BEXX - Daydream [Music Video Review]

Rating : 4 out of 5

“What are you willing to do for love?

That seems to be what BEXX is asking on this supercharged Indie Rock trip that is both surreal and exotic in a psychedelic kind of way. The video adds to all of that as well and in conjunction with the message of the lyrics gives this complete project a polished intent that few songs/video combinations offer.

This is the type of project that sticks in your mind and instills new meaning with each watch/listen.”

— Travis Erwin ~ LA on Lock Blogger

Riiyoo & Lil Lee - 10-4 [Music Video Review]

Rating: 3.5 out of 5

“The best advice someone can give you is to “Get That Money”. Riiyoo & Lil Lee new single “10-4” is about getting money and taking the advice that OGs give you. The translation of “10-4” is understanding what is advised to you or done to you. The beat is somewhat suspenseful with a hard tempo. ”

— Kreadiv Kesh [LA On Lock Blogger]

KB Mike - L.O.V.E. [Music Video Review]

Rating: 5 out of 5

“I was hooked the first sec. Aside from the vocals the song has a meaning. What is L.O.V.E?

KB Mike explains how love conquers all. Some people hold on to hurt and can not fully understand love. He breaks down its the small yet big things that proves someone loves you. You can not feel your best but real love shows up and shows out. Is L.O.V.E real? Is L.O.V.E complicate? What is L.O.V.E? ”

— Kreadiv Kesh [LA On Lock Blogger]

ODDA - Mama [Music Video Review]

Rating: 4 out of 5

“ODDa grew up on an island off the south of England and that landscape feels much like the tone and vibe of his music. There is a soft beauty and an underlying harshness that speaks of crashing waves and win swept shoreline. The track is heavy on emotion and feels all consuming much like the salty spray of the sea when you stand near it. ”

— Travis Erwin ~ LA on Lock Blogger

TATUM - Homecoming [Music Video Review]

Rating: 4 out of 5

“This track took thirty or forty seconds to truly hook me in and once it did I was leaning in and invested the rest of the way. I was intrigued enough early on to stay with it so I’m not saying the opening isn’t strong, just that the emotion truly landed for me a bit deeper in. The video feels right for the mood and emotion of the track. ”

— Travis Erwin ~ LA on Lock Blogger

Barret Turner - Wait [Music Video Review]

Rating: 5 out of 5

“Barret Turner new single “Wait” is about patience and holding on. It focuses on love and memories that a couple share. Love is so strong that even though you are gone you still live on through your soul mate. ”

— Kreadiv Kesh [LA On Lock Blogger]

DJ Era feat. O.T. Genasis, Eric Bellinger, AD -On My Way [Music Video Review]

Rating : 4 out of 5

“Dj Era knows how to feature the best that will give us a sound we want to hear. Pulling O. T. Genasis, Eric Bellinger and AD for the hit single “On My Way”. The guys are getting ready to link up but each seems to have so much going on in one night. However, that doesn’t stop them from having a good time. ”

— Kreadiv Kesh [LA On Lock Blogger]

Lil Donald - Real Hitta You [Music Video Review]

Rating: 5 out of 5

“What is real to you? Lil Donald new single “Real Hitta You” is about finding what interests a woman. Sometimes is not always about money but communication and dominance. Its about going the extra mile and appreciate women for more than their looks. Overall just show them something real which is rare. ”

— Kreadiv Kesh [LA On Lock Blog]

J. Oso - drop [Music Video Review]

Rating: 4 out of 5

“Bars for days. J. Oso drops this track which eschews a traditional hook, in favor of a steady barrage of hard hitting lines and each one lands and delivers a punch that fits perfectly with the mood and attitude of the writing. The beat production gets out of the way for the most part, but does add an underlying attitude which helps bring out the verve of the flow.”

— Travis Erwin ~ LA on Lock Blogger

AJ Smith - Cooler [Music Video Review]

Rating: 4.5 out of 5

“Staying calm, cool, and collected, in the midst of a first date is no easy feat, and AJ Smith deliver the emotions of those anxious moments with sheer brilliance on this track. ‘Cooler’ is about trying to shake off the mental trappings and insecurities to better connect with the person that has caught your attention. This single certainly captivates and demands attention with its clever structure and emotive delivery. ”

— Travis Erwin ~ LA on Lock Blogger

Cliff Savage - Keep Trippin' [Music Video Review]

Rating: 4 out of 5

“Cliff Savage wanted to rep So Cal and his East Long Beach home with this track and the track drips with West Coast influence. The beat is smooth and establishes a mood that Savage further brings out with his steady tempo and delivery. This is a track that will stick in your head and keep you settled in a mood all day long. ”

— Travis Erwin ~ LA on Lock Blogger

XANDE - DOWNFALL [Music Video Review]

Rating: 4 out of 5

“This emotive track falls somewhere between an emotional singer/songwriter vibe and an Electro Pop energy ready to erupt. Written about the mental health struggles of the singer’s father, the track could certainly be interpreted in other way as well and in that versatility the talent of both the writing and the performance comes alive. I felt every word and held on in eager anticipation to see how the track would build and progress. ”

— Travis Erwin ~ LA on Lock Blogger

Fettiboyz Dinero - Jerm Codefendant (First Day Out) [Music Video Review]

Rating: 5 out of 5

“I thought this would be just like any other first day out track but FettiBoyz Dinero Jerm proved me wrong. After spending 31 months in jail Fetti was released after proving his innocence. He tells his truth in his new single “Co Defendant”. You often don’t know who is going to ride with you, hold you down, stand beside you but most importantly tell the truth.”

— Kreadiv Kesh [LA On Lock Blogger]

GAYLE - abcdefu [Music Video Review]

Rating: 4.5 out of 5

“GAYLE offers this stripped down FU to a former boyfriend, and while the track starts subtle enough, it soon tromps straight to the point in calling out the hypocrisy and lies behind a bad breakup.

’abcdefu’ offers both clever word play and the directness to make the point with stark clarity. The vocal tone is intriguing and laden with the proper emotion to make such a track truly come alive. ”

— Travis Erwin ~ LA on Lock Blogger

Elle Baez - Stereotype [Music Video Review]

Rating: 5 out of 5

“This world is full of stereotypes. However, Elle Baez is living her truth and showing her beauty. Surrounded about so many other beautiful women like her they are living free of stereotypes. Life is about having fun and not being anyone’s snow white with tight jeans. ”

— Kreadiv Kesh [LA On Lock Blogger]

Chaii - Get It Done [Music Video Review]

Rating: 4 out of 5

“Chaii is clearly feeling it on her new track, ‘Get It Done,’ and that confidence is infectious as it hold the listener to this groove. The flow here permeates with attitude and verve and the cadence works well with the sultry purr of her tone.

The world is full of bad ass women and this one comes to you straight out of New Zealand.”

— Travis Erwin ~ LA on Lock Blogger

Cassie Rytz - Made It [Music Video Review]

Rating: 4 out of 5

“Cassie Rytz is coming with a bit of British attitude and a true Grime vibe that hooks and holds. The flow is delivered with speed and precision and the writing is sharp enough that you will need to give this one a few listens to catch all the bombs being dropped right into your lap.

The accent could make it tougher for some to dial in, but trust me the effort is worthwhile and the voice is unique enough you won’t be sorry.”

— Travis Erwin ~ LA on Lock Blogger

JC Stewart - Don't Say You Love Me [Music Video Review]

Rating: 4 out of 5

“JC Stewart hits on a simple yet complex theme. “Don’t Say You Love Me’ ... just to keep me from leaving is a brilliant line, and comes with a set of emotions that most of us have felt at one time or another. The performance from this Norther Ireland native emotes the passion behind the writing and comes with a blend of anger, resentment, and dismay. All of which is the exact mix such a false declaration instills when tossed out in desperation.”

— Travis Erwin ~ LA on Lock Blogger

Belaver - Mount Misery [Music Video Review]

Rating: 4.5 out of 5

“Strong writing, backed by an emotive and heartfelt delivery, will always find a place in the musical landscape and that is what Belaver gives us with the single, ‘Mount Misery.’

The track unfolds in low key fashion that is easy to digest and fell but the delivery is spot on in tone. The writing delivers punch through the entire progression making this is the kind of track that sticks with you long after the last note has faded.”

— Travis Erwin ~ LA on Lock Blogger

Leah Kate - Shit Show [Review]

Rating: 4 out of 5

“Leah Kate is anything but a ‘Shit Show,’ but that does not stop her from regaling about the chaos of a wild and fun night. Or poking a little fun at herself and state of affairs she often finds herself in.

The track is pure Pop gold and the energy and vocal talent makes it easy to fall in and connect with the fun. All of our lives digress into that shit show scenario from time to time so it is easy to buy in and sing along with this one.”

— Travis Erwin ~ LA on Lock Blogger