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maryjo - Should Be Us [Music Video Review]

April 09, 2024 by Travis Erwin in Music Videos, Commercial, Adult Contemporary

Rating: 4 out of 5

“The emotions runs strong and clear in ‘Should Be Us,’ from maryjo.

A track about watching your ex move on faster than you are, this song captures that stunned bewilderment and the questions such a spark can conjure. Especially if the prior relationship went on for a long time and you are left wondering how much this new person truly knows about your ex.

This feels like Commercial gold, and I expect to hear this one a lot this summer and beyond. Get in early and ride the wave.”
— Travis Erwin ~ LA on Lock Blogger
April 09, 2024 /Travis Erwin
maryjo, shouldbeus, laonlock
Music Videos, Commercial, Adult Contemporary
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    Joh Chase - When I Got This Place [Music Video Review]

    March 22, 2024 by Travis Erwin in Music Videos, Singer/Songwriter, Folk, Indie Rock

    Rating: 4.5 out of 5

    “Joh Chase is fast becoming one of my favorite submitters to LA on Lock. A little bit Sheryl Crow, a little bit Brandi Carlile, and a wholelot star in the making, Chase simply grabs the torch from those contemporaries and takes a turn holding it high.

    ’When I got This Place’ is pure LA, yet still has that universal spirit that will carry it far beyond the sun rays of Southern California. A groove and vibe that simply wraps around you like a lovers embrace after a hard day.”
    — Travis Erwin ~ LA on Lock Blogger
    March 22, 2024 /Travis Erwin
    johchase, whenigotthisplace, laonlock
    Music Videos, Singer/Songwriter, Folk, Indie Rock
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      Alexander Stewart - broken by you [Music Video Review]

      March 08, 2024 by Travis Erwin in Music Videos, Commercial

      Rating: 4 out of 5

      “Alexander Stewart delivers this passionate Pop track about heartbreak and how we handle it.

      ’Broken By You’ is a wonderfully rendered track detailing a relationship when one side doesn’t want to let go, but understands the other person cannot stay. A song of taking the higher road despite having your heart shattered and delivered with emotion and talented precision.”
      — Travis Erwin ~ LA on Lock Blogger
      March 08, 2024 /Travis Erwin
      alexanderstewart, brokenbyyou, laonlock
      Music Videos, Commercial
      Comment
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        Jade LeMac - Pick A Fight [Music Review]

        March 01, 2024 by Travis Erwin in Music Videos, Commercial, Alternative, Pop

        Rating: 4 out of 5

        “Jade LeMac toes the line between love and hate in her latest single, ‘Pick A Fight.’ The track has a decided Pop edge, but definitely comes with a lyrical sharpness as well that will make you think long after that infectious beat and chorus have subsided.

        The simply, yet effective video works perfectly to deliver the punch of the songwriting.”
        — Travis Erwin ~ LA on Lock Blogger
        March 01, 2024 /Travis Erwin
        jadelemac, pickafight, laonlock
        Music Videos, Commercial, Alternative, Pop
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          Dan Johnson - Along the Way [Music Video Review]

          February 21, 2024 by Travis Erwin in Music Videos, Singer/Songwriter, Indie Rock, Commercial, Americana, Adult Contemporary

          Rating: 5 out of 5

          “Dan Johnson boldly sings the line ... I’d rather be a fool tomorrow, than a coward any day ... in his new single, ‘Along The Way,’ and in that simple brilliance, can be found both an idea and an ideal on how to live life.

          Putting yourself out there, risking yourself in the name of love is dangerous and leaves us all vulnerable. Though of course not doing so, not allowing others to truly know who and what we are, leaves us isolated and alone. This uplifting track is a reminder to us all — you can’t truly live without taking some risks along the way.

          The earmark of a great song is playability. A good song you can listen to a few times and be content, but a great song soars to life and compels you to listen time and time again. And with each listen you feel the emotion and come to a personal understanding that very well may transcend beyond the artist’s original intent as you layer in your own experience with the sentiments being sung. This is that type of song.

          The genre is tricky here ,as the track defiantly and artistically straddles a many different lines. Big and theatrical. the single comes with elements of Indie Rock, Americana, and Gospel. At times it conjured thoughts of the Lion King with the chants and uplifting mantra that would be right at home on any Broadway stage or musical soundtrack.

          But gerne is a marketers game anyway. For we consumers the lines are simple ... not for me, good, or outstanding.

          And this track lands square in the latter category for me. ”
          — Travis Erwin ~ LA on Lock Blogger
          February 21, 2024 /Travis Erwin
          DanJohnson, Alongtheway, laonlock
          Music Videos, Singer/Songwriter, Indie Rock, Commercial, Americana, Adult Contemporary
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            Cloe Wilder - Fake ID [Music Video Review]

            January 30, 2024 by Travis Erwin in Music Videos, Alternative, Pop

            Rating: 4 out of 5

            “Seventeen is a sandwich year. The euphoria that comes with the freedom of a driver’s license has faded and the big bastion of adulthood, eighteen, is still off on the distant horizon so it is no wonder seventeen is the time or restlessness and yearning.

            ’Fake ID,’ by Cloe Wilder captures this with Pop perfection.

            The track, and accompanying video, are fun and entertaining, but they also harbor a hint of darkness as the naiveness of childhood is pushed aside by the hungry lust for adulthood.

            Of course everything in this world comes with a price which most of us do not learn until it is too late. This track layers int he fun and the the education these experiences give us as we transition in life.”
            — Travis Erwin ~ LA on Lock Blogger
            January 30, 2024 /Travis Erwin
            cloewilder, fakeid, laonlock
            Music Videos, Alternative, Pop
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              Stela Cole - Die Hard [Music Video Review]

              January 29, 2024 by Travis Erwin in Music Videos, Commercial

              Rating: 4.5 out of 5

              “Stela Cole has a smoky brand of vocals that are emotive and powerful yet still vulnerable and sultry at times. There is a hint of gravel that reminded me of Miley but the overall style felt unique enough for Cole to avoid any direct comparisons.

              ’Die Hard’ is about those bad or at least flawed relationships that are never quite destructive or absolute enough for a clean end and break so it begins to feel like a bad loop of break-ups and make-ups. ”
              — Travis Erwin ~ LA on Lock Blogger
              January 29, 2024 /Travis Erwin
              stelacole, diehard, laonlock, LAReview
              Music Videos, Commercial
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                Daniel Ellsworth - After All [Music Video Review]

                November 28, 2023 by Travis Erwin in Music Videos, Indie Rock, Alternative, Folk, Rock

                Rating: 4 out of 5

                “Daniel Ellsworth’s new track, “After All’ hot me like a psychedelic Elton John. Sure, Elton had his days of altered state and had some out there songs but Ellsworth hasn’t created anything derivative here in his vibe. Was more of a feeling for me with hints of Elton John and Grateful Dead as a loose connector to the sound.

                The video is also trippy by Ellsworth and his band the Great Lakes also infuse emotion and a strong sense of build in the track so besides the talent I was pulled in and took the full ride.”
                — Travis Erwin ~ LA on Lock Blogger
                November 28, 2023 /Travis Erwin
                danielellsworth, afterall, laonlock
                Music Videos, Indie Rock, Alternative, Folk, Rock
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                  Flowtone - Eats Me Alive [Music Video Review]

                  November 25, 2023 by Travis Erwin in Music Videos, Indie Rock, Alternative, Rock

                  Rating: 3.5 out of 5

                  “Flowtone unleashes a slow build on ‘Eats Me Alive,’ a vibe-heavy Indie Rock track.

                  If Coldplay and the Chili Peppers merged for one night, the result might sound something like this. We all have those things that eat at us from the inside out and this track not only delivers that emotion lyrically, but also in the overall tone.”
                  — Travis Erwin ~ LA on Lock Blogger
                  November 25, 2023 /Travis Erwin
                  flowtone, eatsmealive, laonlock
                  Music Videos, Indie Rock, Alternative, Rock
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                    Indecent Proposal - Behind Her Eyes [Music Video Review]

                    November 21, 2023 by Travis Erwin in Music Videos, Indie Rock, Alternative, Americana

                    Rating: 3.5 out of 5

                    “My closest comparison to the sound and vibe of this track from new band Indecent Proposal is the Black Crowes. ‘Behind Her Eys’ has a rock ballad feel but hints of Americana lurk in the sound and the result is an emotionally-fueled track that is the perfect accompaniment to a psychedelic trip or a calming jam session for that cross-country road trip.”
                    — Travis Erwin ~ LA on Lock Blogger
                    November 21, 2023 /Travis Erwin
                    indecentproposal, behindhereyes, laonlock
                    Music Videos, Indie Rock, Alternative, Americana
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                      Kuttem Reese - "TYFNB" + REESE EP [Music Video Review]

                      November 21, 2023 by Travis Erwin in Music Videos, Trap, Rap, Hip-Hop, Autotune

                      Rating: 3.5 out of 5

                      “Kuttem Reese is pissed to hit that next level. The Orlando, Florida rapper is a Hip-Hop star on the rise and his new eighteen track album is more fuel on the fire.

                      This track is about remembering the path and the pitfalls, the haters, the doubter, the struggle it took to climb the ladder. The video adds to the vibes and really dials in the track’s lyrical intent which is delivered with precision and a smooth talent. ”
                      — Travis Erwin ~ LA on Lock Blogger
                      November 21, 2023 /Travis Erwin
                      kuttemreese, tyfnb, laonlock
                      Music Videos, Trap, Rap, Hip-Hop, Autotune
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                        Rosa Mack - When I'm Alone [Music Video Review]

                        November 19, 2023 by Travis Erwin in Music Videos, blues, Soul

                        Rating: 4.5 out of 5

                        “Rosa Mack delivers this track with silky smooth power. The blues-charged soul track is a gospel of sorts for self-empowerment.

                        ’When I’m Alone’ is all about shedding what binds you and not letting others drag you down or hold you back. The track rises into a powerful crescendo, but is captivating from note one. highlighting Mack’s power not only as a vocal performance but as a songwriter.”
                        — Travis Erwin ~ LA on Lock Blogger
                        November 19, 2023 /Travis Erwin
                        rosa mack, whenI'malone, laonlock
                        Music Videos, blues, Soul
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                          Thorslund - Hours to Go [Music Video Review]

                          November 17, 2023 by Travis Erwin in Music Videos, Rock, Indie Rock

                          Rating: 4 out of 5

                          “Thorslund is back with that hard charging rock sound that is at home no matter the decade. Get pumped for the weekend with ‘Hours To Go.’

                          The band was founded by the Thorslund brothers and takes the vintage rock sounds of the 70’s and 80s and brings them to today with fun, energetic lyrics to get you off your phone and back out in the world because this is music to move by. Be it strutting down the Sunset Strip or mashing that gas pedal and hitting the open road. ”
                          — Travis Erwin ~ LA on Lock Blogger
                          November 17, 2023 /Travis Erwin
                          thorslund, hourstogo, laonlock, LAReview
                          Music Videos, Rock, Indie Rock
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                            Andi Jane - Hide the Key [Music Video Review]

                            November 10, 2023 by Travis Erwin in Music Videos, Singer/Songwriter, Indie Pop, Americana

                            Rating: 4 out of 5

                            “knowing when to walk away is important but few of us have that kind of self awareness. Andi Jane delivers this soulful Pop Ballad about that very thing. ‘Hide The Key’ utilizes her emotive vocals and a piano heavy melody to draw the listener into the right frame of mind for this track about moving on, despite nostalgia and a strong lingering love that isn’t quite meeting all the needs.”
                            — Travis Erwin ~ LA on Lock Blogger
                            November 10, 2023 /Travis Erwin
                            andijane, hidethekey, laonlock
                            Music Videos, Singer/Songwriter, Indie Pop, Americana
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                              Dax - Dax-To Be A Man (Ft. Darius Rucker) [Music Video Review]

                              November 06, 2023 by Travis Erwin in Music Videos, Alternative, Rock, Pop

                              Rating: 4 out of 5

                              “Dax is a versatile talent that can come with a hard-edged Hip-Hop flow or a theatrical horror core track and then here on this track, Dax deliver offers an earnest ballad along with Darius Rucker.

                              ’To Be a Man’ is an ode to the emotions and pressures of being a man. Not just any man but a responsible hard-working man trying to do his best despite the pitfalls and stresses that we face.

                              Dax and Rucker’s voices blend and play off each other well on the track and the emotions carry the day on this honest and vulnerable look at a side of being a man that often is overlooked. ”
                              — Travis Erwin ~ LA on Lock Blogger
                              November 06, 2023 /Travis Erwin
                              dax, dariusrucker, tobeaman, laonlock
                              Music Videos, Alternative, Rock, Pop
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                                Little Quirks - Storm Like Me [Music Review]

                                November 06, 2023 by Travis Erwin in Music Videos, Indie Rock, Alternative, Pop, Rock

                                Rating: 4 out of 5

                                “Little Quirks is an all-girl trio of two sisters and their cousin from Australia. ‘Storm Like Me’ is a folksy Pop track and the first single from their new album due out early next year.

                                The song is an ode to being true to yourself even when you are wrong. We all say and do stuff we wished we hadn’t but there is a power in owning our mistakes and trying to do better next time, rather than turning and running from them or make asinine excuses. This sound proudly proclaims, HERE I AM ... flaws and all. ”
                                — Travis Erwin ~ LA on Lock Blogger
                                November 06, 2023 /Travis Erwin
                                littlequirks, stormlikeme, laonlock
                                Music Videos, Indie Rock, Alternative, Pop, Rock
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                                  The Sweet Kill - Undead [Music Video Review]

                                  October 28, 2023 by Travis Erwin in Music Videos, Alternative, Rock

                                  Rating: 3.5 out of 5

                                  “Delivered in a deep baritone reminiscent of Nick Cave, The Sweet Kill gives us a track perfect for the season. ‘Undead’ isn’t purely a Halloween track, but it does fit the mood and vibe of this time of year.

                                  The press release details include this description ... THE SWEET KILL is a one-man Post-Punk, Dark & Gothic artist. Driven by cold synths, atmospheric guitar and melodic bass, multi-instrumentalist and velvety crooning baritone, Pete Mills conducts a Darkwave masterpiece of romantic sorrow echoing the laments of The Cure and Joy Division.

                                  The track is a dark romantic ode to an immortal being in love with a mortal facing peril and the is left with no choice bu tto convert his love so they can be together for eternity.”
                                  — Travis Erwin ~ LA on Lock Blogger
                                  October 28, 2023 /Travis Erwin
                                  thesweetkill, undead, laonlock
                                  Music Videos, Alternative, Rock
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                                    The Stemmas - Eyes Wide Open [Music Video Review]

                                    October 27, 2023 by Travis Erwin in Music Videos, Rock, Indie Rock, Indie Pop

                                    Rating: 4.5 out of 5

                                    “The Stemmas are an emerging, Indie musical collective started by guitarist and executive producer, Jerry Conrad, and lead vocalist Tommy White but expanded to an impressive group of accomplished artists and collaborators.

                                    ’Eyes Wide Open’ is a timeless rock song of boredoma nd questioning and taking a chance to find what answers might be out there in the world. This is Rock and Rolls as it should be, but is seldom heard these days int he glossy world of manufactured corporate music. The right kind of grit and IDGAF attitude, with the video to match.”
                                    — Travis Erwin ~ LA on Lock Blogger
                                    October 27, 2023 /Travis Erwin
                                    thestemmas, eyeswideopen, LaonLock, LAReview
                                    Music Videos, Rock, Indie Rock, Indie Pop
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                                      Jay Dutch x BiiG Dreams - About That Time [Music Video Review]

                                      October 19, 2023 by Travis Erwin in Music Videos, Rap, Hip-Hop, Conscious

                                      Rating: 4 out of 5

                                      “A dose of truth and honesty is always a good idea, and here Jay Dutch delivers exactly that as he lays out the difficult road to success in the music industry, and in a broader sense the world.

                                      Haters gonna hate and doubters gonna doubt, and when given the chance, the hustlers are gonna take what they can from you.

                                      ’About That Time’ is about believing in yourself and holding that hard line until you rise above all those looking to drag you down. ”
                                      — Travis Erwin ~ LA on Lock Blogger
                                      October 19, 2023 /Travis Erwin
                                      jaydutch, biigdreams, aboutthattime, laonlock
                                      Music Videos, Rap, Hip-Hop, Conscious
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                                        LEWIS FITZGERALD - Clarity [Music Video Review]

                                        October 15, 2023 by Travis Erwin in Music Videos, Electro Pop

                                        Rating: 4 out of 5

                                        ““Relationships tend to ebb and flow, and while both parties might remain in love, there are times the only way to find ‘Clarity’ is to take a step back and reassess your emotions. Lewis Fitzgerald tackles this dynamics on this Electro Pop track.

                                        I suspect some will label Fitzgerald as a Brutish Post Malone, given his look and sound, and while that designation has merit because there are definite similarities, this isn’t the first time I’ve experienced Fitzgerald’s talent. So I am confident that he has the artistry and talent to stand on his own and shed any notions that he is a derivative artist and not a talent in his own right.”
                                        — Travis Erwin ~ LA on Lock Blogger
                                        October 15, 2023 /Travis Erwin
                                        lewisfitzgerald, clarity, laonlock
                                        Music Videos, Electro Pop
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