartache and despair and this track certainly has that feel. ‘Flashbacks’ is all about reflecting on the past and dealing with the mix of regrets and missteps we all make. The back and forth nature of the two sets of vocals play well off each other and makes the emotion truly tangible int he way few Pop songs manage to pull off. ”
                                  — Travis Erwin ~ LA on Lock Blogger
                                  January 21, 2023 /Travis Erwin
                                  loreleimarcell, hardcastle, flashbacks, laonlock
                                  Music, Indie Electronic, Indie Pop, Commercial
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                                    Songbird - Stubborn [Music Review]

                                    January 13, 2023 by Travis Erwin in Music, Commercial
                                    “Stubbornness can be a good thing when it comes in the form of determination. Songbird highlights that aspect in ‘Stubborn’ a track about not giving in when problems arise and trusting in love to carry your forward no matter what. Stubborn love is what it takes for any relationship to survive and that along with an infectious energy carries this track forward and makes it oh so relevant. ”
                                    — Travis Erwin ~ LA on Lock Blogger

                                    Rating: 4 out of 5

                                    January 13, 2023 /Travis Erwin
                                    songbird, stubborn, laonlock
                                    Music, Commercial
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                                      Eiza Murphy - Haunted [Music Review]

                                      January 13, 2023 by Travis Erwin in Music, Indie Rock, Indie Pop, Commercial

                                      Rating: 3.5 out of 5

                                      “Trying to love someone whose heart still belongs to another is a futile effort and on the track ‘Hanted,’ Eiza Murphy explores the frustration and hopeless feeling of doing exactly that. The emotive vocals sell the story and emotion quite well on this short but effective gut punch of a single. ”
                                      — Travis Erwin ~ LA on Lock Blogger
                                      January 13, 2023 /Travis Erwin
                                      eizamurphy, haunted, laonlock
                                      Music, Indie Rock, Indie Pop, Commercial
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                                        Ni/Co - what it (do do do) [Music Video Review]

                                        January 06, 2023 by Travis Erwin in Music Videos, Contemporary R&B, Commercial

                                        Rating: 4 out of 5

                                        A smooth R&B groove with heavy Pop leanings about letting the bad stuff roll off and way from you. It is far too easy to hold grudges and plot revenge, but then the offending party lives inside your head so sometimes we have to let go of our resentment and trust Karma to work her magic. This song is an artful reminder of that.

                                        January 06, 2023 /Travis Erwin
                                        ni/co, whatitdo, laonlock
                                        Music Videos, Contemporary R&B, Commercial
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