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Monotronic - Looking Away [Music Video Review]

January 19, 2025 by Travis Erwin in Music Videos, Indie Pop, Indie Rock
“Monotronic is a vibe that blends a variety of styles and even musical eras to create an engaging sound. ‘Looking Away’ has an 80’s feel though the track in no way feels dated and certainly delivers a Contemporary feel as well. The result is a timeless Indie Rock track that gets better with every listen.”
— Travis Erwin ~ LA on Lock Blogger
January 19, 2025 /Travis Erwin
monotronic, lookingaway, laonlock
Music Videos, Indie Pop, Indie Rock
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    LEWIS FITZGERALD - EASY [Music Video Review]

    November 25, 2024 by Travis Erwin in Music Videos, Electro Pop

    Rating: 4 out of 5

    “South London artist, Lewis Fitzgerald is a rising star. We;ve featured him before and his name is starting to pop up in more and more places. Easy’ is Fitzgerald’s latest single and it continues to showcase his versatility and talent.

    I won’t claim this is my favorite track from him, but “Easy’ is a good song. Perhaps a bit glossier than I personally favor, but this London artist is capable of grittier music with a sharper edge as well, and this more Commercial offering will certainly find eager listeners. ”
    — Travis Erwin ~ LA on Lock Blogger
    November 25, 2024 /Travis Erwin
    lewisfitzgerald, easy, laonlock
    Music Videos, Electro Pop
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      Rebecca Haviland and Whiskey Heart - Sins [Music Video Review]

      November 15, 2024 by Travis Erwin in Music Videos, Soul, blues, Rock

      Rating: 3 out of 5

      “Rebecca Haviland and Whiskey Heart have a sound that blends roots rock, soul, and Americana. Their latest release ‘Sins,’ is a powerful, grungy blues track that highlights Rebecca’s raw vocals and the band’s gritty, NYC-inspired sound.

      There are plenty of things to like here and the talent is undeniable. The production dynamics could have left a more pleasing finish to the tone, but instead they leaned in on that raw grit a bit more than I would have liked and I do wish the song had stronger sense of build or escalation. That said, I would love to hear more music from this collection of talented performers.”
      — Travis Erwin ~ LA on Lock Blogger
      November 15, 2024 /Travis Erwin
      rebeccahavilandandthewhiskeyheart, sins, laonlock
      Music Videos, Soul, blues, Rock
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        Nicki Knightz - Step With Me (ft. JoeJas) [Music Video Review]

        November 09, 2024 by Travis Erwin in Music Videos, Hip-Hop, Conscious, Rap

        Rating: 2.5 out of 5

        “The video is simple but works well witht he lyrics and vibe. This track was a mixed bag for me overall. I dig the writing and the passion put into the delivery of these flows, thought he staccato beat and start and stop feel on that side left the build feeling chaotic in a disorganized kind of way for me.

        Both Nicki Knightz and JoeJas convey the emotion well in their flow and I admire their talent but this arrangement felt like a bit of mess for me.”
        — Travis Erwin ~ LA on Lock Blogger
        November 09, 2024 /Travis Erwin
        nickiknightz, jowjas, stepwithme, laonlock
        Music Videos, Hip-Hop, Conscious, Rap
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          Ames Harding & the Mirage - The Governor's Dead (Official Music Video) [Music Video Review]

          November 09, 2024 by Travis Erwin in Music Videos, Indie Pop, Indie Rock, Reggae

          Rating: 4.5 out of 5

          “This track might win the timeliness award, but hey is there ever a bad time for a good Murder Ballad with a nice Caribbean flair? I think not.

          Add in the rising sense of rebellion given this countries current events and I this track is surely to resonate in a powerful, yet fun way. Macabre power at its best!”
          — Travis Erwin ~ LA on Lock Blogger
          November 09, 2024 /Travis Erwin
          amesharding&themirage, The governor'sdead, laonlock
          Music Videos, Indie Pop, Indie Rock, Reggae
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            Estella Dawn - Detached

            November 02, 2024 by Travis Erwin in Music, Music Videos, Indie Pop

            Rating: 4.5 out of 5

            “I have probably featured Estella Dawn more than any other artis in my time here at LA on Lock. And this is perhaps my favorite track from the talented San Diego artist yet. ‘Detached’ is an in your face anthem of sorts. The vocal tone is emotive and layered and hits you right in the gut. The songwriting is just as rich and developed and the production as always is spot on.

            The video is well rendered as well and the imagery help you feel the track that much more.”
            — Travis Erwin ~ LA on Lock Blogger
            November 02, 2024 /Travis Erwin
            estelladawn, detached, laonlock
            Music, Music Videos, Indie Pop
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              Ingrid Avison - Time Travelling Cowboy [Music Video Review]

              October 31, 2024 by Travis Erwin in Music, Music Videos, Alternative, Pop, Americana

              Rating: 3.5 out of 5

              “Ingrid Avison unleashes her debut single, ‘Time Travelling Cowboy.’ The emotive delivery highlight Avison’s songwriting and vocal talent.

              With a slight tremble at times that sells the words well, Avison has that classic Americana vibe that feels like a kinder softer Lucinda Williams mixed with some of the strong emotion of a Brandi Carlile.

              I did at times crave a stronger sense of build and escalation from the arrangement.”
              — Travis Erwin ~ LA on Lock Blogger
              October 31, 2024 /Travis Erwin
              ingridavison, timetravellingcowboy, laonlock
              Music, Music Videos, Alternative, Pop, Americana
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                Quiz - The Conversation [Music Video Review]

                October 12, 2024 by Travis Erwin in Music Videos, Hip-Hop, Conscious

                Rating: 4 out of 5

                “The world today is full of anger, hate, a and unwarranted entitlement. Quiz takes the road less travelled with the track ‘ The Conversation’ part of an album titled ‘Grateful.’

                The album titles comes though in the conversation of this song as Quiz sows good vibes and gratitude. The flow here is one of humanity and healing and it’s time we all turned our focus to such pursuits as we try our best to tune out the hate and dissent so many feed on in these times.”
                — Travis Erwin ~ LA on Lock Blogger
                October 12, 2024 /Travis Erwin
                quiz, theconversation, laonlock
                Music Videos, Hip-Hop, Conscious
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                  Dax - Lonely Dirt Road [Music Video Review]

                  October 11, 2024 by Travis Erwin in Music Videos, Alternative, Rock, Pop, Country

                  Rating: 4 out of 5

                  “Dax is a versatile artist adept at conveying emotion via a variety of genres, but you can always hear and feel the passion fueling his artistry.

                  ’Lonely Dirt Road’ straddles that line between the Rock and the Nashville style of modern Pop Country. The delivery is deliberate and emotive. A few times I craved a touch less production on the vocal side because I have faith Dax could have delivered these emotional words straight up with quite so much production coloring the sound. That said, this is a track that is accessible to all and one easy to feel as much as you hear.”
                  — Travis Erwin ~ LA on Lock Blogger
                  October 11, 2024 /Travis Erwin
                  dax, lonelydirtroad, laonlock
                  Music Videos, Alternative, Rock, Pop, Country
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                    IzyBeats x Stonebwoy - LOVE [Music Video Review]

                    September 26, 2024 by Travis Erwin in Music Videos, Reggae

                    Rating: 4 out of 5

                    “Izybeats and Stonebwoy collaborate here to bring this Afrobeat Reggae track alive. There is a Pop vibe to go with the track making ‘LOVE’ a genre bending success that should resonate with Commercial audience quite well.

                    The air of sultry mystery, and an infectious beat are hard to turn away from. This is the kind of track you can hit repeat and listen to over and over again .”
                    — Travis Erwin ~ LA on Lock Blogger
                    September 26, 2024 /Travis Erwin
                    izybeats, stonebwoy, love, laonlock
                    Music Videos, Reggae
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                      MOTHICA - Another High [Music Video Review]

                      August 23, 2024 by Travis Erwin in Music Videos, Alternative, Pop

                      Rating: 4.5 out of 5

                      “MOTHICA unleashes an honest reflective style of fury on ‘Another High.’ The cycles of addiction are something most of us can relate to, though MOTHICA distills the poison down to a drinkable elixir.

                      Truth, honesty, vulnerability fuel every line on this Al Pop gem. There is a lot to unpack on this track, so add this one to your playlists and listen when you need to better understand your own shortcoming or the jacked up world around you.”
                      — Travis Erwin ~ LA on Lock Blogger
                      August 23, 2024 /Travis Erwin
                      mothica, anotherhigh, laonlock
                      Music Videos, Alternative, Pop
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                        Estella Dawn - Hey Gina [Music Video Review]

                        August 23, 2024 by Travis Erwin in Music Videos, Indie Pop, Commercial

                        Rating: 4.5 out of 5

                        “Estella Dawn is one of my favorite artist that submits to us here at LA on Lock. Dawn always delivers Pop gold with a sultry sexy side and evocative well-written lyrics. I will remain in her corner advocating for the world to sit up and pay attention because she is certainly an artist that deserves a meteoric rise.

                        ’Hey Gina’ fits the accolades above and offers a nice energetic groove that has a touch of Bruno in the beat.”
                        — Travis Erwin ~ LA on Lock Blogger
                        August 23, 2024 /Travis Erwin
                        estelladawn, heygina, laonlock
                        Music Videos, Indie Pop, Commercial
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                          Paris Pick - Get My Baby Back [Music Video Review]

                          August 04, 2024 by Travis Erwin in Music Videos, Soul, Indie Pop

                          Rating: 4 out of 5

                          “Paris Pick is the Yukon’s Pop princess and this Retro Soul track will only add to her star power. ‘Get My Baby Back’ is delivered in a sing song vibe that certainly has influence in the doo wop era but the this track, about dealing with the losses life hands out, still manages to feel fresh and contemporary in style. ”
                          — Travis Erwin ~ LA on Lock Blogger
                          August 04, 2024 /Travis Erwin
                          parispick, getmybabyback, laonlock
                          Music Videos, Soul, Indie Pop
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                            Ice Meez - Tomorrow [Music Video Review]

                            August 04, 2024 by Travis Erwin in Music Videos, Rap, Hip-Hop, Conscious

                            Rating: 4 out of 5

                            “Ice meez unleashes a track that is personal in nature but also speak to all of us. ‘Tomorrow’ is not promised and it is vital we embrace the present rather than spend all our focus chasing the future. The video for this track is well done and effectively adds to the emotions of the track.”
                            — Travis Erwin ~ LA on Lock Blogger
                            August 04, 2024 /Travis Erwin
                            icemeez, tomorrow, laonlock
                            Music Videos, Rap, Hip-Hop, Conscious
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                              Lily Kershaw - Call Whoever This Makes You Think Of (Except Your Narcissist Ex) [Music Review]

                              August 04, 2024 by Travis Erwin in Music Videos, Singer/Songwriter, Folk, Rock, Americana

                              Rating: 4.5 out of 5

                              “LA singer-songwriter Lily Kershaw offers a poignant reminder to connect with the important people in our lives on her new single, ‘Call Whoever This Makes You Think Of (Except Your Narcissist Ex).’

                              The vocal style is reminiscent of Brandi Carlile and the two talented artists share an impressive range as wella s emotive delivery that hooks the heart.

                              Kershaw’s upcoming album, Pain & More, will be released September 13th. and promises to be dripping in the emotions of humanity. ‘I’ve been struggling for so long,’ says Kershaw, who wrote and recorded it over two years. ‘This record is like a new cycle of my life.’”
                              — Travis Erwin ~ LA on Lock Blogger
                              August 04, 2024 /Travis Erwin
                              lilykershaw, callwhoeverthismakesyouthinkof, laonlock, LAReview
                              Music Videos, Singer/Songwriter, Folk, Rock, Americana
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                                CYRIL x Dean Lewis - Fall At Your Feet [Music Video Review]

                                August 03, 2024 by Travis Erwin in Music Videos, Electro Pop, Commercial

                                Rating: 4.5 out of 5

                                “CYRlL is back on the heels of his massive hit ‘Stumblin’ In’ is back alongside Dean Lewis. This pair of Aussies gives us ‘Fall At Your Feet’ a big soaring Electro Pop track that grabs hold of your heart and refuses to let go. ”
                                — Travis Erwin ~ LA on Lock Blogger
                                August 03, 2024 /Travis Erwin
                                cyril, deanlewis, fallatyourfeet, laonlock
                                Music Videos, Electro Pop, Commercial
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                                  Goldie - The Angel And The Saint [Music Video Review]

                                  August 03, 2024 by Travis Erwin in Music Videos, Alternative, Pop, Americana

                                  Rating: 5 out of 5

                                  “Goldie channels the spirit of freedom and perseverance on ‘The Angel and The Saint.’ The track has a FLorence and the Machine vibe for sure but you can’t discount the influence Goldie’s idols Tammy Wynette and Dolly Parton had on creating her sound. There is an edge and attitude and empowerment to this track and the imagery of the video is pretty dang enjoyable as well.”
                                  — Travis Erwin ~ LA on Lock Blogger
                                  August 03, 2024 /Travis Erwin
                                  goldie, theangelandthesaint, laonlock
                                  Music Videos, Alternative, Pop, Americana
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                                    Cxtotheworld - My Story [Music Video review]

                                    August 03, 2024 by Travis Erwin in Music Videos, Hip-Hop, Conscious

                                    Rating: 4 out of 5

                                    “Cxtotheworld isn’t looking for perfection but progression, and that refrain leads the way on his track ‘My Story.’

                                    The lyrical build is full of confidence but in a very real and genuine way. The hook is catchy but the verses is where the power of this lyrical build lays. ”
                                    — Travis Erwin ~ LA on Lock Blogger
                                    August 03, 2024 /Travis Erwin
                                    cxtotheworld, mystory, laonlock
                                    Music Videos, Hip-Hop, Conscious
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                                      Fiona Grey - Beer Drunk Glory Days [Music Video Review]

                                      August 02, 2024 by Travis Erwin in Music Videos, Indie Pop, Electro Pop, Commercial

                                      Rating: 4 out of 5

                                      “Fiona Grey was voted LA’s Best Pop Artist by LA Weekly back in 2018 and time has only honed her skill and craft as both a songwriter and a performer. The imagery of this video is as powerful as the writing, and the emotional journey of this track is one that you can feel in every note. Grey is a star, but one that clearly is patient enough to do it her own way.”
                                      — Travis Erwin ~ LA on Lock Blogger
                                      August 02, 2024 /Travis Erwin
                                      fionagrey, beerdrunkglorydays, laonlock, LAReview
                                      Music Videos, Indie Pop, Electro Pop, Commercial
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                                        44Phantom - Kansas [Music Video Review]

                                        July 06, 2024 by Travis Erwin in Music Videos, Alternative, Rock, Pop

                                        Rating: 4.5 out of 5

                                        “44Phantom doesn’t mention ‘Kansas’ anymore. To find out why you will have to take this emotional journey with the Grunge influenced Alternative Rocker out of Oklahoma.

                                        The song unfurls like a well-written short story in that you will deeply connect with the emotional plight as wella s the musical build.”
                                        — Travis Erwin ~ LA on Lock Blogger
                                        July 06, 2024 /Travis Erwin
                                        44phantom, kansas, laonlock
                                        Music Videos, Alternative, Rock, Pop
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