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downtown.jpg

Maella - Downtown [Review]

December 04, 2020 by Travis Erwin in Music, Electro Pop, Indie Pop

Rating: 4 out of 5

“Maella is back with a seductress of a single that feels like the whisper of a lover in your ear. Smooth vocals and an alluring groove keep you leaning in on the progression of this Indie/Electro Pop ode to the excitement of meeting that someone new that quickens your heart and lowers your inhibitions. ‘Downtown’ is where you will want to be after listening to this track.”
— Travis Erwin (LA on Lock Blogger)
December 04, 2020 /Travis Erwin
maella, downtown, laonlock
Music, Electro Pop, Indie Pop
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    atmosphere.jpg

    Rich Miller - Atmosphere [Review]

    November 28, 2020 by Travis Erwin in Music, Future Bass, Electro Pop

    Rating: 4 out of 5

    “Rick Miller drops a new single, ‘Atmosphere’ which is the kind of track that simply feels right for the moment. The big Future Bass production offers hope and encouragement in for what many is a dark time. The build and progression offer reassurance without resorting to any sort of cheap gimmicks, just a steady determination that mirrors what we all need right now.”
    — Travis Erwin (LA on Lock Blogger)
    November 28, 2020 /Travis Erwin
    richmiller, dysonnix, atmosphere, laonlock
    Music, Future Bass, Electro Pop
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      violent.jpg

      carolesdaughter - violent [Music Video Review]

      November 24, 2020 by Travis Erwin in Music Videos, Electro Pop

      Raitng: 4.5 out of 5

      “Written while in a toxic relationship, ‘violent’ offers a stripped down delivery that expresses the strained emotion of trying to hold it all together despite the underlying anger, rage, and frustration. carolesdaughter adds to the mix of emotions with the imagery of the video, and though this track on its surface remains steady and rather placid in its delivery and arrangement, the festering feelings are very tangible as you listen.”
      — Travis Erwin (LA on Lock Blogger)
      November 24, 2020 /Travis Erwin
      carolesdaughter, violent, laonlock
      Music Videos, Electro Pop
      Comment
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        firstclass.jpg

        Suspect Ed - First Class [Review]

        November 24, 2020 by Travis Erwin in Music, Hip-Hop, Electro Pop, Rap

        Rating: 4 out of 5

        “This is a track that shakes up the norms. Coming almost with a medley like vibe of shifting styles and delivery tones, Suspect Ed is tough to classify in any one genre. There is a definite Hip-Hop flow that works well, but the track also offers a nice 80’s style vocal hook that feels nostalgic, while also managing to come across as a modern Pop arrangement. Through multiple listens, I remained on the hook for this ‘First Class’ trip. ”
        — Travis Erwin (LA on Lock Blogger)
        November 24, 2020 /Travis Erwin
        suspected, firstclass, laonlock
        Music, Hip-Hop, Electro Pop, Rap
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          iwill.jpg

          HAYL - I Will [Music Video Review]

          November 21, 2020 by Travis Erwin in Music Videos, Electro Pop

          Rating: 4 out of 5

          “HAYL definlety taps into some of the same attitude and defiant confidence that has worked so well for Taylor Swift. ‘I Will’ is a declaration of independence delivered in a talented vocal build that holds the listener and keeps you leaning in to hear what comes next.

          I suspect this is a track that will ring even louder for the ladies, but no matter your POV, the talent shines bold and bright. ”
          — Travis Erwin (LA on Lock Blogger)
          November 21, 2020 /Travis Erwin
          hayl, iwill, laonlock
          Music Videos, Electro Pop
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            tellya.jpg

            dezabel - Tell Ya [Review]

            November 20, 2020 by Travis Erwin in Music, Electro Pop, Commercial

            Rating: 4 out of 5

            “Coming with a bit of nostalgia in the writing, this is an Electro Pop ode to the memories we all have. Those bits of ourselves that linger long past the innocence of youth and the awkward uncertainty we fell in the presence of those we were and are attracted to.”
            — Travis Erwin (LA on Lock Blogger)
            November 20, 2020 /Travis Erwin
            dezabel, tellya, laonlock
            Music, Electro Pop, Commercial
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              whatyoudon;tknow.jpg

              Dawson Gamble - What You Don't Know [Review]

              November 20, 2020 by Travis Erwin in Music, Electro Pop, Singer/Songwriter, Commercial

              Rating: 4 out of 5

              “Some songs win you over simply by feeling real and genuine. Dawson Gamble’s latest, ‘What You Don’t Know’ is one of them.

              Starting out soft and vulnerable, the well-written lyrics hook you with their authenticity before the track insiifies and layers in a bit more of a Rock/Pop sound to go with the early singer/songwriter vibe. Though in truth, genre is less important than the erstwhile emotions on a track like this.”
              — Travis Erwin (LA on Lock Blogger)
              November 20, 2020 /Travis Erwin
              dawsongamble, whatyoudon'tknow, laonlock
              Music, Electro Pop, Singer/Songwriter, Commercial
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                closetome.jpg

                ORLA - Close to Me [Review]

                November 20, 2020 by Travis Erwin in Music, Electro Pop

                Rating: 4 out of 5

                “Losing the one you love is never easy, and sometimes we are desperate to hold on just a little bit longer. That is the emotion behind ORLA’s single, ‘Close To Me,’ and in that scared vulnerability we sometimes find an unexpected strength.

                This track is a soulful, in Pop kind of way, and the melody adds as much impact as the words though the vocal performance certainly carries its weight in emoting the passion of the track. ”
                — Travis Erwin (LA on Lock Blogger)
                November 20, 2020 /Travis Erwin
                orla, closetome, laonlock
                Music, Electro Pop
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                  undercover.jpg

                  TROY - Undercover [Review]

                  November 18, 2020 by Travis Erwin in Music, Indie Pop, Electro Pop, Funk, Commercial

                  Rating: 4 out of 5

                  “Love on the sly brings that extra little bit of excitement and this ubeat track from TROY certainly captures that spark and secretive allure with its own tone and vibe.

                  ’Undercover’ leans more Commercial Pop, but does deliver just a hint of a Funk groove that works well. No doubt this is a track that will be shared between covert lovers, but no matter who you are, you can appreciate the passion and energy. ”
                  — Travis Erwin (LA on Lock Blogger)
                  November 18, 2020 /Travis Erwin
                  TROY, undercover, laonlock
                  Music, Indie Pop, Electro Pop, Funk, Commercial
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                    ishouldhave.jpg

                    Kayla Diamond - I Should Have Listened to my Friends [Review]

                    November 14, 2020 by Travis Erwin in Music, Electro Pop

                    Rating: 4 out of 5

                    “Kayla Diamond drops this Electro Pop ode to a love gone bad that surprised no one — except perhaps the one broken heart.

                    ’I Should Have Listened to My Friends’ is the kind of retrospective knowledge we have all experienced a few times in life. The smooth easy talent of Diamond’s vocals make the words feel true as the production swells and ebbs as needed to bring the emotion home.”
                    — Travis Erwin (LA on Lock Blogger)
                    November 14, 2020 /Travis Erwin
                    kayladiamond, ishouldhavelistenedtomyfriends, laonlock'
                    Music, Electro Pop
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                      nastywoman.jpg

                      CHEL - Nasty Woman [Music Video Review]

                      November 12, 2020 by Travis Erwin in Music Videos, Soul, Electro Pop, Deep House, Commercial

                      Rating: 4 out of 5

                      “Labeled as so-called nasty women in certain political circles, the strong and fiercely independent ladies of this world have something to say and damn it, they refuse to be silenced. CHEL is among the proud, the brave, the bold — and on this Soulful Pop track, she makes her ‘Nasty Woman’ proclamations in loud, talented tones that draw a line in the sand for anyone looking for a fight.”
                      — Travis Erwin (LA on Lock Blogger)
                      November 12, 2020 /Travis Erwin
                      chel, nastywoman, laonlock
                      Music Videos, Soul, Electro Pop, Deep House, Commercial
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                        boyswillbeboys.jpg

                        Anna Straker - Boys Will Be Boys [Music Video Review]

                        October 31, 2020 by Travis Erwin in Music Videos, Electro Pop, Hip-Hop

                        Rating: 4.5 out of 5

                        “The world is in flux, and yet some offer flippant platitudes such as ‘Boys Will Be Boys’ to excuse archaic and toxic stereotypes.

                        Anna Straker is having none of it with this hard hitting Electro Pop Hip Hop fusion of Rock attitude. “‘Boys Will Be Boys’ is my feminist anthem to tear down the patriarchy,” explains Anna. “After recovering from a sexual assault last year, I realised what men are really capable of and this sarcastic anthem is my angry response to the double standards we face as women. I want to squash these stereotypes with my big platform boots and remind the world that women are more than sexual objects.”

                        There is no denying her talent and voice on this track. ”
                        — Travis Erwin (LA on Lock Blogger)
                        October 31, 2020 /Travis Erwin
                        annastraker, boyswillbeboys, laonlock
                        Music Videos, Electro Pop, Hip-Hop
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                          caughtup.jpg

                          JUICYPEAR - Caught Up [Review]

                          October 30, 2020 by Travis Erwin in Music, Funk, Electro Pop, Commercial

                          Rating: 4 out of 5

                          “Coming with that wavy tranquil West Coast vibe, JUICYPEAR drops this soulful Pop track on us reminding of the power music has over all of our lives.

                          ’Caught Up’ is about those moments you are swept away to another time or place or mood by the music filling your ears. This track brings that power, as well as the observation making it complete the circle of engagement for me as a listener.”
                          — Travis Erwin (LA on Lock Blogger)
                          October 30, 2020 /Travis Erwin
                          juicypear, caughtup, laonlock
                          Music, Funk, Electro Pop, Commercial
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                            thrive.jpg

                            GREYA - Thrive [Review]

                            October 30, 2020 by Travis Erwin in Music, Electro Pop, Commercial

                            Rating: 4 out of 5

                            “Love is hard enough when both parties are fully invested, but sadly many relationships are lopsided in their dedication and resolve. Being stuck in such a situation where the the one you’re committed to only wants to dip their toes in, makes you hope they will one day jump in and swim.

                            The tough emotional journey of coming to the conclusion you are treading water alone is never easy. GREYA does a masterful job of expressing those emotions in ‘Thrive’ a track about finding your courage and resolve in the face of a one-sided relationship. Powerful vocals and well-established Pop sensibilities carries this track forward and hold the listener for the duration.”
                            — Travis Erwin (LA on Lock Blogger)
                            October 30, 2020 /Travis Erwin
                            greya, thrive, laonlock
                            Music, Electro Pop, Commercial
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                              iwill.jpg

                              HAYL - I Will [Review]

                              October 23, 2020 by Travis Erwin in Music, Electro Pop, Commercial

                              Rating: 4 out of 5

                              “Having the confidence to know who you are, and not letting another person swoop in and try to change you in ways that defy your essence, is a tough thing at times. Especially if you truly have feelings for that person.

                              ’I Will’ is a true Pop ode to that very thing. HAYL is confident and bold in her approach to saying I will not sacrifice who I am, for someone else’s ideas of who they want me to be.”
                              — Travis Erwin (LA on Lock Blogger)
                              October 23, 2020 /Travis Erwin
                              hayl, iwill, laonlock
                              Music, Electro Pop, Commercial
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                                audriix.jpg

                                Audriix Deep Breaths [Review]

                                October 21, 2020 by Kreadiv Kesh in Electro Pop, Commercial

                                Rating: 3.5 out of 5

                                “Get up and start dancing. Audriix’s new single ‘Deep Breaths’ has a paced yet up beat sound to it. The electro pop artist explains how its time to manifest reality. She isn’t the one to settle down or give in. She chooses to express herself and not calm down. ”
                                — Kreadiv Kesh (LA On Lock Blogger)
                                October 21, 2020 /Kreadiv Kesh
                                LaonLock
                                Electro Pop, Commercial
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                                  help.jpg

                                  Sarah Barrios - Help ft. Rence [Review]

                                  October 17, 2020 by Travis Erwin in Music, Lyric Video, Electro Pop, Commercial

                                  Rating: 4 out of 5

                                  “This is the rare song that did not immediately capture my interest, but came with enough talent to keep me invested in and listening close until suddenly I realized that I was completely enthralled and eager for the next line.

                                  The emotion hear feels genuine, and the performances refused to let me go while that personal attachment grew and built.

                                  Sarah Barrios does the heavy lifting but don’t sleep on the interlude provide by Rence, as his voice added a nice touch.”
                                  — Travis Erwin (LA on Lock Blogger)
                                  October 17, 2020 /Travis Erwin
                                  sarahbarrios, rence, help, laonlock
                                  Music, Lyric Video, Electro Pop, Commercial
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                                    Eiza Murphy - Black Hole [Review]

                                    October 15, 2020 by Travis Erwin in Music, Electro Pop, Commercial, Singer/Songwriter

                                    Rating: 4 out of 5

                                    “The more I listened to this track, the deeper I fell into the emotions behind it. Eiza Murphy delivers a hauntingly emotional vocal performance, though for me it was the power of the songwriting that most captivated me and held my attention over and over again. The piano and build of the music perfectly matched the mood and emotion of the words. ”
                                    — Travis Erwin (LA on Lock Blogger)
                                    October 15, 2020 /Travis Erwin
                                    elizamurphy, blackhole, laonlock
                                    Music, Electro Pop, Commercial, Singer/Songwriter
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                                      presse-1-hatw-1593617939387.jpg

                                      Henry and the Waiter - Hidden Spirit [Music Video Review]

                                      October 13, 2020 by Kreadiv Kesh in Music Videos, Electro Pop

                                      Rating: 4 out of 5

                                      “Flashing Lights and Hidden Spirits!!

                                      In an empty room with just the right lighting you can see a ‘Hidden Spirit’. Henry and the Waiter brings electro pop with a suspense yet upbeat melody. In what seems like a solo video you can find dance cameo’s swinging side to side.”
                                      — Kreadiv Kesh (LA On Lock Blogger)
                                      October 13, 2020 /Kreadiv Kesh
                                      LaOnLock
                                      Music Videos, Electro Pop
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                                        transparent.jpg

                                        Eva Snyder - Transparent [Review]

                                        October 12, 2020 by Travis Erwin in Music, Electro Pop, Commercial

                                        Rating: 4 out of 5

                                        “Eva Snyder has the kind of vocal tone that makes you lean in from the very first note, and her latest single, ‘Transparent’ holds you there with the honesty of its writing and an energetic arrangement and delivery.

                                        Like a conversation with a close friend this track feels candid and in that we find bits of our own fears, insecurities and feelings.”
                                        — Travis Erwin (LA on Lock Blogger)
                                        October 12, 2020 /Travis Erwin
                                        evasnyder, transparent, laonlock
                                        Music, Electro Pop, Commercial
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