“In an absolute absurd brand of fun, the video for ‘Animals’ is almost a tongue-in-cheek reprimand for anyone that takes songs too literal. That is exactly what the video does and here it makes for a good bit of humor.
As a band Lawson is wiling to have a bit of fun at their own expense while giving us a visual representation of their track about the infatuation of love. ”
“This is a very well written song, made all the more special by the home movie clips of the video. Reconnecting with our inner child and finding the things that inspired us in our purest form is a a way to shake off the burdens adulthood straps to our backs. This song is all about that, and it comes with a joyful melody and a nice light, but emotionally engaging vocal performance.”
“Inspired by his time in Venice Beach California, the Netherland’s Goldkimono delivers a sound that hints at Red Hot Chili Peppers with an island pop style, and a crunch of a Dutch stroopwafel.
Known for writing the iconic Kygo - Firestone, Goldkimono describes his sound a lot like his clothing style, ‘Take a handful of sunshine and throw it into a boardwalk thrift shop, walk out with some comfy colorful pants and a Levi’s Sherpa jacket and don’t turn back.’
‘To Tomorrow’ brings the carefree spirit of youth with little regard to what happened yesterday, because you believe in the present and tomorrow so damn much.”
“Powerful! Both in the immediacy of the video, and in the vocal flow that comes straight at you.
Lyrically, the track is strong truth delivered with passion and verve. An old school beat backs the vocal flow and I especially like that retro 70’s flair added into the musical layer. The words and lyrics and overall vibe is contemporary, but the layers add a depth to the history of the systemic racism, generations in the building. The writing and performance is an intelligent thought provoking response and counter statement.”
“Dzeko and Keith Urban combine here to give this track true life. The powerhouse DJ producer and the iconic Country guitarist and star come together to give us “Both Still Young.’ The beat and progression are energetic and uplifting whereas the vocals deliver Urban’s trademark sound in a slightly different light than most of us are use to. Lyrically this is a track about the power of love that comes with a pledge to never let those embers die. ”
“Lyrically sharp, Fionn has delivered a track of social commentary on Gen-Z. The production of the track has a bit of a throwback vibe, and yet the songs delivers a very modern vibe and mood. The vocals are alluring and evocative, as are the lyrics.
The imagery of the video is fun and yet punctuates the commentary of the song quite well.”
“This is the very song we all need right now. As a stand alone single, ‘Someday’ would be a fun uplifting listen from a talented artist, but Da$Htone did not stop there. In a video that incorporates all of his community of greater Chicago, Da$Htone enlists the help of everyday folks and that took the spirit of this track to new heights.
The takeaway is a feel-good vibe and an engaging fun track that simply strikes the perfect tone right about now.”
“Dax is no stranger to LA on Lock, nor has ever been one to hold back or stay quiet. His take on what the world needs, ‘BLACK LIVE MATTER’ is a triumph of hope and truth.
Listen and feel these words. Listen and be part of the solution. Listen and demand more from your self, and from society.
Racism is ugly, music and compassion, and society that does not stand for bigotry are beautiful. Kudos for Dax on spreading beauty and love.”
“Lemme see what you got. I heard your momma raised a Thot.”
Despite the choice of words this verse is catchy AF. Eric Leon x TroyBoi give us a new single that is full of energy. As you listen to the song the lyrics sound like he is saying the first thing that comes to his mind but putting a beat behind it, this is what makes the song so interesting”
“Breaking up with someone you deeply care about, not because you want to, but because you have to, is a tough situation. Addiction ruins lives in so many ways and here on ‘Sober Kid,’ Selli details such a relationship. Along with the regret that comes after such a necessary act.
The imagery of the video is powerful, and the track itself shines brightest in its quieter, pensive moments. The writing is spot on, and though at times the autotune filters out some of the emotion, the overall performance remains quite gripping.”
“ With so many deaths to unarmed African Americans, Theo Blu is finding ways to bring awareness through music. The visual for ‘The Same’ starts out with a recap and leads into a poetic flow of awareness and empowerment. Shot in black and white to depict how the world should be but isn’t.”
“Let the coronation commence! An-G declares herself Queen in this, punch-you-in-the-mouth flow. Proclaiming to the world that she can do whatever the hell she wants, An-G is not shy on bluster be it with your man or otherwise. Brazen, and blazing, she ain’t talking trash, she is talking facts, at least in her mind.
Listen and scope out the video to judge for yourself if you think she can back up the swagger.”
“Mourning is accepted when it comes to those who have passed on, but it often seems like we as society tell people to get over it and move on when they are mourning anything else but the dead.
With ‘Mourn The Living,’ Sarah Barrios gives is a heart-wrenching Pop ballad to the loss of relationships, friends, and even times gone by. The vocals deliver the sense of loss with a tender almost ragged emotion that hits hard.”
“Brooke Alexx steps away from a big Pop production with this raw emotional track. ‘Stole My Heart’ is a tender love ballad of heartache, hope, and fear.
Lyrically the song is about that one person that you can’t forget even though both of you have moved on, proving time and distance are sometimes not enough to repair the cracks true love leaves behind. Sometimes the journey is not what we expect and this tack captures that realization with grace and talent.”
“Everyday is a hustle. For most people their hustle consist of doing what they have to do to survive, They are driven with the ultimate goal of finding a way out. N-Trigue Da Incredible’s new single’ Way Out’ drops a hard beat with a smooth visual of cruising the streets telling the stories of life and the hustle”
“Make up sex! This track is the softest smoothest ode to angry smashing that you will ever hear.
The lyrical build is magic and the talented vocal performance oddly pop-like given the message being delivered. Somehow the mismatched combination is quite evocative and intriguing. But I suppose that is how love goes. Passion runs hot and cold, and is especially abrupt after making the corner after a big fight. So perhaps, this song has only captured that dynamic in perfect, musical bliss. ”
“There is a real 80’s vibe to this track, both in the sound and imagery of the video. Kiesza delivers the vocals with energy and a theatrical brand of emotion that works very well in the build toward the chorus.
’Crave’ is a song that just keeps rising and pulling you along until it explodes into a chorus that arrives with a smart satisfaction.
The video is simple in concept, but works well to keep you entertained and dialed in on the track.”
“This track took a little bit to find its legs for me, but once the vocals really got going I was hooked in and enamored by the sound. The tone is unique, with a splash of Dylan and a bit more of Orbison going on vocally, with a Springsteen kind of vibe to the overall arrangement as well.
Lyrically, the track is more repetitive than perhaps most of the music that sticks with me but here it all works as part of a mood and attitude.”
“Sometimes you just need something that sounds and feels different. Sometimes you need to smile and enjoy an offtrack bit of humor. Sometimes you need some Jaywop. None of that is to say that Jaywop is not seriously talented, because it takes true talent to create a track that sounds good and entertains in this way.
’Bill Bellamy’ is as clever as it is goofy and the vocal flow is as engaging as it is fun. Give it a listen to put a smile on your face.”
“BabyJake is showing all the emotions with ‘MadHappySad,’ and he’s doing it with a verve and style that hooks you in deep.
The 8-Bit video game inspired video is a nice visual touch that adds a layer of thought in that all-too-often we approach life as if it were a game. We are desperateness to hit that next stage that we go through the so-called steps to level-up. Often that is settling into a relationship and we know we are supposed to, but sometimes the person is right and wrong at the same time. Sometimes they are simply there because we feel like they are supposed to be, and in that sense the emotions are conflicting.
This track is about doing more with your life besides leveling-up in the expected ways.”