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metoo.jpg

April Jai - Me Too [Review]

June 11, 2021 by Travis Erwin in Music, Commercial, Bedroom, Adult Contemporary

Rating: 4 out of 5

“We’ve all been told that time heals all wounds, but some cuts are too deep to ever truly “get over.” April Jai drops this deeply personal track that takes the emotion of being hurt, and makes us feel it, and rethink how such trauma changes who we are.

The track is beautifully performed and the melody adds to the well-written words and while the song is sad, there is a tinge of hope as well. Sometimes, the knowledge that those who are struggling, are not doing so alone, is enough to ease the burned upon our shoulders. That’s what good art can do for us all. ”
— Travis Erwin ~ LA on Lock Blogger
June 11, 2021 /Travis Erwin
april jai, metoo, laonlock
Music, Commercial, Bedroom, Adult Contemporary
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    toogood.jpg

    Rallie - Too Good [Review]

    June 11, 2021 by Travis Erwin in Music, Commercial

    Rating: 4 out of 5

    “Sultry and seductive, Rallie unfurls ‘Too Good’ in tantalizing fashion. The track has the sexual energy of a classic Prince song and the devilish spirit of good girls gone bad.

    A fun listen with enough of a Pop style production to give it a glossy Commercial vibe. This feels like a 2021 Summer hit in the waiting. ”
    — Travis Erwin ~ LA on Lock Blogger
    June 11, 2021 /Travis Erwin
    rallie, toogood, laonlock
    Music, Commercial
    Comment
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      Margo.jpeg

      Margø - "Too Much" [Review]

      June 07, 2021 by Kreadiv Kesh in Commercial, Electro Pop

      Rating: 4 out of 5

      “Margo comes in vocally strong and direct over a heavy bass. The new single “Too Much” is a fierce yet dark pop track that talks about the voices in your head. When you look in the mirror you tend to battle with yourself. The battle of the mind is a strong force that tends to be “Too Much” ”
      — Kreadiv Kesh (LA On Lock Blogger)
      June 07, 2021 /Kreadiv Kesh
      LAOnlock, ElectroPop
      Commercial, Electro Pop
      Comment
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        doubledutch.jpg

        Charmaine - DOUBLE DUTCH [Music Video Review]

        June 01, 2021 by Travis Erwin in Music Videos, Rap, Commercial, Contemporary R&B

        Rating: 4 out of 5

        “Some tracks and artists are all about the attitude. Charmaine is such an artist and ‘DOUBLE DUTCH’ such a song. With a repetitive hook and strong in your face verses, the track unfolds like a challenge, or at least a declaration that Charmaine ain’t up for any bullshit.

        This is one of those singles that sneaks inside your brain and turns into an earworm, but the experience is entertaining and that’s what counts most. ”
        — Travis Erwin ~ LA on Lock Blogger
        June 01, 2021 /Travis Erwin
        charmaine, doubledutch, laonlock
        Music Videos, Rap, Commercial, Contemporary R&B
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          frida.jpg

          Tyra Jutai - Frida [Music Video Review]

          May 30, 2021 by Travis Erwin in Music Videos, Electro Pop, Alternative, Indie Electronic, R&B, Commercial

          Rating: 4.5 out of 5

          “Tyra Jutai knows how to tell a story, and tell it well. Here that story comes in the form of an Electro Pop Murder Ballad and beyond the strong storytelling and sultry emotive delivery is an eerie delivery that conjured strong thoughts of Amy Winehouse for me.

          The track is bold and in your face both musically and visually with the delightfully sinister imagery of the video.”
          — Travis Erwin ~ LA on Lock blogger
          May 30, 2021 /Travis Erwin
          tyrajutai, frida, laonlock
          Music Videos, Electro Pop, Alternative, Indie Electronic, R&B, Commercial
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            ih8.jpg

            Sarah Barrios - IH8EVERY1 [Lyric Video Review]

            May 28, 2021 by Travis Erwin in Music Videos, Pop, Punk, Commercial

            Rating: 4 out of 5

            “Love this track, though the video did leave me feeling a bit woozy so truthfully I will enjoy this one more without the wonky imagery. The straightforward lyrical build and message works well with Barrios’ emotive and passionate delivery, and the musical arrangement works well to impart an energetic attitude to bring it all home.

            All in all, a fun Punk pop track that I will be adding to a few playlists.”
            — Travis Erwin ~ LA on Lock Blogger
            May 28, 2021 /Travis Erwin
            sarahbarrios, ih8every1, laonlock
            Music Videos, Pop, Punk, Commercial
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              broken.jpg

              Jonah Kagen - Broken [Music Video Review]

              May 28, 2021 by Travis Erwin in Music Videos, Commercial

              Rating: 4 out of 5

              “Striking a balance between Commercial engagement, and an emotive singer/songwriter vibe is a tricky thing to pull off and yet, Jonah Kagen has managed to do just that with ‘Broken.’ Giving the world a relatable and emotional track that still feels like an epic listen the world wants to add to multiple playlists and play over and over again is no easy feat.

              This track is like John Mayer meets Mumford & Son.”
              — Quote Source
              May 28, 2021 /Travis Erwin
              jonahkagen, broken, laonlock
              Music Videos, Commercial
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                someonelikeyou.jpg

                Riley Michaels - Someone Like You [Review]

                May 28, 2021 by Travis Erwin in Music, Commercial

                Rating: 4 out of 5

                “Riley Michaels offers up a classic sound that is perfect for those nights when you are sitting and drinking alone, or equally for ones where you pull the one you love close and slow dance across the warped wood of a dive bar or the smooth tile of your kitchen floor.

                ’Someone Like You’ is simply a classic sound that defies both genre and decade.”
                — Travis Erwin ~ LA on Lock Blogger
                May 28, 2021 /Travis Erwin
                rileymichaels, someonelikeyou, laonlock
                Music, Commercial
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                  goodbye.jpg

                  KINGS - ur a good bye [Review]

                  May 28, 2021 by Travis Erwin in Music, Electro Pop, Commercial

                  Rating: 4.5 out of 5

                  “KINGS comes with a vocal performance that hooks the listener immediately. ‘ur a good bye’ is shiny Pop gold, but that is not to say the emotion of the writing doesn’t emote through in the performance or writing. This is a big bold sound that wraps around you and makes you want to move and shout HELL YEAH! at the affirmations, because we’ve all had those good, goodbyes. ”
                  — Travis Erwin ~LA on Lock Blogger
                  May 28, 2021 /Travis Erwin
                  kings, uragoodbye, laonlock
                  Music, Electro Pop, Commercial
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                    Kuttem Reese Kutt Dat Boy Mixtape + "All 10" ft Chief Keef - [Music Video]

                    May 27, 2021 by Kreadiv Kesh in Music Videos, Commercial

                    Rating: 5 out of 5

                    “I’m not my father I won’t run away.”

                    ”Kuttem Reese delivers hard core bars with a hard core beat in his new single “All 10” ft Chief Keef. Chief Keef has always been a classic artist in the rap game and to see him go hard on this single supports that. Kuttem Reese is coming strong on “All 10.”
                    — Kreadiv Kesh (LA On Lock Blogger)
                    May 27, 2021 /Kreadiv Kesh
                    LaonLock
                    Music Videos, Commercial
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                      eyJidWNrZXQiOiJzdWJtaXRodWIiLCJrZXkiOiJpbWFnZXMvb3JpZ2luYWwvYWlycHhBU1d1U0s4bndQbUIvM2JlNDY5YWYtZGYxOC00NDI5LTg2OTMtOTMzMjVmM2NiOWE0LTE2MjA0NTg1MzY5ODkuanBlZyIsImVkaXRzIjp7InJlc2l6ZSI6eyJ3aWR0aCI6IjMwMCIsImhlaWdodCI6IjMwMCIsImZpdCI6ImNvdmV.jpeg

                      Osei The Seventh Café - "Deluxe" [Music Video Review]

                      May 27, 2021 by Kreadiv Kesh in Commercial, Music Videos

                      Rating: 4 out of 5

                      “Coffee and conversations. When you have no one to talk to you find yourself talking to a coffee cup. Osei The Seventh new single ‘Cafe Deluxe’ has a unique yet cute tempo to it. It allows you to release your mind and open up to whatever is going on.”
                      — Kreadiv Kesh (LA On Lock Blogger)
                      May 27, 2021 /Kreadiv Kesh
                      LAOnlock
                      Commercial, Music Videos
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                        Grayson Ty - Fall Again [Review]

                        May 23, 2021 by Kreadiv Kesh in Commercial

                        Rating: 4 out of 5

                        “ When your’e searching for love and just want to “Fall Again” there’s a bust of different emotions. Grayson Ty’s new single is about opening his heart again.The arrangement is a smooth ballad that takes a chance on love. ”
                        — Kreadiv Kesh (LA On Lock Blogger)

                        The Western Massachusetts-based singer-songwriter has mastered the art of vulnerability. Entirely unpretentious, his stage presence is easy, genuine, and unguarded. In an era of so much disconnection and artifice, Grayson brings audiences together with his honest, heartfelt lyrics, and soulful, soothing voice.​​​​​​​​​

                        Grayson’s impeccable songwriting brings out the best of his full range, from R&B crooning and folk-inspired storytelling to masterful pop riffs and earnest lyrics. He believes deeply in the
                        connective power of music, working as a music therapist by day, and collaborating as co-writer with other songwriters.

                        May 23, 2021 /Kreadiv Kesh
                        LAOnlock
                        Commercial
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                          bomb.jpg

                          emlyn - B.O.M.B. [Music Video Review]

                          May 21, 2021 by Travis Erwin in Music Videos, Electro Pop, Commercial, Pop, Rock
                          “Self described as a ‘Banger for Haters,’ emlyn is Back On Her Bullshit, or ‘B.O.M.B’ if you will. And the result is pure Electro Pop glory as she lays down a pissed off energy and emotional vibe for the engaging track.

                          Big bold vocals and an attitude that permeates every word and line are the fuse for this musical explosion.”
                          — Travis Erwin ~ LA on Lock Blogger
                          May 21, 2021 /Travis Erwin
                          emlyn, b.o.m.b., laonlock
                          Music Videos, Electro Pop, Commercial, Pop, Rock
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                            holdoff.jpg

                            Fionn - Hold Off [Music Video Review]

                            May 21, 2021 by Travis Erwin in Music Videos, Commercial, Pop

                            Rating: 4 out of 5

                            “Vancouver’s favorite sister duo, Fionn is ready for summer with this energetic track about finding your own happiness and joy in the world despite all of the toxicity that surrounds us.

                            ’Hold Off’ is a perfect dance number for the club, or for simply tossing your head back and smiling your way through the day with a bit of kinetic energy pushing you along.”
                            — Travis Erwin ~ LA on Lock Blogger
                            May 21, 2021 /Travis Erwin
                            fionn, holdoff, laonlock
                            Music Videos, Commercial, Pop
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                              expectations.jpg

                              Joel Ansett - Expectations [Review]

                              May 14, 2021 by Travis Erwin in Music, Commercial, Singer/Songwriter, Indie Pop
                              “Joel Ansett deliver the smooth vulnerable vocals and emotional vibes that define the singer/songwriter genre on his latest track, ‘Expectations.’ We have all wrestled with our expectations, and this track does an exemplary job of putting that struggle into a tangle song that is easy to fall in on and lose yourself in thought. ”
                              — Travis Erwin ~ LA on Lock Blogger
                              May 14, 2021 /Travis Erwin
                              joelansett, expectations, laonlock
                              Music, Commercial, Singer/Songwriter, Indie Pop
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                                loveistheanswer.jpg

                                Flavia Abadía x Makka - Love Is The Answer [Review]

                                May 14, 2021 by Travis Erwin in Music, Rap, Commercial

                                Rating: 4 out of 5

                                “This track offers a nice Latin Pop vibe in conjunction with a Rap flow and the two mesh and blend well to bring out the flavor of the track. ‘Love Is The Answer] comes with a nice hook and energy straight away and in that it is easy to lose the world around you and fall into the track. Nice tune to add to any summer vibes playlist. ”
                                — Travis Erwin ~ LA on Lock Blogger
                                May 14, 2021 /Travis Erwin
                                FlaviaAbadía, makka, loveistheanswer, laonlock
                                Music, Rap, Commercial
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                                  dearmom.jpg

                                  Dax - Dear Mom [Music Video Review]

                                  May 07, 2021 by Travis Erwin in Music Videos, Rap, Commercial, Conscious, Hip-Hop, Alternative, Rock
                                  “Dax is back with a track that comes with a different vibe than his usual intense flows and messages. Right in time for Mother’s Day, Dax drops this ode to the hard working moms out there who have made a lifetime of sacrifices for the sake of their children while also offering that steady hand of guidance we at times resent be need as we find our own way in the world. This is one to sit back and feel this weekend, and every other day, because we wouldn’t be here without our moms.”
                                  — Travis Erwin ~ LA on Lock Blogger
                                  May 07, 2021 /Travis Erwin
                                  dax, dearmom, laonlock
                                  Music Videos, Rap, Commercial, Conscious, Hip-Hop, Alternative, Rock
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                                    iknow.jpg

                                    Micah & Julia - I Know [Review]

                                    May 07, 2021 by Travis Erwin in Music, Commercial, Singer/Songwriter

                                    Rating: 4 out of 5

                                    “Love is all too often fleeting, and in that comes a vulnerability that scares most of us. This song dances tenderly around this exact anxiety as the duo offers up an emotional give and take about the hopes and fears of a newfound relationship. The two voices blend perfectly and each emotes the anguish and excitement of being in love.”
                                    — Travis Erwin ~ LA on Lock Blogger
                                    May 07, 2021 /Travis Erwin
                                    micah&julia, Iknow, laonlock
                                    Music, Commercial, Singer/Songwriter
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                                      ahlykeit.jpg

                                      j.aaron - Ah Lyke It [Review]

                                      May 07, 2021 by Travis Erwin in Music, Alternative, Contemporary R&B, Commercial

                                      Rating: 4 out of 5

                                      “We all know that person who is quirky and different in all the best ways, and that completely owns the fact without apology or explanation. This is the soundtrack to that type of person and the vocals here match the person as quirky and fun and unapologetic as well. The energy carries the day on this fun groove. ”
                                      — Travis Erwin ~ LA on Lock Blogger
                                      May 07, 2021 /Travis Erwin
                                      j.aaron, ahlykeit, laonlock
                                      Music, Alternative, Contemporary R&B, Commercial
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                                        sleepthrough.jpg

                                        Vi - Sleep Through [Review]

                                        May 05, 2021 by Travis Erwin in Music, Commercial

                                        Rating: 4 out of 5

                                        “Vi comes in with her emphatically emotive vocals that hook your emotions right from the start. This is a slow building and brooding track that mirrors the way our minds tend to build and process pain and turmoil. ‘Sleep Through’ unfurls with a deliberate anguish that speaks to the heart, or at least a broken heart. ”
                                        — Travis Erwin ~ LA on Lock Blogger
                                        May 05, 2021 /Travis Erwin
                                        vi, sleepthrough, laonlock
                                        Music, Commercial
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